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The Ultimate Insider's Guide to Intellectual Property: When to See an IP Lawyer and Ask Educated Questions about Copyright, Trademarks, Patents, Trade (Englisch) Taschenbuch – 28. März 2014

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Amazon.com: 5.0 von 5 Sternen 2 Rezensionen
5.0 von 5 Sternen Must read for every business owner! 11. Mai 2014
Von Vlad & Anita - Veröffentlicht auf Amazon.com
Format: Taschenbuch
As a small-business owner this is the book I wish I had read 5 years ago. I would have avoided some costly mistakes. I would not have needed to re-brand (received a cease-and-desist letter) and change the name of my business (which turned out to be somebody else registered mark!) if had trademarked my business 5 years ago. That mistake cost me close to $12,000.

I stumbled upon the author’s website first and from there I learnt (by pure accident) that there is a book about intellectual property written in plain English for business owners like me.

I finished reading this book in just a few days. I have a much clearer understanding of what intellectual property really means, and how important it is to protect your brand. After I read this book, I finally understand what the buzz is all about. This book finally put all the puzzles together.

I am not sure I can give the link to the author’s site, but it’s easy to find. The author is actually a very cool guy, he even made some cartoons about trademarks! They are easy to watch and very educational.
5.0 von 5 Sternen This is a great book. Being a software developer 24. Februar 2015
Von Arseniy - Veröffentlicht auf Amazon.com
Format: Taschenbuch
This is a great book.
Being a software developer, I always had a perception of Intellectual Property as of some ambiguous, equivocal and obscure domain, where you can get into all sorts of troubles in the most unexpected and sudden moment. That's because I had no idea, how this thing works and what's its nature.
This book changed my perception dramatically! It's got a great logical structure and the topics are explained really well, with examples. It just nails it!
So first of all, the book structures your mind and understanding of IP. Secondly, you can use it as guide later. And finally it saves you lots of money on unnecessary visits of a lawyer (although, it gives you an idea, when you definitely should visit a lawyer). Would highly recommend!
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