10 von 11 Kunden fanden die folgende Rezension hilfreich
maybe classic but outdated,
Von Ein Kunde
Rezension bezieht sich auf: In Search of Excellence (Taschenbuch)
A classic guru-book, cited by many business schools. However you cannot take this book seriously from a scientific point of view. Nice anecdotes, but no empirical evidence. In contrary: a lot of firms that are presented as succesful according to this book have had serious problems or went out of business since then. Nice for a plane read, not to be taken seriously.