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Wellness Revolution. How to Make a Fortune in the Next Trillion Dollar Industry
 
 
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Wellness Revolution. How to Make a Fortune in the Next Trillion Dollar Industry [Englisch] [Taschenbuch]

Paul Zane Pilzer , Paul Zane Pilzer
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Produktinformation

  • Taschenbuch: 272 Seiten
  • Verlag: Wiley & Sons; Auflage: New edition (25. April 2003)
  • Sprache: Englisch
  • ISBN-10: 0471430676
  • ISBN-13: 978-0471430674
  • Größe und/oder Gewicht: 22,6 x 15 x 2 cm
  • Durchschnittliche Kundenbewertung: 2.0 von 5 Sternen  Alle Rezensionen anzeigen (1 Kundenrezension)
  • Amazon Bestseller-Rang: Nr. 1.160.873 in Bücher (Siehe Top 100 in Bücher)
  • Komplettes Inhaltsverzeichnis ansehen

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Paul Zane Pilzer
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Produktbeschreibungen

Kurzbeschreibung

How to make a fortune in the next big boom industry The paperback edition of this revolutionary business book, by bestselling author Paul Pilzer, shows wellness professionals and entrepreneurs how to get in on the ground floor of the booming wellness industry. A legendary entrepreneur and speaker, Pilzer predicts that within the next decade money spent on disease prevention will surpass that spent on disease treatment-and he shows readers how to stake their claim while there's still time. The Wellness Revolution is a step-by-step plan for getting rich that will help entrepreneurs figure out where they fit in the industry, learn how to control demand, and how to get started. This insightful and well-reasoned book shows how to take advantage of the wellness boom, but its lessons can be applied to any new market. Paul Zane Pilzer (Park City, UT) is a world-renowned economist, a multimillionaire software entrepreneur, a part-time rabbi, a college professor, and a bestselling author. As an entrepreneur, Pilzer earned his first USD10 million before the age of thirty. A former commentator on National Public Radio and CNN, Pilzer has been a guest on Larry King Live! three times, and he has been on the cover of several national magazines. He speaks to nearly 500,000 people a year, and more than 10,000,000 video and audio copies of his speeches have been sold.

Synopsis

How to make a fortune in the next big boom industry The paperback edition of this revolutionary business book, by bestselling author Paul Pilzer, shows wellness professionals and entrepreneurs how to get in on the ground floor of the booming wellness industry. A legendary entrepreneur and speaker, Pilzer predicts that within the next decade money spent on disease prevention will surpass that spent on disease treatment-and he shows readers how to stake their claim while there's still time. The Wellness Revolution is a step-by-step plan for getting rich that will help entrepreneurs figure out where they fit in the industry, learn how to control demand, and how to get started. This insightful and well-reasoned book shows how to take advantage of the wellness boom, but its lessons can be applied to any new market. Paul Zane Pilzer (Park City, UT) is a world-renowned economist, a multimillionaire software entrepreneur, a part-time rabbi, a college professor, and a bestselling author. As an entrepreneur, Pilzer earned his first USD10 million before the age of thirty. A former commentator on National Public Radio and CNN, Pilzer has been a guest on Larry King Live! three times, and he has been on the cover of several national magazines.

He speaks to nearly 500,000 people a year, and more than 10,000,000 video and audio copies of his speeches have been sold.


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1 von 1 Kunden fanden die folgende Rezension hilfreich
Von Donald Mitchell TOP 500 REZENSENT
Format:Taschenbuch
The main problem with The Wellness Revolution is that the brilliant Paul Zane Pilzer has stretched a magazine article's worth of information on healthy living and ways to develop businesses around that theme into a book. If you know nothing about how nutrition, water and exercise affect your health, you will probably love this book. But you can find better books. If you have been paying attention to those areas, you will find the book to be superficial and limited. As for investing, the ideas are pretty broad. Basically, you should make the economics of your business serve wellness and anti-aging.

What will be new to some are the details of how you can use high deductible health insurance and tax-advantaged medical savings to cut your cost of sickness while having some money left over for wellness activities (like exercise and better food). If you regularly read investment or business magazines, chances are you will know about these ideas too.

For entrepreneurs, the stories of Steve Demos (Silk soy milk), Paul Wenner (Gardenburger), Jill Kenney (Club One fitness), Dr. Frank Yanowitz (The Fitness Institute), Dr. Tod Cooperman (ConsumerLab.com), and Stuart Johnson (facilitating wellness products being provided through network marketing) may help inspire a new business thought or principle. Professionals can look at pages 188-189 for specific examples that apply to them.

Those who want stock purchase ideas won't find much here, although you'll probably have an itch to buy stock in whomever first specializes a whole company in wellness insurance.

As a result, the "how to" part of the book's subtitle is quite misleading.

There is a fine book that can be written on this subject, but unfortunately, this isn't it.

After you finish this book (if you choose to read it), I suggest that you find ways to make your working and investing more health-enhancing for you and others. If nothing else, walk on a treadmill while you watch the financial news at night to pick out companies that enhance health!
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32 von 36 Kunden fanden die folgende Rezension hilfreich
Have You Revolutionized Your Health Today? 21. Januar 2007
Von John Hinds - Veröffentlicht auf Amazon.com
Format:Taschenbuch
According to Paul Zane Pilzer, the next new Trillion Dollar Trend is Health and Wellness. Paul does a brilliant job explaining what this phenomenon is and more importantly "Why" it is taking place. At the time this book came out, health and wellness was already a $200 billion dollar industry. It's now more than double that!

Paul talks about the opportunities that are available for entrepreneurs, investors and distributors. After each chapter, he has a list of insightful, thought-provoking questions that you should ask yourself before pursuing any opportunity in this industry.

What I didn't expect from this book is that it actually gave some sound health advice too!

For example, on Page 64 he states that as a preventative measure, drinking 5 glasses of water each day decreases the risk of colon cancer by 45 percent, the risk of breast cancer by 79 percent, and the risk of bladder cancer by 50 percent! Now, I drink that much if not more, but I had no idea how beneficial drinking water (assuming it's filtered and/or purified) can be!

In another example he talks about it the danger of drinking cow's milk on Page 81. Did you know that the difference between "low-fat or 2% milk" verses regular whole milk is only 1%?!! Whole milk contains 3% fat by weight. I had no clue.

He also states that contrary to popular opinion, drinking milk actually CAUSES osteoporosis as well as allergies, gas, constipation, obesity, cancer, heart disease and a host of other infectious diseases. Even better, he talks about a much healthier alternative to cow's milk.

Anyone who is passionate about health and wellness and who has a desire to build wealth would greatly benefit from reading this book. It was such an easy-to-read, informative and inspirational book, that I finished reading it in 2 days! It validated the decision that I had already made to pursue opportunities in health and wellness.

Now, I don't normally give a lot of 5 star ratings, but Paul Zane Pilzer truly earned it with this book!
31 von 35 Kunden fanden die folgende Rezension hilfreich
Healthcare is about to Crash 22. Dezember 2005
Von Michael Davis - Veröffentlicht auf Amazon.com
Format:Taschenbuch
According to a recent PricewaterhouseCoopers Study *, "Health Spending Expected To Triple Globally and Consume 21 percent of US GDP"

The fact is that Economics Perpetuates Sickness.

Get ready to Open your Eyes. The Wellness Revolution is a compelling read for anyone seeking opportunity in the Healthcare industry. As an economist, Pilzer is the perfect person to write such a book. While we may think otherwise, economics is what really drives the world - and it's no different in healthcare. His Five Distinct Characteristics of Pervasive Industries matches very well with Clayton Christensen's theories of disruptive innovation. The bottom line is what's really going to make a difference in people's lives.

Pilzer's assessment on How Economics Perpetuates Sickness is a real eye opener. As a vegetarian and drug-free consumer, I see much of what he talks about running rampant throughout the medical community. Traditional medicine treats symptoms (period). Just think - when was the last time you saw someone who was well, go to the doctor.

Entrepreneurs - A world of opportunity is out there just waiting for you. If you want to tap into an emerging 1 Trillion (it's already $200 Billion) dollar industry, then read this book!

* PricewaterhouseCoopers, 2005 Healthcare Forecast

------------------

Michael Davis, Editor - Byvation

"Business Success through Innovation"
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Very Disappointed!! 29. September 2008
Von azmissdaisy - Veröffentlicht auf Amazon.com
Format:Gebundene Ausgabe|Von Amazon bestätigter Kauf
What A Disappointment!

I picked up this book looking for the opportunities ahead in the wellness industry, and frankly didn't find any, except for what the author is selling- Wellness Insurance. He promotes it in every chapter and then refers the reader to his website. It gets old. Is it a MLM? It sure feels like a high pressure pitch. Just when you think you're about to get a good tip on a new business opportunity, it's his insurance again.

I'm already sold on the wellness aspect of living and already am a client of alternative practitioners. So other than an economic lesson about how we got to this point, there's not much else except how other people have made it big in the beginning of this trend. He promotes the story of Silk soy milk, which I have since been told not to drink because of soy's dubious qualities, Boca Burger as well as other vegetarian food producers, and mostly other doctors that have since turned to the wellness side of the health care business, like Dr. Mercola and his website, which I value as a source for up to the date wellness information.

Like another reviewer, I find Pilzer's knowledge to be dated in the area of holistic health.

So where are the NEW opportunities? He seems to outline only the old ones, except his wellness insurance of course. This book might have been enlightening when it first came out in 2002, but I think it's old news now in 2008. Even then, I don't see a great deal of opportunities being proposed. The only "revised and expanded" areas of the book are him taking the opportunity to sell his own products to the reader.

I give it 2 stars for explaining the history of where we are today. If you are looking for the future opportunities in the wellness industry- it's not here.
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