- Taschenbuch: 201 Seiten
- Verlag: Roundhouse Publishing Group; Auflage: 3 Pap/Cdr (26. April 2007)
- Sprache: Englisch
- ISBN-10: 1551807386
- ISBN-13: 978-1551807386
- Größe und/oder Gewicht: 22,1 x 15,2 x 1,5 cm
- Amazon Bestseller-Rang: Nr. 899.159 in Englische Bücher (Siehe Top 100 in Englische Bücher)
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Kurzbeschreibung
Creating exciting and interesting web pages and websites takes more than just fancy graphics and flash animations - they need to be lovingly crafted, and filled with engaging text. "Writing for the Web" is a complete guide for anyone wanting to write persuasive and interesting web content that will draw surfers in, and get them interested so they keep coming back. It also teaches readers how to adapt content from print media, avoid common errors, edit material for an international audience, develop content for corporate websites, and explore the rapidly increasing world of online freelance writing. This is an essential volume for anyone that wants to create a website they can be proud of, and that others will want to return to again and again.
Synopsis
Creating exciting and interesting web pages and websites takes more than just fancy graphics and flash animations - they need to be lovingly crafted, and filled with engaging text. "Writing for the Web" is a complete guide for anyone wanting to write persuasive and interesting web content that will draw surfers in, and get them interested so they keep coming back. It also teaches readers how to adapt content from print media, avoid common errors, edit material for an international audience, develop content for corporate websites, and explore the rapidly increasing world of online freelance writing. This is an essential volume for anyone that wants to create a website they can be proud of, and that others will want to return to again and again.
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As World War II was nearing its end, an American scientist named Vannevar Bush published an article that now looks highly prophetic. Lesen Sie die erste Seite
Buchdeckel | Copyright | Inhaltsverzeichnis | Auszug | Rückseite
As World War II was nearing its end, an American scientist named Vannevar Bush published an article that now looks highly prophetic. Lesen Sie die erste Seite
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Oh, dear
22. Juni 2007
I find it odd that several reviewers laud Mr. Kilian's inclusion of basic writing tips. Give me a break! This slim book should concentrate on web writing, not be a primer for those who can't agree their verbs and subjects. The information provided is woefully general and outdated. Mr. Kilian is an older gentleman whose main career as he describes it was back in the 1960s; his text definitely reads like a time capsule. Savvy professionals serious about learning the particular skill of web writing will get almost nothing from this book. A solid copywriting manual (Sugarman) would be better. I'm still on the hunt for valuable web-writing instruction. Recommendations welcome!
Writing for the Web Wins
25. August 2008
This practical book gives great specific guidelines in an easily-understood and instantly usable way. I applied a couple of principles from the first chapter immediately to my writing. The examples are well-done, and very clear.
Any how-to book that can be immediately be used within hours of its purchase is well worth the price. A CD-Rom is included with exercises and examples, and the book itself has exercises. Very practical - great job!
Any how-to book that can be immediately be used within hours of its purchase is well worth the price. A CD-Rom is included with exercises and examples, and the book itself has exercises. Very practical - great job!
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