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Web Site Usability: A Designer's Guide.: A Designer's Guide (Morgan Kaufmann Series in Interactive Technologies) [Englisch] [Taschenbuch]

Jared M. Spool , Tara Scanlon , Will Schroeder
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Kurzbeschreibung

31. Dezember 1998 Morgan Kaufmann Series in Interactive Technologies
"Web Site Usability: A Designer's Guide" is a report that every person involved in Web design, commerce, or online marketing will want to have. This book is, undoubtedly, the most comprehensive data demonstrating how Web sites actually work when users need specific answers. Researched and compiled by User Interface Engineering, the results are written in an easy to understand style, illustrating the need to make Web sites useful, not complicated. This book is based on an extensive study of actual users-not theory, not graphic design principles, and not new tricks to make a "cool" Web site. It demonstrates how people actually navigate and extract information on Web sites and offers guidance for evaluating and improving the usability of Web sites.

Produktinformation

  • Taschenbuch: 176 Seiten
  • Verlag: Morgan Kaufmann (31. Dezember 1998)
  • Sprache: Englisch
  • ISBN-10: 155860569X
  • ISBN-13: 978-1558605695
  • Größe und/oder Gewicht: 1,2 x 17,8 x 22,9 cm
  • Durchschnittliche Kundenbewertung: 2.5 von 5 Sternen  Alle Rezensionen anzeigen (10 Kundenrezensionen)
  • Amazon Bestseller-Rang: Nr. 968.704 in Fremdsprachige Bücher (Siehe Top 100 in Fremdsprachige Bücher)
  • Komplettes Inhaltsverzeichnis ansehen

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Produktbeschreibungen

Pressestimmen

Without a doubt, the most important book I've read this year on Web design is Web Site Usability: A Designer's Guide. The book is easy to read and full of relevant information.--Bill Skeet Chief Designer, Knight-Ridder New Media Even experienced Web designers should read these usability findings about 11 different site designs. Competitive usability testing is one of the most powerful ways of learning about design and this book will save you hours of lab time.----Dr. Jakob Nielsen, Nielsen Norman Group This report challenges many of my assumptions about Web design, but that's a good thing. We're still babes in the woods, crawling along trying to distinguish the trees from the forest. Any sign posts are helpful, right now.--Mary Deaton, KNOWware "Web Site Usability is great reading for anyone involved in Web publishing." - Currents

Synopsis

"Web Site Usability: A Designer's Guide" is a report that every person involved in Web design, commerce, or online marketing will want to have. This book is, undoubtedly, the most comprehensive data demonstrating how Web sites actually work when users need specific answers. Researched and compiled by User Interface Engineering, the results are written in an easy to understand style, illustrating the need to make Web sites useful, not complicated. This book is based on an extensive study of actual users-not theory, not graphic design principles, and not new tricks to make a "cool" Web site. It demonstrates how people actually navigate and extract information on Web sites and offers guidance for evaluating and improving the usability of Web sites.

In diesem Buch (Mehr dazu)
Einleitungssatz
"All these sites, while obviously trying to sell products, also provide information." Lesen Sie die erste Seite
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Kundenrezensionen

2.5 von 5 Sternen
2.5 von 5 Sternen
Die hilfreichsten Kundenrezensionen
1 von 1 Kunden fanden die folgende Rezension hilfreich
1.0 von 5 Sternen Poorly Written 5. Januar 2000
Format:Taschenbuch
This book, while occasionally presenting useful information, was on the whole written very poorly. Many statements like "We do not know what this means," littered the book with useless, inconclusive babble. The studies were purely linear in nature and provided no valid conclusions or insights into usability. It was almost as if the researchers were afraid to admit to drawing any conclusions from their findings. They also neglected to actually capture the content they were researching, the 1996 Olympic site for example, and could therefore not present pictures of the site when it went offline. Their painful admission of this fact only strengthened their lack of credibility. Read it if you'd like a good laugh.
War diese Rezension für Sie hilfreich?
Von Ein Kunde
Format:Taschenbuch
This book is a very poor attempt to provide advice on designing web sites. Right up front you should note that although this book has a publication date of 1999, the research was done in 1996. In Internet time that is a lifetime ago. A typical user in 1999-2000 is much more experienced using the internet than a user from 1996.
None of the web sites that they used for their study look anything like what they did at the time of the study. In fact, they failed to get pictures of one of the web sites (from the 1996 Olympics) which was no longer available when they got around to writing this book. In most cases, the problems that were found at web sites were corrected long before the results of this research were produced which shows that this book may have been needed in 1996 but is useless today.
No information is given to us about the people who participated in the study. Were they novice users or well experienced in using the internet? We will never know. That information, however, can be critical when trying to design a web site. The study also examined one small part of usability of a web site. How easy was it for the participants in the study to find a particular piece of information at a particular web site? But is that really the only reason that we visit a web site? Is that the only aspect of usability? And does any of this mean anything when we don't know who the participants were?
In short, this book might have been somewhat useful had it been published in 1996 but it is useless and a complete waste of money in 1999.
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5.0 von 5 Sternen Designers will hate this book. 27. April 2000
Von Zephemera
Format:Taschenbuch
As a long-time web developer and interface designer, I liked this book a lot. It challenges a lot of the assumptions (dogma?) of the web "design" community by taking the approach that end-users are the ones who have the most to tell us about good and bad design, not creative directors.
I had a recent experience with a designer who was invited to observe a focus group of prospective users of a large commercial real estate she had designed. She declined the invitation to attend with the following statement: "I have no need to know what people think of the design. I designed it with a specific purpose in mind, and I believe I achieved my goal. What could I learn?"
What arrogance! Well, guess what folks? The users testing the site found it confusing, hard to navigate, difficult to search, and therefore not something they'd be likely to use. I guess if her purpose was to drive people to better sites, she succeeded.
I've used techniques similar to the ones described in this book to test sites I've designed. They work! It's not always fun to hear users tell you what you've created is clumsy, confusing or downright stupid, but if you don't listen to your users and design for them, you are doomed! Don't be like the designer I mentioned above, read this book and learn something. Your sites will be better, and your users will thank you for it.
War diese Rezension für Sie hilfreich?
Von Ein Kunde
Format:Taschenbuch
The authors claim that their research "provides actual data -- not opinions -- about what makes web sites usable". (Page 1). Unfortunately, their research is so poorly described that their claims are as good as opinions at the very best.
To illustrate, we have no idea how many participants were tested in their study (1,2, or 200?) or who they were (college students, web designers, retirees?).
In the whole book (all 157 pages of it), we were able to locate only 2 figures (one figure is repeated several times) and 1 table reporting any research findings with data. Various claims about correlations or lack of thereof are not substantiated by any presented data.
In our opinion, the book is not worth 2 cents. Your money is better spent on Jacob Nielsen's "Designing Web Usability".
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5.0 von 5 Sternen Wondefully Imaginative! 12. Oktober 1999
Von Ein Kunde
Format:Taschenbuch
This is a great book to read before bed, to your children or just to yourself. In enables fond dreams of websites, dancing on the bandwidth, and partying on the Fidelity site. Love comes into my head when I'm reading chapter 4's section on the catalog reseach. It is a brilliant sonnet of today's not so modern world. It tells wonders of how we can improve upon ourselves and form better sites. A must for all Shakespeare lovers,it is written in non-iambic pentameter, yet still retains a homey quality. In my opinion, a must read, but if you don't like it, it's about the right size for a trivet. Happy reading!!
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