If you are an IT professional with a good breadth of knowledge about the structure of enterprise data, systems and statistics, yet you are not sure what Data Warehousing, Data Mining or OLAP are, and are not even sure you know how to spell them, then this book is for you. (Rather limited audience if you ask me)
For the technically savvy, this book is excellent in covering, in minute detail, all of the possible needs, uses and commercial systems/products available to do Data Warehousing, Data Mining and/or OLAP. The tremendous amount of possibilities naturally causes this volume to lack the depth to actually guide a reader to an understanding of how they can implement these concepts. I do complement the author in possessing/researching such a tremendous amount of material. A downside is the fact that this book is instantly outdated because it is describing current technology (As of the writing of this book).
For non-technical Management and Executives however, this book will likely only confuse you to death and cause you to frown vehemently at the next person who recommends a Data Warehousing or OLAP strategy for your organization.
If you fit the profile that should read this book however, this is a great primer/eye opener to a rather large subject area called Enterprise Intelligence. Break out your reading glasses, (the print is small) set aside a good chunk of time, (the book is huge) and read it. Then find the suitable follow-up books that are in line with your new interests with Enterprise Intelligence. Keep a narrow focus when picking one of these. If you are a manager or executive, hire a team. This is a lot of stuff, and the need for this stuff is so painfully apparent that your business can not wait 4 years for you to learn this stuff.