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Truth, Lies, and Advertising: The Art of Account Planning (Adweek Magazine)
Jon Steel (Autor) Durchschnittliche Kundenbewertung:   (11)
Auf Lager. Kostenlose Lieferung. Details EUR 31,46
Geoffrey Frost, Director of Global Advertising, Nike Inc.
"A very smart, very funny look at what works, what doesn't, and why, in the sometimes maddening, sometimes inspiring business of advertising. One of the brightest books about the subject in a long, long time." - Geoffrey Frost, Director of Global Advertising, Nike Inc. Lesen Sie weiter |
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