4.0 von 5 Sternen
Helpful, useful, wonderful!, 25. November 1999
I'm writing my thesis (to graduate at Cattolica University, Milan)on this subject: "Professional advertising: from american theory and practice to a possible use in Europe." I found in the book great ideas and helpful suggestions. Unfortunately, I wasn't able to find a more specific book on my subject. Please, help me in my research! Send me an e-mail at email@example.com. Thank you, I'll appreciate it... much!