Visual Thinking: for Design und über 1,5 Millionen weitere Bücher verfügbar für Amazon Kindle. Erfahren Sie mehr


oder
Loggen Sie sich ein, um 1-Click® einzuschalten.
oder
Mit kostenloser Probeteilnahme bei Amazon Prime. Melden Sie sich während des Bestellvorgangs an.
Jetzt eintauschen
und EUR 9,75 Gutschein erhalten
Eintausch
Alle Angebote
Möchten Sie verkaufen? Hier verkaufen
Der Artikel ist in folgender Variante leider nicht verfügbar
Keine Abbildung vorhanden für
Farbe:
Keine Abbildung vorhanden

 
Beginnen Sie mit dem Lesen von Visual Thinking auf Ihrem Kindle in weniger als einer Minute.

Sie haben keinen Kindle? Hier kaufen oder eine gratis Kindle Lese-App herunterladen.

Visual Thinking: For Design (Morgan Kaufmann Series in Interactive Technologies) [Englisch] [Taschenbuch]

Colin Ware

Preis: EUR 32,95 kostenlose Lieferung. Siehe Details.
  Alle Preisangaben inkl. MwSt.
o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o
Nur noch 8 auf Lager (mehr ist unterwegs).
Verkauf und Versand durch Amazon. Geschenkverpackung verfügbar.
Lieferung bis Freitag, 19. September: Wählen Sie an der Kasse Morning-Express. Siehe Details.

Weitere Ausgaben

Amazon-Preis Neu ab Gebraucht ab
Kindle Edition EUR 24,48  
Taschenbuch EUR 32,95  

Kurzbeschreibung

27. Mai 2008 Morgan Kaufmann Series in Interactive Technologies
Increasingly, designers need to present information in ways that aid their audience's thinking process. Fortunately, results from the relatively new science of human visual perception provide valuable guidance. In Visual Thinking for Design, Colin Ware takes what we now know about perception, cognition, and attention and transforms it into concrete advice that designers can directly apply. He demonstrates how designs can be considered as tools for cognition - extensions of the viewer's brain in much the same way that a hammer is an extension of the user's hand. Experienced professional designers and students alike will learn how to maximize the power of the information tools they design for the people who use them. . Presents visual thinking as a complex process that can be supported in every stage using specific design techniques. . Provides practical, task-oriented information for designers and software developers charged with design responsibilities. . Includes hundreds of examples, many in the form of integrated text and full-color diagrams. . Steeped in the principles of "active vision, which views graphic designs as cognitive tools.

Hinweise und Aktionen

  • Studienbücher: Ob neu oder gebraucht, alle wichtigen Bücher für Ihr Studium finden Sie im großen Studium Special. Natürlich portofrei.


Wird oft zusammen gekauft

Visual Thinking: For Design (Morgan Kaufmann Series in Interactive Technologies) + Information Visualization: Perception for Design (Interactive Technologies) + The Functional Art: An Introduction to Information Graphics and Visualization (Voices That Matter)
Preis für alle drei: EUR 103,57

Die ausgewählten Artikel zusammen kaufen

Kunden, die diesen Artikel gekauft haben, kauften auch


Produktinformation


Mehr über den Autor

Entdecken Sie Bücher, lesen Sie über Autoren und mehr

Produktbeschreibungen

Pressestimmen

"Through a detailed analysis of the mechanics of visual cognition, this book teaches us how to see as designers, by anticipating how others will see our designs. Ware summarizes the thread of inquiry that leads through Goethe, Klee, Arnheim, Gibson and Tufte, sifting it for relevance to the artful science of visualization, and condensing it into one eminently readable volume. - Fritz Drury, Professor of Illustration, Rhode Island School of Design "All the clanking gears are here: variable resolution image detection, eye movements, environmental information statistics, bottom-up/top-down control structures, working memory, the nexus of meaning, and specialized brain areas and pathways. By the time he's done, Ware has reconstructed cognitive psychology, perception, information visualization, and design into an integrated modern form. This book is scary good. - Stuart Card, Senior Research Fellow, and manager of the User Interface Research group at the Palo Alto Research Center "In this fascinating new book, seasoned professionals, educators and students alike will find that Colin Ware has written an incredibly accessible text that translates years of scientific research into concrete design applications. In a clear and effective manner, Ware provides a comprehensive introduction to the interrelationships among the physiological and cognitive components through which humans process and understand the visual world. This scientific perspective for graphic design provides an additional dimension for discussing the reasoning behind design choices while remaining adaptable to the shifting contexts in which these choices occur." -Paul Catanese. Assistant Professor of New Media, San Francisco State University

Synopsis

Increasingly, designers need to present information in ways that aid their audiences thinking process. Fortunately, results from the relatively new science of human visual perception provide valuable guidance. In "Visual Thinking for Design", Colin Ware takes what we now know about perception, cognition, and attention and transforms it into concrete advice that designers can directly apply. He demonstrates how designs can be considered as tools for cognition - extensions of the viewers brain in much the same way that a hammer is an extension of the users hand. Experienced professional designers and students alike will learn how to maximize the power of the information tools they design for the people who use them. This book: presents visual thinking as a complex process that can be supported in every stage using specific design techniques; provides practical, task-oriented information for designers and software developers charged with design responsibilities; and, includes hundreds of examples, many in the form of integrated text and full-color diagrams. It is steeped in the principles of active vision, which views graphic designs as cognitive tools.

Welche anderen Artikel kaufen Kunden, nachdem sie diesen Artikel angesehen haben?


In diesem Buch (Mehr dazu)
Ausgewählte Seiten ansehen
Buchdeckel | Copyright | Inhaltsverzeichnis | Auszug | Stichwortverzeichnis
Hier reinlesen und suchen:

Kundenrezensionen

Es gibt noch keine Kundenrezensionen auf Amazon.de
5 Sterne
4 Sterne
3 Sterne
2 Sterne
1 Sterne
Die hilfreichsten Kundenrezensionen auf Amazon.com (beta)
Amazon.com: 4.5 von 5 Sternen  11 Rezensionen
11 von 13 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen richly informative, concise 24. Mai 2008
Von Aneesh Karve - Veröffentlicht auf Amazon.com
Format:Taschenbuch|Verifizierter Kauf
interaction designers, visual designers, researchers, people working in visualization, and the curious will find value in this book. careful readers will gain a deep understanding of how, why, and what we see. this understanding will inform the use of color, edges, contours, textures, layout, text, images, order and motion. designers will gain a new vista for critique and empathy: "which visual queries does this design imply? how well does it support those queries? how costly are they?" (a "visual query"--there's a more elegant definition in the book--is a question that is asked and answered with the eyes. for example, "which of these two items is larger?")

readers may come to appreciate just how mental, rather than mechanical, the act of vision is. they may also come to appreciate the preponderance of information that resides in the world, rather than the brain; and, on the other hand, the preponderance of information that the brain adds, via processing, to the incoming signal. vision and cognition interpenetrate to form a beautiful "strange loop" wherein what we seek influences what we see, and vice versa.

if i were asked to compose a canon of interaction design, this book would be in it, alongside About Face 3, Sketching User Experiences, and Envisioning Information.

one criticism: in my personal opinion, some of the designs and diagrams in the book are less than beautiful. this engenders a mild disconnect between the purpose and execution of the book.
25 von 34 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen Exicting, Original, Superb Overall, Could be Expanded 5. Juli 2008
Von Robert David STEELE Vivas - Veröffentlicht auf Amazon.com
Format:Taschenbuch
I found this book provocative at multiple levels.

At the strategic level, although I have known about and followed Elsevier for decades, I am beginning to perceive a more coherent publishing strategy, and was pleased to see notice of their collaboration with BookAid and the Sabre Foundation to create libraries in developing countries.

At the operational level, I found this book to be a fascinating easy to read and understand integration of cognitive science (what is the brain doing to "see" different forms of visual cues (colors, shapes, groups, etcetera), psychology, art, design, and ultimately engineering of both larger than human structures, and computer graphics.

At the tactical level, the book is clearly a superior collection of critical information and easily a required text for those who would design for the human eye. At this level I would have liked to see more depictions of both buildings and environments, and more depictions of computer screens.

The absence of Library of Congress cataloging data was also a disappointment. The Library of Congress is becoming archaic, I believe publishers are amply competent to provide their own cataloging data, and this is especially important when a book crosses disciplines, e.g. cognitive science, visual intelligence, art, design, computer graphics, etcetera. Indeed, in the process of assigning cataloguing data, the publisher might discover areas where the book is weaker than intended, and send it back for enhancement.

I recommend this book be expanded to add a chapter on "decision support" and an appendix on great practitioners of the visualization of information. Although Tuft is the best known, in part because of his ceasecell promotion of his books and classes, there are at least 25 if not 50 other great visualizers, and a page on each with their photo, short bio, list of publications, and a couple of examples of their work would be a mind-enhancing "walk about" in the field of visual design.

As a textbook, this is a clear five. As adult education is falls to a four, or needs a second book that properly introduces the collective intelligence and semantic web and geospatially and time-based visualizations that are emergent.

In addition to the books recommended by the first reviewer, see also:
Everything Is Miscellaneous: The Power of the New Digital Disorder
The Design of Dissent: Socially and Politically Driven Graphics
Ambient Findability: What We Find Changes Who We Become
Large Scale Structure and Dynamics of Complex Networks: From Information Technology to Finance and Natural Science (Complex Systems and Interdisciplinary ... Systems and Interdisciplinary Science)
The Age of Missing Information
Fog Facts: Searching for Truth in the Land of Spin
3 von 3 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen Don't miss it 15. März 2011
Von BOVERIO ANTONELLO - Veröffentlicht auf Amazon.com
Format:Taschenbuch|Verifizierter Kauf
As a former biologist, venturing into software about 30 years ago, I found reading this book an enlighting experience. This is a must-read for anyone who never clearly knew why some visual designs are better than others but suspected there had to be a physiological reason. It is becoming a reference for my team of developers in the domain of numerical controls for industrial machine tools.
1 von 1 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen Loved it! 24. August 2013
Von K. - Veröffentlicht auf Amazon.com
Format:Kindle Edition|Verifizierter Kauf
A bit hard to read due to its scientific context, but one amazing book. Gives golden indepth insights on how our vision and brain works. As a designer, this book has influenced my work alot, giving the scientific cues on how to create in a ways that work sub- and consciously.
4.0 von 5 Sternen A excellent, compact work on visualization principles integral to the era of "Big Data" 14. Juli 2013
Von Blake - Veröffentlicht auf Amazon.com
Format:Taschenbuch|Verifizierter Kauf
Ware's work on visualization is excellent and compact - a must read in the increasingly important era of "Big Data".
Waren diese Rezensionen hilfreich?   Wir wollen von Ihnen hören.

Kunden diskutieren

Das Forum zu diesem Produkt
Diskussion Antworten Jüngster Beitrag
Noch keine Diskussionen

Fragen stellen, Meinungen austauschen, Einblicke gewinnen
Neue Diskussion starten
Thema:
Erster Beitrag:
Eingabe des Log-ins
 

Kundendiskussionen durchsuchen
Alle Amazon-Diskussionen durchsuchen
   


Ähnliche Artikel finden


Ihr Kommentar