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The SharpBrains Guide to Brain Fitness: How to Optimize Brain Health and Performance at Any Age (English Edition) [Kindle Edition]

Elkhonon Goldberg , Alvaro Fernandez , Pascale Michelon , Misha Pavel , Gloria Cavanaugh , Sandra Bond Chapman

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Modern life places extraordinary demands on our brains. Not only do we live longer than ever before, but we must constantly adapt to complex and rapidly evolving personal and professional realities. Yet, we often ignore our most precious resource to do so: our brain.

The SharpBrains Guide to Brain Fitness cuts through the clutter of misconceptions, superficial and conflicting media coverage, and aggressive marketing claims, to help readers discover what really works, and what doesn’t, to improve brain health and performance at any age, to delay or prevent cognitive decline, and become smarter consumers of both media coverage and scientific research in the process.

With useful, pragmatic and personalized tips and suggestions that are easy to implement, the SharpBrains Guide offers a groundbreaking new approach for self-assessing current brain fitness needs and identifying the most relevant and evidence-based methods to preserve and enhance brain function throughout life. Whether your goal is to become more resilient, enhance memory, ward off Alzheimer’s disease, or simply improve mental focus to perform better at work, this how-to guide shows you exactly how to “use it or lose it.”

This new and much-expanded edition of the guide AARP named a Best Book on Brain Fitness combines a user-friendly tutorial on how the brain works with advice on how to choose and integrate lifestyle changes and research-based brain training. Featuring an independent analysis of hundreds of scientific studies published in the last 10 years, the book also includes in-depth interviews with 20 leading scientists who often challenge conventional wisdom and prevailing brain health thinking and care.

A thought-provoking, practical and captivating read, the SharpBrains Guide makes the fascinating and complex subject of brain function and neuroplasticity easy to digest with its common sense approach. It’s time to rethink, and to truly apply, “use it or lose it.”


"One of those books you cannot ignore. Insightful, to the point, actionable. A book for leaders, innovators, thought provokers and everyone who wants to act and live smarter and healthier, based on latest neuroscience." —Dr. Tobias Kiefer, Director Global Learning & Development, Booz & Company

"A great start for making sense new brain science and for taking active steps towards smart health, at the individual level, and Smart Health, at the societal level." —Misha Pavel, PhD, Program Director for the National Science Foundation’s Smart Health and Wellbeing Program

"This is the book you need to begin to think differently about your brain and actively embrace the exciting and promising reality that your brain’s health is the cause of the century." —Sandra Bond Chapman, PhD, Founder and Chief Director, UT-Dallas' Center for BrainHealth

“An essential reference on the field of brain fitness, neuroplasticity and cognitive health” —Walter Jessen, PhD, founder and editor, Highlight Health

“Recognized by AARP as one of the best and most comprehensive source of information, this book manages to remain open minded yet adequately critical at the same–a good model for all sharp minds to follow and benefit from.” —Dr. Peter Whitehouse, Professor of Neurology at Case Western Reserve University

“A much-needed resource to help us better understand our brains and minds and how to nourish them through life.“ —Susan E. Hoffman, Director, Osher Lifelong Learning Institute at UC Berkeley

Über den Autor und weitere Mitwirkende

Alvaro Fer­nan­dez, named a Young Global Leader by the World Economic Forum, is the CEO of Sharp­Brains, a lead­ing inde­pen­dent mar­ket research and think tank track­ing health and well-being appli­ca­tions of neu­ro­science. He has been quoted by The New York Times, The Wall Street Jour­nal, CNN, Reuters, and Asso­ci­ated Press, among oth­ers. Alvaro produces the annual SharpBrains Virtual Summit, the leading virtual conference gathering hundreds of brain scientists and experts worldwide. He started his career at McK­in­sey & Co, and led the launch and turn-around of sev­eral education-related start-ups. Alvaro has an MBA and MA in Edu­ca­tion from Stan­ford Uni­ver­sity, and a BA in Eco­nom­ics from Uni­ver­si­dad de Deusto.

Elkhonon Goldberg, Ph.D., is an author, scientist, educator and clinician, internationally renowned for his clinical work, research, writing and teaching in neuropsychology and cognitive neuroscience. Dr. Goldberg is a Clinical Professor, Department of Neurology at New York University School of Medicine, and Diplomate of The American Board of Professional Psychology in Clinical Neuropsychology. A student and close associate of the great neuropsychologist Alexander Luria, Dr. Goldberg has continued to advance Luria’s scientific and clinical tradition, and written popular science books such as The Executive Brain: Frontal Lobes and The Civilized Mind and The Wisdom Paradox: How Your Mind Can Grow Stronger As Your Brain Grows Older.

Pascale Michelon, Ph.D. in Cognitive Psychology, is a scientist, educator and writer. Dr. Michelon started her career as a Research Scientist at Washington University in Saint Louis where she conducted behavioral and neuroimaging studies to better understand how the brain processes and memorizes visual information. She is now an Adjunct Faculty at Washington University.


  • Format: Kindle Edition
  • Dateigröße: 3368 KB
  • Seitenzahl der Print-Ausgabe: 284 Seiten
  • Verlag: SharpBrains, Inc; Auflage: 2 (22. September 2014)
  • Verkauf durch: Amazon Media EU S.à r.l.
  • Sprache: Englisch
  • Text-to-Speech (Vorlesemodus): Aktiviert
  • X-Ray:
  • Word Wise: Aktiviert
  • Erweiterte Schriftfunktion: Nicht aktiviert
  • Amazon Bestseller-Rang: #34.558 Bezahlt in Kindle-Shop (Siehe Top 100 Bezahlt in Kindle-Shop)

  •  Ist der Verkauf dieses Produkts für Sie nicht akzeptabel?

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Die hilfreichsten Kundenrezensionen auf (beta) 4.4 von 5 Sternen  85 Rezensionen
65 von 67 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen fascinating, useful researched-backed and up-to-date information on your brain 18. Juni 2013
Von Timmy Gillard - Veröffentlicht auf
Format:Taschenbuch|Verifizierter Kauf
My family has a history of dementia and Alzheimer's, so my wife and I are always on the lookout for new and helpful information about keeping our brains strong as we age. We've read more than a few and I haven't written reviews of any of them. I wanted to share a bit about why I did like this book and what prompted me to take the time to write a review. I found this book to be bursting with useful information. It is very easy to read and the information is presented beautifully for what I consider to be the intended audience - people like me without an advanced degree in brain-related science! At the same time, the content is very up-to-date so I am sure those in the field could learn quite a bit, too. The section of the book that I found most enlightening and interesting is about how exercise affects the brain. As a not-too-avid, but fairly consistent exerciser, I read this chapter hoping for it to rejuvenate my effort and it did because it presented the how and why of exercise's benefits for the brain. When my young son asked me why I was exercising again, I almost replied, "It turns out that the research shows that exercise can trigger changes in the brain that spur neuroplasticity, which is the production of new neurons and the connections between them!" But, instead I just said because it is good for me and for my brain... not because I don't think he could have understood, but more because I didn't want his follow-up questions to delay my neuroplasticity workout! I think another section that will be interesting to many readers as it was for me is the section about nutrition and the brain. The Mediterranean Diet, supplements' effect on brain health (or not), smoking, and obesity are a few of the topics covered. One last note... Each chapter ends with an interview with a prominent expert in the area covered in the previous chapter. This is great! The interviews provide points of emphasis and put a nice bow on each chapter. My wife is reading it now and we'll share it with relatives after that. Thank you, Doctors Fernandez, Goldberg, and Michelon.
29 von 30 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen Profoundly Motivating Book 19. Mai 2013
Von R. Goodman - Veröffentlicht auf
Format:Taschenbuch|Verifizierter Kauf
What a wonderful read for a beautiful spring weekend!

Being a well-versed and daily practitioner of cognitive (and physical) exercise, I was particularly interested to learn about the research detailing the positive affects that some social activities have on our cognition. The walking book club idea to combine physical, cognitive and social stimulation inspired me to recommit to many pleasurable activities I enjoy as they are actually good for my brain!

With a thorough yet easily accessible overview of the most current research (via fascinating and thoughtful summaries and interviews) the book describes how a myriad of lifestyle choices impact our current and future brain and body health. The book makes a compelling case for lifelong brain fitness and will motivate the reader to join the growing number of people prioritizing stress reduction, happiness, social networks, physical and cognitive exercise - all pieces of the brain fitness jigsaw puzzle as discussed in depth in the book. I especially enjoyed the chapters on how to build emotional resilience, how to cross-train our brains and how to prioritize to create an individualized brain fitness program.

Reading this book will change the way you think about your brain, and perhaps the way you live.

Annette Goodman, Chief Education Officer, Arrowsmith Program
22 von 22 Kunden fanden die folgende Rezension hilfreich
4.0 von 5 Sternen Useful Information - 20 Expert Interviews - Lifestyle/Brain Plasticity 11. November 2013
Von James Buch - Veröffentlicht auf
Brain plasticity - the ability of the brain to be changed - is the basis of the work, and the focus is on Lifestyle Changes. Medications are rarely mentioned.

The Lifestyle Changes mentioned are generally similar to those of several other books. There is an excellent chapter on brain training computer programs/games that seems lacking in other books of this subject. While there is diet discussion, thankfully there are no menus or recipes.
The physical book purchaser should examine the Appendix: "55 Important Brain Fitness Facts" as a decent summary of the main findings in the book.

The Index will tell you if the things you are interested in are there. Omega 3 and 6 fatty acids are in, but CoQ10 and statin drugs are out, for example.

From the Table of Contents you will see a pattern of:

* Be your own boss - take charge of your brain care
* Physical activity/exercise
* Eat and drink well - not many supplements work
* Mental challenges/brain exercise
* Social engagement and social life
* Learn to manage stress (both brain and heart benefits)
* Train your brain - emotion,attention,thought processes, and how
* Techniques to help you manage your brain care process

Somewhere in the book, one interviewee stated that whatever was good for the heart was probably good for the brain.

So, one could say that in rough summation, this is a combination of heart (and brain) healthy lifestyle plus some specific brain workout and development activity with some help in managing your own program.
33 von 35 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen Straight scoop: what actually DOES work to mitigate aging brain decline 6. Mai 2013
Von May Lou Hely - Veröffentlicht auf
I've been studying the concept of doing things to protect the brain from decline with aging. Over 4 years I've read practically everything written for the non-scientific audience. There is on-going controversy about what works and what doesn't to mitigate dementia in old age, including the effects of Alzheimer's disease. This book provides the most current information about what's proven to help the brain stay fit and what are simply guesses. I like The SharpBrains Guide to Brain Fitness because it's straightforward and easy to understand for the person who hasn't been immersed in the study of neuroscience. It sifts through all the marketing hype and tells exactly what a person can do to keep the brain healthy. A great read.
12 von 12 Kunden fanden die folgende Rezension hilfreich
2.0 von 5 Sternen Too Much Technical/Background References 25. Mai 2014
Von Geraldine - Veröffentlicht auf
Format:Taschenbuch|Verifizierter Kauf
This is a comprehensive book about the brain, with a lot of relevant information presented.

Unfortunately, it is not written with a regular person in mind. I found myself skimming page after page of research pages, references to other reports etc...looking for advice that I could easily utilize. And what I did find were mostly things that I was already aware of like: brain training (I've used Lumosity for many years and noted it was at the top of their list for sites like these), eating for brain health, avoiding toxins like smoking and excessive alcohol...nothing new.

Obviously a lot of work went into this book but it is NOT a user-friendly guide that the average person can use without cutting through a lot of technical/medical jargon.

The credentials of an author or authors for this type of book are important to me but I don't want or need to read all the background research that went into a particular book. This just makes it difficult to find the relevant information someone would actually want to use.
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