weddingedit Hier klicken muttertagvatertag Cloud Drive Photos Learn More madamet HI_KAERCHER_COOP Hier klicken Fire Shop Kindle PrimeMusic Autorip GC FS16


5,0 von 5 Sternen1
5,0 von 5 Sternen
5 Sterne
4 Sterne
3 Sterne
2 Sterne
1 Stern

Ihre Bewertung(Löschen)Ihre Bewertung
Sagen Sie Ihre Meinung zu diesem Artikel

Derzeit tritt ein Problem beim Filtern der Rezensionen auf. Bitte versuchen Sie es später noch einmal.

am 14. Februar 1999
I was surprised to find that no one had written a review for this book. I came across it while writing my thesis for MBA on the subject of quality. This book is an extension of his McKinsey award winner article in HBR. Garvin expounds that there are 8 dimensions of quality, such as reliability, aesthetics, durability, etc. He begins by explaining different definitions and perceptions of quality; for example, engineering has a different definition than marketing, which in turn has a different interpretation than manufacturing. Through case study comparison of Japanese and American companies he demonstrates how quality management impacts the end product and profitability. Although, it is less engineering/statistical than the works of Juran and other quality gurus, Managing Quality is probably the most comprehensive book on quality; ideal for a manager/executive. Garvin's research is exhaustive; his writing style lucid.
0Kommentar|War diese Rezension für Sie hilfreich?JaNeinMissbrauch melden