Buy new:
€29.21
FREE delivery Tuesday, 21 May
Or fastest delivery Saturday, 18 May
Only 1 left in stock (more on the way).
Dispatches from
Amazon
Sold by
Amazon
Returns
Returnable within 30 days of receipt
Payment
Secure transaction
€29.21
Prices for items sold by Amazon include VAT. Depending on your delivery address, VAT may vary at Checkout. For other items, please see details.
FREE delivery Tuesday, 21 May
Or fastest delivery Saturday, 18 May
Only 1 left in stock (more on the way).
€29.21 () Includes selected options. Includes initial monthly payment and selected options. Details
Price
Subtotal
€29.21
Subtotal
Initial payment breakdown
Delivery cost, delivery date and order total (including tax) shown at checkout.
€1.78
Von Europas Nr.1 für gebrauchte Bücher und Medien. Gelesene Ausgabe in gutem Zustand, kann Gebrauchsspuren aufweisen. Von Europas Nr.1 für gebrauchte Bücher und Medien. Gelesene Ausgabe in gutem Zustand, kann Gebrauchsspuren aufweisen. See less
€4.40 delivery 16 - 22 May. Details
Only 1 left in stock.
€29.21 () Includes selected options. Includes initial monthly payment and selected options. Details
Price
Subtotal
€29.21
Subtotal
Initial payment breakdown
Delivery cost, delivery date and order total (including tax) shown at checkout.
Dispatched from and sold by MEDIMOPS. For further information, company details, terms and conditions, and cancellation rights, please click on the seller's name.
Added to

Sorry, there was a problem.

There was an error retrieving your Wish Lists. Please try again.

Sorry, there was a problem.

List unavailable.
€29.21
Prices for items sold by Amazon include VAT. Depending on your delivery address, VAT may vary at Checkout. For other items, please see details.
FREE pickup Tuesday, 19 November, 2024

521 m | WIEN 1060

How pickup works
Collect from a nearby pickup location
Step 1: Place your order
Select the “Pickup” option on the product page or during checkout.
Step 2: Receive notification
Once your package is ready for collection, you'll receive an email and app notification.
Step 3: Pickup
Bring your order ID or pick-up code (if applicable) to your chosen pickup location to collect your package.
Only 1 left in stock (more on the way).
€29.21 () Includes selected options. Includes initial monthly payment and selected options. Details
Price
Subtotal
€29.21
Subtotal
Initial payment breakdown
Delivery cost, delivery date and order total (including tax) shown at checkout.
Kindle app logo image

Download the free Kindle app and start reading Kindle books instantly on your smartphone, tablet or computer – no Kindle device required.

Read instantly on your browser with Kindle for Web.

Using your mobile phone camera - scan the code below and download the Kindle app.

QR code to download the Kindle App

Something went wrong. Please try your request again later.

Redefining Global Strategy: Crossing Borders in A World Where Differences Still Matter Hardcover – 27 Aug. 2007

4.4 4.4 out of 5 stars 56 ratings

{"desktop_buybox_group_1":[{"displayPrice":"€29.21","priceAmount":29.21,"currencySymbol":"€","integerValue":"29","decimalSeparator":".","fractionalValue":"21","symbolPosition":"left","hasSpace":false,"showFractionalPartIfEmpty":true,"offerListingId":"Z8PD5owck7mJU%2BMI1t%2FIooHnq2Z6cP2CqChPEKZuTBI1CuJYEx3f%2FsaWu8mQr0ZkYxhiaqy5nqt9TKIT6QwqWn8Nd8c1Mx%2FUeO8pM7c%2BwRpx6gJwlkugpHUnY20TqH8c","locale":"en-GB","buyingOptionType":"NEW","aapiBuyingOptionIndex":0}, {"displayPrice":"€1.78","priceAmount":1.78,"currencySymbol":"€","integerValue":"1","decimalSeparator":".","fractionalValue":"78","symbolPosition":"left","hasSpace":false,"showFractionalPartIfEmpty":true,"offerListingId":"Z8PD5owck7mJU%2BMI1t%2FIooHnq2Z6cP2Ct%2Fb%2BLkWv451OW3y7NTQ8sW438nCVWce4RhTVSTca8IYCprzpjBl7q2j4CcHR80AbogypdesEkOIP3fsRXZovgg9XC0br5qIi1rfYlm0gGA2hLn5DjWbbWXoqVNanlXg4A0TsyV7OJ1bE27w7bdm5Ag%3D%3D","locale":"en-GB","buyingOptionType":"USED","aapiBuyingOptionIndex":1}],"desktop_buybox_group_2":[{"displayPrice":"€29.21","priceAmount":29.21,"currencySymbol":"€","integerValue":"29","decimalSeparator":".","fractionalValue":"21","symbolPosition":"left","hasSpace":false,"showFractionalPartIfEmpty":true,"offerListingId":"Z8PD5owck7mJU%2BMI1t%2FIooHnq2Z6cP2CqChPEKZuTBI1CuJYEx3f%2FsaWu8mQr0ZkYxhiaqy5nqt9TKIT6QwqWn8Nd8c1Mx%2FUeO8pM7c%2BwRpx6gJwlkugpHUnY20TqH8c","locale":"en-GB","buyingOptionType":"PICKUP","aapiBuyingOptionIndex":2}]}

Purchase options and add-ons

Why do so many global strategies fail—despite companies’ powerful brands and other border-crossing advantages? Seduced by market size, the illusion of a borderless, “flat” world, and the allure of similarities, firms launch one-size-fits-all strategies.

But cross-border differences are larger than we often assume, explains Pankaj Ghemawat in
Redefining Global Strategy. Most economic activity—including direct investment, tourism, and communication—happens locally, not internationally.

In this “semiglobalized” world, one-size-fits-all strategies don’t stand a chance. Companies must instead reckon with cross-border differences. Ghemawat shows you how—by providing tools for:

· Assessing the cultural, administrative, geographic, and economic differences between countries at the industry level and deciding which ones merit attention.

· Tracking the implications of particular border-crossing moves for your company’s ability to create value.

· Creating superior performance with strategies optimized for adaptation (adjusting to differences), aggregation (overcoming differences), and arbitrage (exploiting differences), and for compound objectives.

In-depth examples reveal how companies such as Cemex, Toyota, Procter & Gamble, Tata Consultancy Services, IBM, and GE Healthcare have adroitly managed cross-border differences—as well as how other well-known companies have failed at this challenge.

Crucial for any business competing across borders, this book will transform the way you approach global strategy.
Read more Read less

Product description

Review

Named one of the “Highlights from the Decade” in strategy+business magazine.

About the Author

Pankaj Ghemawat is the Anselmo Rubiralta Professor of Global Strategy at IESE Business School in Barcelona and the Jaime and Josefina Chua Tiampo Professor (on leave) at Harvard Business School. His Harvard Business Review article Regional Strategies for Global Leadership won the McKinsey Award in 2005.

Product details

  • ASIN ‏ : ‎ 1591398665
  • Publisher ‏ : ‎ Harvard Business Review Press; 1st edition (27 Aug. 2007)
  • Language ‏ : ‎ English
  • Hardcover ‏ : ‎ 272 pages
  • ISBN-10 ‏ : ‎ 9781591398660
  • ISBN-13 ‏ : ‎ 978-1591398660
  • Dimensions ‏ : ‎ 16.51 x 2.54 x 24.13 cm
  • Customer reviews:
    4.4 4.4 out of 5 stars 56 ratings

About the author

Follow authors to get new release updates, plus improved recommendations.
Pankaj Ghemawat
Brief content visible, double tap to read full content.
Full content visible, double tap to read brief content.

Pankaj Ghemawat—based in New York City and Barcelona—speaks, teaches, and consults on globalization and its implications on business strategy and public policy. He also specializes in emerging markets, sustainable competitive advantage, competitive dynamics, and strategic investment.

Ghemawat is the Anselmo Rubiralta Professor of Global Strategy at IESE Business School and Global Professor of Management and Strategy and Director of the Center for the Globalization of Education and Management at the Stern School of Business at New York University.

Between 1983 and 2008, he was on the faculty at the Harvard Business School where he became the youngest person in the school’s history to be appointed a full professor (1991).

Ghemawat is also the youngest “guru” included in The Economist’s guide to the greatest management thinkers of all time (2008). He is ranked among the top twenty management thinkers worldwide by Thinkers50. Other recent honors include the Booz Eminent Scholar Award of the International Management Division of the Academy of Management, the McKinsey Award for the best article published in the Harvard Business Review, and the Irwin Educator of the Year award from the Business Policy and Strategy Division of the Academy of Management.

Ghemawat’s books include The New Global Road Map: Enduring Strategies for Turbulent Times (Harvard Business Review Press, 5/1/2018), The Laws of Globalization (Cambridge University Press) World 3.0 (Harvard Business Review Press), and Redefining Global Strategy (Harvard Business Review Press).

The Economist recommends that Ghemawat's World 3.0 should “be read by anyone who wants to understand the most important economic developments of our time.” It won Thinkers50’s biannual award for the best business book.

Ghemawat is the principal author of the biennial DHL Global Connectedness Index and the Chairman of the Foundation for Practice and Research in Strategic Management (PRISM). He served on the taskforce appointed by the AACSB, the leading accreditation body for business schools, on the globalization of management education, and authored the report's recommendations about what to teach students about globalization, and how.

For more, including dynamic maps and proprietary tools, visit Ghemawat.com.

Customer reviews

4.4 out of 5 stars
4.4 out of 5
56 global ratings

Top reviews from Germany

Reviewed in Germany on 3 April 2016
Reviewed in Germany on 14 July 2008

Top reviews from other countries

Translate all reviews to English
Stewart E. Sutin
5.0 out of 5 stars Planning and Conducting International Business
Reviewed in the United States on 17 February 2019
Gino
5.0 out of 5 stars Great vision, useful tools
Reviewed in Italy on 9 January 2016
Srikumar
5.0 out of 5 stars Good Book to get a different perspective about globalization
Reviewed in India on 20 August 2015
F84100
5.0 out of 5 stars Vraiment bien
Reviewed in France on 15 February 2013
zigeunerweisen
5.0 out of 5 stars 推奨
Reviewed in Japan on 25 September 2014
3 people found this helpful
Report