This book gives a very good basic knowledge about recommender systems and an introduction into new research areas. The book is written in a very easy-to-read way. Examples are given from everyday life as well as from research projects. References are made to state-of-the-art papers. A summer school is also offered which explains chapters in the book. I found this a very good way to practically review the topics and ask questions and discuss issues. After reading this book, it is then much easier to read advanced research papers such as those collected in the book Recommender Systems Handbook. I recommend this book to anyone starting research in the field of recommender systems.
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