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7 von 7 Kunden fanden die folgende Rezension hilfreich
4.0 von 5 Sternen good info, but i would have liked more!
as an aspiring web page designer (who always believed she had a "good eye" but often needs hours of trial and error to find that acceptable look), i was looking for a practical, beginners' introduction to graphic design. i am not interested in the theory or schools of thought or even terms so much as practical, usable info that i can put to work right...
Veröffentlicht am 21. Juli 2000 von Dixie Vogel

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3 von 6 Kunden fanden die folgende Rezension hilfreich
1.0 von 5 Sternen Ugly
I may have too critical a background (been interested in typographic design for a few years), but one thing immediately struck me when I held this book in my hands: it's plain old ugly, sorry. The pages are full of obtrusive big and bold letters shouting all over the place (the chapter numbers measure no less than 5 cm), and the fancy font used for picture captions...
Am 6. Juni 2000 veröffentlicht


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1 von 1 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen Excellent summary of Design principles for the novice, 10. Februar 1997
Von Ein Kunde
Rezension bezieht sich auf: The Non-Designer's Design Book: Design and Typographic Principles for the Visual Novice (Taschenbuch)
Trying to put together a professional-looking web site or other publication? Wondering why your stuff doesn't seem to grab the reader?
Read (it's VERY easy) Robin Williams' "The Non-Designer's Design Book". You'll find short, clear explanations of the major principles of quality layout and presentation, with PLENTY of examples. Also included is a fine introduction to typefaces and font terminology.
Exercises (with answers) help to drive the points home, and the excellent bibliography will lead you to more in-depth study.
As a Design novice (or, as Ms. Willams would label me, a "Visually Illiterate Person") I can't imagine a more gentle, informative, helpful or entertaining introduction to the topic. A MUST-READ for would-be web page artists!
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1 von 1 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen Concise, practical and useful book on graphic design, 24. Juni 1997
Von Ein Kunde
Rezension bezieht sich auf: The Non-Designer's Design Book: Design and Typographic Principles for the Visual Novice (Taschenbuch)
This book is a true gem. It provides excellent help in the area of grahpic design for creating images that look good together. It also gives many hints on improving current grahpics. Rather than just providing pages of examples (like some books), this book provides simple and practical rules (in addition to examples which demonstrate the rules). In fact, the rules apply to more than just desktop publishing, but just about any area of design. Another plus, the book packs so much useful information in a concise, quickly readable format. Please note, this book is not a book on desktop publishing, and it does not teach you how to use a specific application (in fact, for the most part, this book, does not even assume you are using computers)
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2 von 2 Kunden fanden die folgende Rezension hilfreich
4.0 von 5 Sternen Good but lacks details, 6. August 1999
Von Ein Kunde
Rezension bezieht sich auf: The Non-Designer's Design Book: Design and Typographic Principles for the Visual Novice (Taschenbuch)
I'm glad I bought this book but I think it lacks in details. Visual examples are very useful but I would like more details on various graphics design principles. But it's excellent for novices.
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1 von 1 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen Desktop Publisher's Must-have Book, 29. Juni 1998
Von Ein Kunde
Rezension bezieht sich auf: The Non-Designer's Design Book: Design and Typographic Principles for the Visual Novice (Taschenbuch)
As a professional graphic designer at a community college in Maryland, I deal with VIPs (Visually Illiterate Person) every day. Whenever a non-designer co-worker asks for advice on a DTP project, I recommend this book. If they are in my office, I pull out my copy and SHOW them how good it is. This small, easy-to-read book communicates basic design principles clearly without using fancy jargon. The ample "before and after" examples speak volumes-- with a glance, the reader can see the difference between uninformed design and design with the basic principles used. Anyone who uses a computer for Desktop Publishing should be required to own this book! P.S. All of Robin's books are this good!
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1 von 1 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen A must buy, 20. Juni 1997
Von Ein Kunde
Rezension bezieht sich auf: The Non-Designer's Design Book: Design and Typographic Principles for the Visual Novice (Taschenbuch)
This book will get you to "think visually" whenever you look at a printed page. More than to just recognize the good, bad and plain 'ol ugly, you'll learn techinques to make any document you produce compelling and a joy to read.

My day job includes producing proposals of anywhere from 6 to 100 pages, and since I first read this book about a year ago, I've been getting raves from clients that they always want to pick my stuff up first from the piles they recieve.

Another plus is that all of Robin William's books are clearly, concisely and compactly composed. They are a joy to read, especially after slogging so many 300-500 page desktop design books.
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1 von 1 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen Delivers what it promises!, 19. Oktober 1998
Rezension bezieht sich auf: The Non-Designer's Design Book: Design and Typographic Principles for the Visual Novice (Taschenbuch)
I help organizations establish their own multimedia teams and have been wondering for some time how to teach "ordinary computer users" (with no creative background) to create professional looking multimedia projects.
Well, although this book was meant for the print media, I still found it outstanding as a tool to teach non-creative background multimedia designers basic design concepts that really make their projects look more proefessional.
So, if you are developing multimedia/web-site projects, THIS BOOK IS A MUST FOR YOU TOO!
Keep up the good work!
Edwin Wong
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1 von 1 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen Primer on typography & design, 27. Januar 2000
Von 
sfsurfergirl (San Francisco, CA United States) - Alle meine Rezensionen ansehen
Rezension bezieht sich auf: The Non-Designer's Design Book: Design and Typographic Principles for the Visual Novice (Taschenbuch)
This is an excellent way to learn and understand basic design and typography principles. It is written for the newbie and all the concepts are presented in a clear, consise format. After reading the book, one should have a better understanding of design fundamentals and apply them to print and web projects. This book will also show you how to spot good design from bad -- all Robin Williams says are tried and true design concepts that have been around for ages -- in this day and age of ostentatious design, it's refreshing to go back to the old school.
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1 von 1 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen A wonderfully concise, and practical guide to basic design, 15. Januar 1999
Von 
Steven J. Hoffman (Takoma Park, MD USA) - Alle meine Rezensionen ansehen
(REAL NAME)   
Rezension bezieht sich auf: The Non-Designer's Design Book: Design and Typographic Principles for the Visual Novice (Taschenbuch)
This basic guide to design principles is not only clearly written, it "walks the walk" as well as "talks the talk". That is, the basic principles are demonstrated clearly by the book's many "before and after" graphic examples. It is non-technical and easy to understand. It focuses on a few core ideas that will help anybody improve his or her ability to design attractive printed material. There is some overlap between this and the author's book on web design (The Nondesigners' Web Book), but I found both worthwhile.
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1 von 1 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen I have become empowered -- In just a few hours!, 30. Juli 1999
Von Ein Kunde
Rezension bezieht sich auf: The Non-Designer's Design Book: Design and Typographic Principles for the Visual Novice (Taschenbuch)
This book is fantastic for my whole family. Most of us now have computers, printers, and software capable of turning out beautiful documents -- we just don't know design principles. That's where this book comes in. Now my husband's Government presentations and reports will look better. My son's school papers will look like they should receive an "A." And my marketing proposals, sales presentations, and in-house marketing collateral will look more professional. Thanks for the CRAP! (you have to read the book to get it)
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1 von 1 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen It will change the way you visualize a printed page, 8. Juli 1997
Von Ein Kunde
Rezension bezieht sich auf: The Non-Designer's Design Book: Design and Typographic Principles for the Visual Novice (Taschenbuch)
This, and other Robin Williams books will not only change the way you create printed documents, it will change the way you evaluate a printed page. In a clear, concise, and informative style, you'll learn the principles of good design.

Another distinguishing plus is that this book is a joy to read. The majority of desktop publishing books are written by designers who need training in writing; this is certainly not the case here.

A must-have, along with "The Mac/PC Is Not A Typewriter" and her other books.
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