- Taschenbuch: 320 Seiten
- Verlag: Basic Books; Auflage: Revised ed. (4. April 2006)
- Sprache: Englisch
- ISBN-10: 0465078079
- ISBN-13: 978-0465078073
- Größe und/oder Gewicht: 13,7 x 1,9 x 21,1 cm
- Durchschnittliche Kundenbewertung: 6 Kundenrezensionen
- Amazon Bestseller-Rang: Nr. 7.123 in Fremdsprachige Bücher (Siehe Top 100 in Fremdsprachige Bücher)
Andere Verkäufer auf Amazon
+ kostenlose Lieferung
+ EUR 3,00 Versandkosten
+ kostenlose Lieferung
The Story Factor (2nd Revised Edition): Inspiration, Influence and Persuasion Through the Art of Storytelling (Englisch) Taschenbuch – 4. April 2006
|Neu ab||Gebraucht ab|
Hörbuch-Download, Ungekürzte Ausgabe
Wird oft zusammen gekauft
Kunden, die diesen Artikel gekauft haben, kauften auch
Es wird kein Kindle Gerät benötigt. Laden Sie eine der kostenlosen Kindle Apps herunter und beginnen Sie, Kindle-Bücher auf Ihrem Smartphone, Tablet und Computer zu lesen.
Geben Sie Ihre Mobiltelefonnummer ein, um die kostenfreie App zu beziehen.
Wenn Sie dieses Produkt verkaufen, möchten Sie über Seller Support Updates vorschlagen?
This is a modern classic revised and updated: How the age-old art of storytelling can transform the way we communicate - and the way we do business? In "The Story Factor", Annette Simmons reminds us that the oldest tool of influence is also the most powerful. Over one hundred stories drawn from the front lines of business and government, as well as myths, fables and parables from around the world, illustrate how story can be used to persuade, motivate and inspire in ways that cold facts, bullet points and directives can't. These stories combined with practical storytelling techniques show anyone how to become a more effective communicator. From 'who I am' to 'I-know-what-you're-thinking', Simmons identifies the six stories you need to know how to tell and demonstrates how they can be applied. Through the words, gestures, tone and rhythm of story you can captivate any audience simultaneously construct a believable picture for your ideas and goals. In this hyper-competitive, techno-centric and results-oriented environment, it is easy to forget that all organizations are social systems and that work is personal.Learning to tap into the personal element through story gives you a key to the social system. Alignment improves, problems get solved, group decisions are easier to make, and trust develops in ways and in places you might never think possible.
Über den Autor und weitere Mitwirkende
Kunden, die diesen Artikel angesehen haben, haben auch angesehen
Derzeit tritt ein Problem beim Filtern der Rezensionen auf. Bitte versuchen Sie es später noch einmal.
The guy was however someone who had been searching for The Truth. The older he got the more convinced he were there had to be a missing ingredient in the soup called "Cyber Security". Which were kind of a strange thing. So many cooks had been stirring and seasoning the soup, it had been cooking for ages and still it wasn't tasty, nourishing nor satisfying. If something had changed the soup just had got harder and harder for community, People, to swallow. Could it be a missing technique or missing some new, interestingly tasty (in a geeky way) seasoning? Perhaps adding a new device to the process of cooking would improve the end result? At least the shiny new device would be pretty to watch while cooking the soup? Making the process of improving the Cyber Security Soup more interesting for a while?
As time went by the hero of the story grew to be sure there had to be another view, the Perspective, to the troublesome Cyber Security Soup. He had learned great wisdoms from the Group of Smart People. They had been telling amazing things of how to treat people, that they were living and breathing things, not machines. That they had feelings, instinctions and learned habits and truths. Which were at least partially "things" which made people to act like they do. Not by the rules of the geek but, as they said, like Humans. The strange thing referred as Psychology in their language.
This, kind of bothersome, idea started to cook in the head of the geek but the recipe was far beyond the current skills of the geek. Could there really be some potential in this idea, to magically turn the the so far ugly, and truthfully bad tasting, Cyber Security Soup in to something better? Which the great Crowds would taste and shout shrilly "This is so good, we want more! Flavours are nice, this is easy to swallow. Now we do understand!"? Could all this be possible just by using some softer elements and softer flavours? Could it be possible the hero of the story could learn something new beyond geek skills?
So while being a geek, doing geeky stuff and learning new geek skills the hero of the story kept reading wisdoms written the Great People who understand the humanity and the human factor of the Cyber Security Soup. No matter how much he ate this new food for thoughts he just got hungrier. All the suddenly everything felt so much more clear. There indeed had to be a life beyond the geekiness and geek skills. Geek stuff only had been able to take the Cyber Security and the hero of the story that far. It was time to explore the path further.
Now on the road again heading into new adventures in his search of the Wisdom. The hero of the story is starting to think like a Human, being at least momentarily aware that he is just a human as well, nothing more, nothing less. Still greatly enjoying to be able to do geeky stuff and learning new tricks. At the same time being increasingly aware of the fact that he must treat People like he would like People to treat him.
I must admit I have been a great fan of good stories. There just is something magical in well written stories. In the days gone by I was somewhat creative when not doing the geek stuff. Creating something I liked to call "art" and there apparently were some folks thinking the pieces were art. At the time I used stories to paint the scene behind the pieces and sometimes used the pieces to reinforce and complete the stories. At the time someone who obviously wanted to flatter me used the term "renaissance man" while referring to me.
Apparently there is the spark of creativity still deep in there as the "The Story Factor" really got me thinking and those creative juices to flow again. To me all the great tips and information the author is sharing really makes sense. Even though you may not feel like it immediately I really think you should read this book. For most of you who communicate and try to deliver something to other human beings this sure gives some valuable thoughts and ideas. Perhaps even lights the spark you thought you had lost. Or wasn't aware of it in the first place so far. The power of a good story is tremendous.
Great examples, very, very helpful in preparing sessions about communication. It helped me a lot to get to understandable examples and to improve my own skills.
Möchten Sie weitere Rezensionen zu diesem Artikel anzeigen?
Die neuesten Kundenrezensionen
Ich will nicht mehr als die Bewertung mit Sternen schreiben
Ich will nicht mehr als die Bewertung mit Sternen...Lesen Sie weiter