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The Personal MBA
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› Besuchen Sie die Seite von Josh Kaufman auf Amazon
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Produktbeschreibungen
Pressestimmen
File this book under: NO EXCUSES. (Seth Godin, author of Purple Cow and Linchpin )
No matter what they tell you, an MBA is not essential. If you combine reading this book with actually trying stuff, you'll be far ahead in the business game. (Kevin Kelly, founding executive editor of Wired )
Few people know how to get things done better than Josh Kaufman. (David Allen, author of Getting Things Done )
Fundamentals are fundamentals. Whether you're an entrepreneur or an executive at a Fortune 50 company, this book will help you succeed. (John Mang, Vice President, Procter & Gamble )
These concepts really work: I'm booked solid with clients, making eight times more money, feeling far less overwhelmed, and having a lot more fun. If you want to live up to our potential, you can't afford to miss this book. (Tim Grahl, Founder and CEO, Out:Think Group )
A creative, breakthrough approach to business education. I have an MBA from a top business school, and this book helped me understand business in a whole new way. (Ali Safavi, Executive Director of International Sales & Distribution, The Walt Disney Company )
No matter what they tell you, an MBA is not essential. If you combine reading this book with actually trying stuff, you'll be far ahead in the business game. (Kevin Kelly, founding executive editor of Wired )
Few people know how to get things done better than Josh Kaufman. (David Allen, author of Getting Things Done )
Fundamentals are fundamentals. Whether you're an entrepreneur or an executive at a Fortune 50 company, this book will help you succeed. (John Mang, Vice President, Procter & Gamble )
These concepts really work: I'm booked solid with clients, making eight times more money, feeling far less overwhelmed, and having a lot more fun. If you want to live up to our potential, you can't afford to miss this book. (Tim Grahl, Founder and CEO, Out:Think Group )
A creative, breakthrough approach to business education. I have an MBA from a top business school, and this book helped me understand business in a whole new way. (Ali Safavi, Executive Director of International Sales & Distribution, The Walt Disney Company )
Kurzbeschreibung
Are you searching for your next challenge? Are you tempted to go to business school? Before you do, save your money and read The Personal MBA. Getting an MBA takes two years of your life. And most of it is spent on PowerPoint presentations and outdated financial models, rather than learning what it takes to run a real business. The Personal MBA distils the most valuable lessons of the finest business schools and the best business books of all time into simple, memorable ideas and tools. It covers concepts such as The Iron Law of the Market, The 12 Forms of Value, The Pricing Uncertainty Principle, and The 4 Methods to Increase Revenue. This book is all you need to learn the fundamentals of business quickly, and discover exactly how to apply them to transform your career.
Welche anderen Artikel kaufen Kunden, nachdem sie diesen Artikel angesehen haben?
In diesem Buch
(Mehr dazu)
Ausgewählte Seiten ansehen
Buchdeckel | Copyright | Inhaltsverzeichnis | Auszug | Stichwortverzeichnis | Rückseite
Buchdeckel | Copyright | Inhaltsverzeichnis | Auszug | Stichwortverzeichnis | Rückseite
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Kundenrezensionen
Die hilfreichsten Kundenrezensionen
5 von 5 Kunden fanden die folgende Rezension hilfreich
Format:Taschenbuch
Josh Kaufmann, dem Gründer von personalmba.com gelingt es, zentrale Konzepte aus der Geschäftswelt akkurat auf den Punkt zu bringen. Das Buch erklärt wie das Wirtschaftsleben, Menschen und Systeme funktionieren. Zu jedem dieser Gebiete werden zentrale Konzepte auf jeweils ca. anderthalb Seiten vorgestellt. Jeder dieser Abschnitte ist damit auch ein Einstieg in ein Thema, mit dem man sich intensiver auseinandersetzen kann. Das Buch eignet sich daher auch ideal zum Querlesen und permanenten "Selbstprüfung". Ich habe selten ein "business book" mit so hohem Nutzwert gelesen.
Die hilfreichsten Kundenrezensionen auf Amazon.com (beta)
Amazon.com:
138 Rezensionen
99 von 108 Kunden fanden die folgende Rezension hilfreich
Skip the business education and buy this book!
30. Dezember 2010
Format:Gebundene Ausgabe
Having graduated from a top business school in Canada, I can safety say that I could have thrown out all my textbooks and used the money I spent on tuition to actually START a business, and used this book as a replacement to my business education.
What makes this book warrant such a strong statement is the fact that it's a comprehensive synthesis of all of the concepts you need to know to understand business inside and out. There are no complex models to learn or outdated theories to memorize just to get marks or pass tests. What you get is a comprehensive set of "mental models" or heuristics on all of the sub parts of creating, operating and working within a business. Why is this important? Because a mental model is like a rule of thumb for any possible scenario you might encounter in running a business - from value creation to delivery to marketing to finance. It helps you look at the world through the lens of what's most important (and thus no fluff to distract you) which ultimately helps you to ask the right questions and ultimately helps guide you to make the right decisions about maneuvering in business. These principles are universal and applicable for small business start ups to Fortune 50 CEOs because they're based on business fundamentals (the mental models) and not just tactics found in most other books.
In addition to a sound business knowledge what this book has is a very extensive section on working with yourself and with others. Achieving great strides in business is sometimes less about knowing the business aspect but more about conquering yourself - either with productivity, with working with people or with overcoming doubts and fears - all things I'm finding out as I work on my own venture. After having read dozens of psychology and self help books I can also say without a doubt that the section on working with yourself trumps them all. Josh delivers a well researched practical guide to understanding how you brain works and how to work with it rather than against it, so you can actually go ahead and apply the concepts in the rest of the book.
Highly recommended if you wish to know more about business, are thinking of starting your own business, or are thinking about joining an MBA program to climb the corporate ladder. Buying this book could end up saving a mortgage worth of student debt, so what have you really got to lose?
What makes this book warrant such a strong statement is the fact that it's a comprehensive synthesis of all of the concepts you need to know to understand business inside and out. There are no complex models to learn or outdated theories to memorize just to get marks or pass tests. What you get is a comprehensive set of "mental models" or heuristics on all of the sub parts of creating, operating and working within a business. Why is this important? Because a mental model is like a rule of thumb for any possible scenario you might encounter in running a business - from value creation to delivery to marketing to finance. It helps you look at the world through the lens of what's most important (and thus no fluff to distract you) which ultimately helps you to ask the right questions and ultimately helps guide you to make the right decisions about maneuvering in business. These principles are universal and applicable for small business start ups to Fortune 50 CEOs because they're based on business fundamentals (the mental models) and not just tactics found in most other books.
In addition to a sound business knowledge what this book has is a very extensive section on working with yourself and with others. Achieving great strides in business is sometimes less about knowing the business aspect but more about conquering yourself - either with productivity, with working with people or with overcoming doubts and fears - all things I'm finding out as I work on my own venture. After having read dozens of psychology and self help books I can also say without a doubt that the section on working with yourself trumps them all. Josh delivers a well researched practical guide to understanding how you brain works and how to work with it rather than against it, so you can actually go ahead and apply the concepts in the rest of the book.
Highly recommended if you wish to know more about business, are thinking of starting your own business, or are thinking about joining an MBA program to climb the corporate ladder. Buying this book could end up saving a mortgage worth of student debt, so what have you really got to lose?
50 von 54 Kunden fanden die folgende Rezension hilfreich
Today and tomorrow, not yesterday.
4. Januar 2011
Format:Gebundene Ausgabe|Von Amazon bestätigter Kauf
Unfortunately, the title may limit the market to "business" people. But we are all in the business of managing and selling ourselves no matter what our occupation.
The president of a major food chain told me, "We hire English Majors. They know how to speak and write. We can teach them all they need to know about our business in six months. The business schools are five years behind what is happening in our marketplace."
Josh Kaufman has produced more than the brightest, shiniest new thing. His book deals with today and the future. Targeted and concise but not too abreviated.
The collection of quotes used to start each section is worth the price of the book.
Find a section you want to share? Each section has a link for forwarding. Some sections offer more detail by logging on to the link given.
The president of a major food chain told me, "We hire English Majors. They know how to speak and write. We can teach them all they need to know about our business in six months. The business schools are five years behind what is happening in our marketplace."
Josh Kaufman has produced more than the brightest, shiniest new thing. His book deals with today and the future. Targeted and concise but not too abreviated.
The collection of quotes used to start each section is worth the price of the book.
Find a section you want to share? Each section has a link for forwarding. Some sections offer more detail by logging on to the link given.
70 von 80 Kunden fanden die folgende Rezension hilfreich
Why read this book?
27. Januar 2011
Format:Gebundene Ausgabe
The following is just my synthesized version of the first chapter.
Why?
So you know just what you need to know, gain confidence that business fundamentals are master-able and can be self-taught.
Improve and acquire new mental models to help you understand how businesses work (see Charles T. Munger)
Because the author spent a lot of time synthesizing material from a wide range of sources (there's a lot of junk out there)
Because Seth Godin and Lifehacker.com approve (and you read about it on reddit and digg)
Because a real business degree is usually a bad investment (there's a study that says so)
Because the material taught in most MBA schools is outdated and impractical (think "How to be an Industrial Age Captain of Industry")
Sometimes they even teach you the wrong stuff - see "direct incentives" and the book Drive by Dan Pink
Also, you don't have to build a behemoth to build a viable business
And number-crunching skills are not business-running skills. Create value, flam fraud.
And because small businesses are the new big business, holmes. Small, agile and lean companies are going to make your lunch and eat it.
But don't expect business schools to change until they feel the burn of mass rejection.
The one thing business schools can do is get you an interview
Cue Admiral Ackbar "It's a trap!" anti-college debt rant
Strum that familiar refrain: If you're smart enough to get into business school, you're smart enough not to need it.
What'll you'll learn (p. 32)
- how businesses work (ch 2-6)
- how people work (ch 7-9)
- how systems work (ch 10-12
You won't learn much about managing people (see chapter 9)
You won't learn much about managing money (read Accounting Made Simple and Essentials of Accounting, the McGraw-Hill 36 Hour Course in Finance for Nonfinancial Managers and How to Read a Financial Report)
You won't learn much about crunching numbers (read Principles of Statistics and Turning Numbers into Knowledge)
That's it. You're welcome.
Why?
So you know just what you need to know, gain confidence that business fundamentals are master-able and can be self-taught.
Improve and acquire new mental models to help you understand how businesses work (see Charles T. Munger)
Because the author spent a lot of time synthesizing material from a wide range of sources (there's a lot of junk out there)
Because Seth Godin and Lifehacker.com approve (and you read about it on reddit and digg)
Because a real business degree is usually a bad investment (there's a study that says so)
Because the material taught in most MBA schools is outdated and impractical (think "How to be an Industrial Age Captain of Industry")
Sometimes they even teach you the wrong stuff - see "direct incentives" and the book Drive by Dan Pink
Also, you don't have to build a behemoth to build a viable business
And number-crunching skills are not business-running skills. Create value, flam fraud.
And because small businesses are the new big business, holmes. Small, agile and lean companies are going to make your lunch and eat it.
But don't expect business schools to change until they feel the burn of mass rejection.
The one thing business schools can do is get you an interview
Cue Admiral Ackbar "It's a trap!" anti-college debt rant
Strum that familiar refrain: If you're smart enough to get into business school, you're smart enough not to need it.
What'll you'll learn (p. 32)
- how businesses work (ch 2-6)
- how people work (ch 7-9)
- how systems work (ch 10-12
You won't learn much about managing people (see chapter 9)
You won't learn much about managing money (read Accounting Made Simple and Essentials of Accounting, the McGraw-Hill 36 Hour Course in Finance for Nonfinancial Managers and How to Read a Financial Report)
You won't learn much about crunching numbers (read Principles of Statistics and Turning Numbers into Knowledge)
That's it. You're welcome.
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