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am 22. April 2013
Trust me, you won't get bored! Mayer-Schönberger and Cukier do an excellent job in keeping you focused on the issue: why big data is becoming increasingly significant in so many regards. The authors are presenting a number of well-chosen examples in order to explain and illustrate to the point the current stage of developments.

But - perhaps even more importantly - they are pointing to the many future impacts big data will have on a broad spectrum of fields.

Some of these issues are already part of our daily lives - mostly hidden and obscure, for good reasons: the thought that a huge portion of our decisions, actions and statements are being tracked and processed is disquieting.

It's that dark side of big data the authors are elaborating on in an excellent way. Their rationale for necessary mechanisms of public and legal control is convincingly clear.

Although the text itself is avoiding academic style (while far from simplifying!) the extensive bibliography shows the authors' broad knowledge of the current discourse (and creates appetite for the pundit reader...).

So, reading the book is a journey into a new era of how we will define and use terms like evidence, experience, and knowlegde.

Big data is the exciting new territory on the map of the information revolution, and it's far from being charted completely. This book is a great guide to this potential of fascinating explorations. Moreover, it's also pointing precisely to hidden trap doors and dangerous trails of our future datascape.
0Kommentar| 3 Personen fanden diese Informationen hilfreich. War diese Rezension für Sie hilfreich?JaNeinMissbrauch melden
am 13. April 2013
Top many repetitive examples, too many slabs of text that could have been removed, too much stating the obvious and not enough real meat. Rather disappointing.
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am 1. September 2014
After reading this book I began understanding why the stock market is giving such absurd evaluations to FB GOOGL TWTR . It's a new digital age. Get used to it. There's lots to learn from this book.
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am 4. Dezember 2013
Ein interessantes und nachdenkenswertes Buch. Leider ist es teils redundant geschrieben. Ein guter Lektor hätte das ohne Inhaltsverlust auf die Hälfte gekürzt.
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am 11. April 2013
The book provides a very good overview what Big Data actually means. The intensively used examples are concrete and practal. Technical skills are not needed to follow the book, as it emphasizes only the idea of Big Data, and not how data can be analyzed best. What's missing is a deeper discussion on the topic on privacy. This is coming way to short in the book.
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am 25. April 2013
Big Data is a highly interesting, relevant and extremely well written book. It is readable even for those who are not experts in this field. It inspired me and offered me a new way I look at the future of business. It's really a must-read!
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am 24. November 2013
Big data has arrived at our doorsteps, although rather because of semi legal and dubious activities of intelligence agencies. Only now I understand the dynamics, benefits and obviously drawbacks plus the implications for the lives of the people. A very comprehensive analysis.
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am 11. November 2013
The book is in really good condition. I've got what iI have ordered. Keep up the good work! . :)
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