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Redefining Global Strategy: Crossing Borders in A World Where Differences Still Matter Hardcover – 27 Aug. 2007
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But cross-border differences are larger than we often assume, explains Pankaj Ghemawat in Redefining Global Strategy. Most economic activityincluding direct investment, tourism, and communicationhappens locally, not internationally.
In this semiglobalized” world, one-size-fits-all strategies don’t stand a chance. Companies must instead reckon with cross-border differences. Ghemawat shows you howby providing tools for:
· Assessing the cultural, administrative, geographic, and economic differences between countries at the industry level and deciding which ones merit attention.
· Tracking the implications of particular border-crossing moves for your company’s ability to create value.
· Creating superior performance with strategies optimized for adaptation (adjusting to differences), aggregation (overcoming differences), and arbitrage (exploiting differences), and for compound objectives.
In-depth examples reveal how companies such as Cemex, Toyota, Procter & Gamble, Tata Consultancy Services, IBM, and GE Healthcare have adroitly managed cross-border differencesas well as how other well-known companies have failed at this challenge.
Crucial for any business competing across borders, this book will transform the way you approach global strategy.
- Print length272 pages
- LanguageEnglish
- PublisherHarvard Business Review Press
- Publication date27 Aug. 2007
- Dimensions16.51 x 2.54 x 24.13 cm
- ISBN-109781591398660
- ISBN-13978-1591398660
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Product details
- ASIN : 1591398665
- Publisher : Harvard Business Review Press; 1st edition (27 Aug. 2007)
- Language : English
- Hardcover : 272 pages
- ISBN-10 : 9781591398660
- ISBN-13 : 978-1591398660
- Dimensions : 16.51 x 2.54 x 24.13 cm
- Best Sellers Rank: 2,277,337 in Books (See Top 100 in Books)
- 2,760 in International Business & Investing
- 3,771 in Economical Growth
- 5,017 in International Management
- Customer reviews:
About the author

Pankaj Ghemawat—based in New York City and Barcelona—speaks, teaches, and consults on globalization and its implications on business strategy and public policy. He also specializes in emerging markets, sustainable competitive advantage, competitive dynamics, and strategic investment.
Ghemawat is the Anselmo Rubiralta Professor of Global Strategy at IESE Business School and Global Professor of Management and Strategy and Director of the Center for the Globalization of Education and Management at the Stern School of Business at New York University.
Between 1983 and 2008, he was on the faculty at the Harvard Business School where he became the youngest person in the school’s history to be appointed a full professor (1991).
Ghemawat is also the youngest “guru” included in The Economist’s guide to the greatest management thinkers of all time (2008). He is ranked among the top twenty management thinkers worldwide by Thinkers50. Other recent honors include the Booz Eminent Scholar Award of the International Management Division of the Academy of Management, the McKinsey Award for the best article published in the Harvard Business Review, and the Irwin Educator of the Year award from the Business Policy and Strategy Division of the Academy of Management.
Ghemawat’s books include The New Global Road Map: Enduring Strategies for Turbulent Times (Harvard Business Review Press, 5/1/2018), The Laws of Globalization (Cambridge University Press) World 3.0 (Harvard Business Review Press), and Redefining Global Strategy (Harvard Business Review Press).
The Economist recommends that Ghemawat's World 3.0 should “be read by anyone who wants to understand the most important economic developments of our time.” It won Thinkers50’s biannual award for the best business book.
Ghemawat is the principal author of the biennial DHL Global Connectedness Index and the Chairman of the Foundation for Practice and Research in Strategic Management (PRISM). He served on the taskforce appointed by the AACSB, the leading accreditation body for business schools, on the globalization of management education, and authored the report's recommendations about what to teach students about globalization, and how.
For more, including dynamic maps and proprietary tools, visit Ghemawat.com.
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こうした認識を踏まえ、分析のためのCAGEアプローチと戦略的行動指針としてAAAフレームワークを提示しています。学生諸君は言うに及ばず、ビジネスパースンにも示唆に富む経営書として推奨します。