- Taschenbuch: 307 Seiten
- Verlag: New Riders (9. August 2001)
- Sprache: Englisch
- ISBN-10: 0735710759
- ISBN-13: 978-0735710757
- Größe und/oder Gewicht: 18,1 x 1,8 x 22,9 cm
- Durchschnittliche Kundenbewertung: 1 Kundenrezension
- Amazon Bestseller-Rang: Nr. 575.027 in Fremdsprachige Bücher (Siehe Top 100 in Fremdsprachige Bücher)
- Komplettes Inhaltsverzeichnis ansehen
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Design for Community (Englisch) Taschenbuch – 9. August 2001
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In light of recent world events, many people have been reaching out for the sort of closeness and supportive reassurances that can come from friends "met" in online communities. In an article written for TechTV.com, Design for Community author Derek M. Powazek notes that in the days following September 11 new sites sprang up and message board activity went through the roof. Message boards and chatrooms allowed people to connect with others--so crucial in times of trouble--to share breaking news, find ways to help, or post personal stories.
Of course, online communities are not only for the bad times: Web stores feature user-posted reviews, bulletin boards build up around all types of issues or shared experiences, celebrities answer questions in live chat sessions, and singles with Web cams check each other out.
"Web communities happen when users are given tools to use their voice in a public and immediate way, forming intimate relationships over time." Powazek should know; he created Fray.com and Kvetch.com and has acted as a consultant on Web community features for Netscape, Lotus, and Sony. Design for Community offers thorough (and entertaining) discussions on all aspects of building and maintaining a Web-based community. There are chapters on choosing content (including Powazek's recipe for encouraging positive communities), designing ("How do you present a discussion system that encourages friendly conversation?"), deciding on the backend technology necessary to run a site (whether server-side software or free Web-based tools), setting up rules, hosting, moderating, and even someday "killing" your community.
Each chapter features an interview with an expert, like Steven Johnson of Plastic.com on design and Emma Taylor, host of Nervecenter.com, a "community of thoughtful hedonists," on setting barriers and enforcing rules. Powazek maintains a companion site for this book at Designforcommunity.com, with excerpts, more essays, and, of course, a forum for discussion. If you're even considering building an online community, you must begin with this book. --Angelynn Grant
As community features keep cropping up on even the simplest Web site, it's important for Web designers and developers to understand how these features work and the best way to--or not to--implement them. The Web site for the book www.designforcommunity.com serves as an interactive example and legitimate online community for readers of this book. It incorporates all the examples and suggestions outlined in the text and fosters a direct online community, not only between readers, but between the author and readers as well. Each chapter opens with an in-depth explanation of a single issue, from practical issues like email and list moderation to more conceptual issues like trust and intimacy. These discussions lay the groundwork and provide an even-handed explanation of the issues, as well as advocate for the right way to solve the problems, based on the author's years of experience. Organizing the book by specific issues and corresponding interviews allows the readers to skip around and focus in on the single issue they're struggling with.Alle Produktbeschreibungen
Derzeit tritt ein Problem beim Filtern der Rezensionen auf. Bitte versuchen Sie es später noch einmal.
Das Buch geht NICHT auf die Programmierung ein sondern erklärt nur, was man tun kann, tun sollte und welche Fehler man dabei machen kann. Jedes Kapitel schließt mit einem ausführlichen Interview jemandem, der besonders viel mit dem Thema zu tun hat. Eines mit Matt Williams von Amazon.com ist natürlich auch drin!
Design for community ist in einem sehr guten, verständlichen Englisch verfasst und lässt sich prima lesen. Viele der Ideen werde ich in meine zukünftigen Konzepte aufnehmen.
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If I had taken the time to research and ran into "Design for Community: The Art of Connecting Real People in Virtual Places", prior to the design and launch of the community, I would have definitely implemented many of the pieces of advice it offers. I started reading this book only a week ago, and within hours of grabbing it, I was finding things I could apply to our community to address some of the pending issues that needed to be solved.
This is one of those books I won't stop recommending to anyone with the task of designing a site to host an online community, and then those tasked with managing it. Its advice, though a bit dated in some places, is priceless and timeless for the most part.
This book is not a technology book on the intricacies of blogger or Manila. The focus is on the design and moderation issues that arise when you add community features to your site. You'll learn what works and what doesn't when building and running virtual communities on the Web.
The author should know. Derek Powazek, a journalist by training, has helped build many pioneering virtual communities for HotWired, Electric Minds, Vivid Studios, Netscape, and his own fray.com and kvetch.com (love that site). He writes with wit and wisdom on what works on the Web when creating and running thriving online communities.
Each chapter focuses on a specific issue of community building on the Web, from moderation to intimacy to using email. Each chapter ends with New Riders' signature interview with an expert in that particular area. They include:
Matt Haughey (metafilter.com), Steven Johnson (plastic.com), Rob Malda (slashdot.org), John Styn (CitizenX.com), Matt Williams (Amazon.com), and Howard Rheingold (rheingold.com).
One of the things I learned is that in some cases it's a good idea to "bury the post button." By making users read through your entire article, and *then* supplying the "post your response" button at the end, you automatically filter out all but the most interested readers. Your discussions will stay on topic and have higher signal-to-noise ratios.
Powazek says: "Web communities happen when users are given tools to use their voice in a public and immediate way, form intimate relationships over time." He goes so far as to say that sites without community-related features are doomed. "Any Internet technology that does not allow for its users to communicate directly with each other is doomed to failure."
After reading this book, you'll feel like you've designed a community already, and your next one will be better for it. Recommended. From WebReference.com.
While it is not difficult to find the software tools required to build an online community, experience and insight is harder to come by. Powazek draws examples from his own work and interviews some of the leading lights of online communities to show what has worked, what doesn't, and what you should look out for.
This book invites its readers to ask themselves some questions about the online communities they want to build. Why do you want to build it? What are you trying to accomplish? What relationship do you want to have with your visitors? And how do you plan to keep order, maintain decorum, and enforce the community's rules? These are questions, I'm afraid, that many webmasters and site owners have simply never asked themselves, and boy does it ever show.
Case in point: In my very, very small corner of the web, just about everybody with a small home-based business and a two-bit web site wants to set up a mailing list or discussion board to go along with it. They don't appear to have done much thinking about it, apart from a vague notion that a forum would be cool and would draw traffic to their site. In fact, the biggest site/portal in the subculture I inhabit sells itself by saying that its discussion forums draw traffic to the hobbyist/small-business home pages it hosts and the advertising it sells -- i.e., its forums are its content. Meanwhile, the quality and tone of discussion on those forums is a constant source of grief. These people need to read this book.
Most of the points made in this book are applicable to everything from email lists, through bulletin boards, to blogs, Amazon reviews and beyond. Many are also very thoughtful, such as the discussion of setting "barriers to entry", or the tricky subject of how to gracefully end a community. The book also includes some interviews with people involved in specific online communities. These interviews are not as directly useful as the rest of the book, but are an interesting alternative to the author's style.
If you are at all interested in gathering or supporting a group of real people using online tools, you need this book. It doesn't say much about specific tools or technologies, but it has the ever-elusive quality of "lasting value". I can really imagine myself re-reading and referring to this book in five or even ten years time.