The photos of what can be seen off the Interstate are comparable to the work of Stephen Shore, Jeff Brouws, Michael Eastman and David Graham. Dow, like them, focuses on the everyday to be seen in cities and small towns across the country though he, nicely, covers the interiors of restaurants, barber shops, stores and bars as well. Some of the detail in these interiors really pulls you into the frame. I thought this was a strong point of his North Dakota book.
Because the photos stretch over a number of years the first twenty-eight are mono then on page forty-two a mono photo of a billiard parlor, from 1977, is repeated on the opposite page but in colour. The remaining pages are all colour. Most of the shots are straight on because the compositions offer enough detail and don't need any extra visual input with unnecessary photo techniques. The only weakest photos, in my view, are the nineteen close-ups of hand painted signs on the walls of buildings, they seem crudely amateurish and perhaps would have looked best four to a page rather than the large, one to a page.
This is an impressively big book in the classic photo book style with nearly all the images large and one to a page, with generous margins and printed on matt art paper with a 175 screen. A slight bit of unneeded designer whimsy has all the captions turned sideways on the outer edge of each left and right page. Dow writes an interesting illustrated sixteen page essay as an Afterword on the back pages.
'American studies' is an excellent addition to the commonplace photo library.