No hype. No theory. No razzle-dazzle. Just three decades of experience from one of the preeminent commentators on the network marketing scene.
John David Mann writes about the network marketing experience from a unique perspective. As a journalist, he has conducted interviews with leading business experts and the industry’s top corporate and field leaders. As a practicing network marketer who has built a sales/distribution organization of over 100,000 people, he is also keenly in touch with the day-to-day, in-the-trenches realities of the business. Now The Zen of MLM, Second Edition brings together 101 of his most popular essays on life, leadership and network marketing, including:Residual Income, Residual Impact — One of the most widely reprinted essays in network marketing history.
Leaders Hold a Vision — The underground classic that inspired a generation of entrepreneurs.
The Ultimate Secret to Handling Objections — How to go beyond techniques to the heart of the matter.
First, Do No Harm — Why the “three-foot rule” does more harm than good.
Cutting a New Path — How network marketing has grown up, and why so many highly respected opinion leaders, from economists to senators, are saying such good things about it.
And dozens more.
For the last three decades Mann’s trademark blend of big-picture objectivity, hands-on practicality, and intimately personal insight has helped thousands of people build stronger, more successful, and more fulfilling businesses. Now it will do the same for you.
Über den Autor und weitere Mitwirkende
John David Mann is one of the United States’ preeminent writers on network marketing. He was cofounder and senior editor of the legendary Upline journal and editor in chief of Network Marketing Lifestyles and Networking Times. In 1992 he edited and produced the underground bestseller The Greatest Networker in the World, by John Milton Fogg, which became the defining book in its field and sold more than a million copies in eight languages. His books The Go-Giver and The Slight Edge have been included in the sales kits of multiple networking companies. During the 1990s, John built a multimillion-dollar network organization of over 100,000 people. John is an award-winning author whose writings have earned the Nautilus Award, the Axiom Business Book Award (Gold Medal), and Taiwan’s Golden Book Award for Innovation, and his books are published in more than twenty languages around the world. He is coauthor of the international bestseller The Go-Giver with Bob Burg, the New York Times bestseller Flash Foresight with Daniel Burrus, the New York Times bestseller The Red Circle with Brandon Webb, Take the Lead with Betsy Myers (named Best Leadership Book of 2011 by Tom Peters and The Washington Post), and the national bestseller The Slight Edge with Jeff Olson. He is married to Ana Gabriel Mann and considers himself the luckiest mann in the world. You can visit him at www.johndavidmann.com.