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The Lenovo Way: Managing a Diverse Global Company for Optimal Performance [Englisch] [Gebundene Ausgabe]

Gina Qiao , Yolanda Conyers
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1. September 2014
This title helps you build your company into a global giant - the lenovo way. A powerful book that shows the step-by-step evolution of a new kind of global technology powerhouse, The Lenovo Way is indispensable reading for leaders and managers who deal with strategy, innovation, branding, and HR at any kind of company. It also tells the remarkable story of how two women from very different backgrounds rose to become leaders in Lenovo's journey to the top. The Lenovo Way shows business leaders how to gain market share and develop new business models. The strategies driving Lenovo's ascent to the leading position in the PC industry have been in motion for years, and this book shows how Lenovo, with roots in both East and West, did it. Based on unprecedented access to former and present CEOs and other top managers, The Lenovo Way tells the fascinating story of the rise of this remarkable global brand. It also provides invaluable business lessons for how to use Lenovo's success strategies to advance your own company's success. Building for a decade on its history-making acquisition of IBM's PC business in 2005, today Lenovo is number 1 in global PC sales, and it is rapidly gaining in sales of tablets and smartphones. Lenovo is challenging the world's biggest and most powerful brands through innovations and new acquisitions to become an even bigger force in smartphones, servers, and cloud computing, and its CEO has been listed as one of the best in the world. Using the story of Lenovo as a case study illustrating best global practices, The Lenovo Way explains how to: gain market share by protecting core strengths while seizing new opportunities; create a diverse and effective culture that transcends all borders; lead your company successfully through the chaos of change; and make innovation part of your organizational DNA. Providing key insights into the topics most critical to leaders of global businesses, the authors explore all the major turning points: from building an iconic brand to streamlining supply chains, while making the transition from a core business of PCs to a new business model. In order to excel in today's marketplace, managers need to create a blueprint for a whole new level of globalization. You must position your company to continue doing what it does best, yet be poised not just to navigate but also to capitalize on change and take advantage of turmoil. Look to the company that has been able to turn a diverse workforce into a global business phenomenon. This is your time to learn how to do it The Lenovo Way. Praise for The Lenovo Way: "In this book, the authors pull back the covers and give incredible insights into this fascinating organization of the future, sharing a blueprint that others can adapt in order to be a truly global organization." (Dave Ulrich, Ross School of Business, University of Michigan; author of HR Transformation and The Why of Work). "If you want to grow your business and turn global opportunity into reality, read The Lenovo Way. From the new generation of female leadership, this book shares important business lessons for a global world." (Carol Evans, President, Working Mother Media). "Through groundbreaking and innovative leadership, Lenovo has proven that 'soft' values can lead to huge profits. The Lenovo Way shows how they did it - and how you can too." (Marshall Goldsmith, author of the New York Times bestseller What Got You Here Won't Get You There). "In The Lenovo Way, authors Gina Qiao and Yolanda Conyers have mapped a course to success for future global leaders." (Deborah Gillis, President and CEO, Catalyst). "The Lenovo Way is a must read for leaders who are seeking to apply global leadership attributes in a dynamic global marketplace. Read it!" (Ronald C. Parker, President and CEO, the Executive Leadership Council & Foundation; former SVP of HR and Chief Global Diversity Officer, Pepsi Co). "Through vivid storytelling and filled with practical takeaways, The Lenovo Way shows, step by step, how this nimble company has become such a global player - and how their innovative team is on the cutting edge of best business practices." (Dave Duffield, Co-founder and Chairman of the Board, Workday). "The Lenovo Way shows leaders and managers of any kind of business how prioritizing diversity truly leads to growth and success." (John Haley, CEO, Towers Watson).


  • Gebundene Ausgabe: 272 Seiten
  • Verlag: Mcgraw Hill Book Co (1. September 2014)
  • Sprache: Englisch
  • ISBN-10: 0071837248
  • ISBN-13: 978-0071837248
  • Größe und/oder Gewicht: 16 x 2,5 x 23,4 cm
  • Durchschnittliche Kundenbewertung: 5.0 von 5 Sternen  Alle Rezensionen anzeigen (1 Kundenrezension)
  • Amazon Bestseller-Rang: Nr. 77.530 in Fremdsprachige Bücher (Siehe Top 100 in Fremdsprachige Bücher)

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Über den Autor und weitere Mitwirkende

Gina Qiao is the Senior Vice President of Global HR at Lenovo, where she has been employed for more than 23 years. After working several years in Lenovo's U.S. offices, she is currently headquartered in Beijing. Yolanda Conyers is the Vice President of Global HR Operations and Chief Diversity Officer at Lenovo. She has been with the company since 2007, previously working at Dell. Conyers is based in Austin, Texas.

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Die hilfreichsten Kundenrezensionen
5.0 von 5 Sternen The Lenovo Way 27. Oktober 2014
Format:Kindle Edition
A very interesting book. I learned a lot about integrating cultures and Lenovo's strategies in that field. My favorite take away is that people at Lenovo "run a marathon and not a sprint"!
War diese Rezension für Sie hilfreich?
Die hilfreichsten Kundenrezensionen auf (beta) 5.0 von 5 Sternen  10 Rezensionen
1 von 1 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen they describe creating a corporate climate that values global diversity--using the best in each culture to create a competitive 20. August 2014
Von Amy Vogt - Veröffentlicht auf
Format:Kindle Edition
Rarely do you find a book equally welcome in the boardroom, business school lecture hall and your own bedside table. This book is.

The book braids three journeys, one of the Lenovo's growth from a small guard shack in China to a global industry leader. This alone is fascinating as multiple international executives explain the strategies and process, including of the well known and surprising acquisitions.

The other two are the professional contributions and personal experiences of Lenovo executives Yolanda Conyers and Gina Qiao. This is were the book breaks new ground. Step by step, they describe creating a corporate climate that values global diversity--using the best in each culture to create a competitive advantage--whether that be a best practice of an acquired company or the blending of Eastern and Western business methods. This is illustrated with business examples and the personal experiences of Yolanda and Gina, who both became expatriates--Gina to the USA and Yolanda to China. The Lenovo Way is educational, inspiring and, frankly, a lot of fun to read.
1 von 1 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen Great read for ALL! 21. August 2014
Von donella thorpe - Veröffentlicht auf
Format:Kindle Edition
Loved reading this book! It gives not only an insight into Lenovo, but also into two trailblazers that has helped take the company to new heights. It's beautifully written and offers lessons and insight in not only the business world, but in life. I think everyone can benefit from reading this book, everyone from the college student to the CEO can read this book and come away with something that they can apply to their own lives, jobs or relationships.
5.0 von 5 Sternen "Results are obtained by exploiting opportunities, not by solving problems." Peter Drucker 27. Oktober 2014
Von Robert Morris - Veröffentlicht auf
Format:Gebundene Ausgabe
Gina Qiao and Yolanda Conyers have played major roles during Lenovo's rapid but prudent growth, especially in recent years since its founding in 1984. They trace that process, sharing valuable lessons they and their associates learned about what works, what doesn't, and why. Yes, it has become a global giant in high technology and consumer electronics but its modest origin shares much in common with the origins of most start-ups today. True, Lenovo is one of the few acorns that became oak tree. How and why it did is one of the most interesting business stories I have as yet encountered, with people being the primary reason for what has been achieved thus far. Be sure to read rather than skip the two Forewords by Liu Chuanzhi (one of two co-founders) and Yang Yuanqing (current CEO). Qiao and Conyers then add their own stories that are as entertaining as they are informative. Their personal humility is skillfully juxtaposed with robust pride in what "we" at Lenovo have done and done together.

This is among the most informative books I have read in recent years that focus on how and why business leaders must resolve various challenges that, together, seem define the current and imminent global marketplace. For example:

o How to promote and defend core products and services while innovative thinking develops whatever is new or better to replace them?
o How to increase and nourish diversity while unifying a workforce, especially one distributed within several countries?
o How to preserve the same corporate values while accommodating different (sometimes contradictory) cultural values?
o How to be a servant leader without loss of authority?
o How to use lean thinking to create abundance?

The material in Chapter 2 includes Liu Chuanzhi's call-to-action speech introducing new Lenovo strategy in 2010. He identifies what is required to bring the Lenovo culture to life: "Leaders at all levels must be the advocates of the new culture by communicating and promoting, repeatedly, what we want to stick to. They must be role models by living and practicing the new culture. The words and actions of leaders will shape the direction of the company's culture and will determine the credibility of that culture. A leader must lead and guide his team in reviewing and summarizing best practices and codes of conduct to learn, apply, promote, and duplicate, and to do things right. It is necessary to apply and incorporate culture into the management, so that the culture will be tested by and nurtured in business operations."

In Chapter 7, Qiao and Conyers identify and discuss what they characterize as "The Four Ps for Business Success": Plan, Perform, Prioritize, and Practice. In Chapter 9, they add a fifth: "Pioneer new products and conquer new frontiers." Of course, this is a process during which evaluation and measurement accompany initiatives. As I worked my way through the first few chapters of the book, I was struck by the emphasis on a unique combination of vision and pragmatism. Obviously, the cultural values affirm an observation by Thomas Edison long ago: "Vision without execution is hallucination."

These are among the dozens of passages of greatest interest and value to me, listed also to suggest the scope of Qiao and Conyers's coverage:

o The Protect and Attack Strategy (Pages 5-7)
o Early Strategy: Build a Meritocracy (20-22)
o Excerpt from Liu Chuanzhi's call-to-action speech introducing new strategy in 2010 (29-32)
o The Long-Term Lenovo Strategy Emerges (36-38)
o Fu Pan: Self-Critique for Success (46-47)
o The Announcement That Rocked the Business World (48-50)
o One Company with Two Systems (59-61)
o Bridging the East/West Divide (72-75)
o Bring in a Change Agent (75-79)
o Highlight the Strengths and Identify the Weaknesses (80-82)
o Identify the Positives and Build from There (86-88)
o Changing the Culture Is in the Details (96-98)
o Embrace and Understand Your Company's Core Values (101-102)
o Cultural Training Begins in the C-Level Boardroom (107-110)
o Manage How the Team Comes Together (121-123)
o Diverse Leadership (125-129)
o Be Unpredictable -- It Keeps the Competition Guessing (136-141)
o Lenovo's "Four Ps for Success" (151-164)
o Pioneer: Expand Beyond Core Businesses and Capture New Customers (190-193)

I commend Qiao and Conyers on their skillful use of several reader-friendly devices. They include mini-commentaries inserted throughout the narrative, checklists of key points or action sequences, stark bullet points, and a "Lenovo Strategy Takeaways" section at the conclusion of Chapters 2-9. These devices will facilitate, indeed expedite frequent review of key material later.

All organizations need strong leadership at all levels and in all areas of the given enterprise. Chairman Liu's comments are relevant to leaders in any organization, whatever its size and nature may be. Culture is not a list of adjectives. Rather, it is a way of life and almost literally becomes the so-called "secret sauce" for both success and failure. Gina Qiao and Yolanda Conyers provide a wealth of information, insights, and counsel. It remains for each reader, however, to determine which of the material is most relevant to their own organization and then apply it effectively.
5.0 von 5 Sternen Inspirational, Humble, Worth Your Time 20. September 2014
Von Greg Anthony Hawod - Veröffentlicht auf
Format:Gebundene Ausgabe
The story of Lenovo is a story of triumph, humility, and dedication to change. Starting from its humble beginnings in the sparsely furnished guard shack in the outskirts of Beijing, Lenovo continues to grow and provide value to all people it serves with special dedication to the importance of its people.

This book is very inspirational. I can see the humility of this company and its never ceasing dedication to learn and to grow. It encountered several challenges such as the diversity issues post IBM PC acquisition; the challenges of integrating East and Western culture, and many more. What really strikes my attention was the willingness of its top executive, from Chairman down all the way to the front line level, to embrace changes as well as to learn. 

Right now, this company is in the right position to be truly recognized as a global brand. This book narrated the history of how they did it using the Lenovo Way. 

Here are the following reasons why you should read this book:
1. If you are looking to make your company global, this book will show you how Lenovo did it successfully.
2. If you are tired of the stresses brought about by the changes made in your own organization, this book will let you see the bigger picture of things.
3. This book will help you realize that everybody needs to learn no matter how high your position is in your company.
4. This book will give you insights into the strategy of Lenovo. You will see how the company's dedication to its people made its strategy a success.
5. At a personal level, you will be inspired by the stories of the authors on how they handle the challenges. Indeed, their stories is also part of Lenovo's history.

Reading this book made me feel that I've been with the company too. This book is well-written and very suitable for any business person; and because of that, I will give this a 5-star rating.
5.0 von 5 Sternen How to run a truly international company 23. August 2014
Von John Gibbs - Veröffentlicht auf
Format:Gebundene Ausgabe
Books about successful technology companies are usually written by the entrepreneurs who founded the companies. It is truly remarkable for a book about a company which has grown from nothing to one of the largest computer companies in the world, written by an employee with a HR background and another employee with a diversity background. However, that is what we find with this book by Gina Qiao and Yolanda Conyers, suggesting that the key features of the company are at least as much tied up in its attitude towards employees and diversity as they are in the actual products the company sells.

The book describes a company which began with a group of Chinese scientists who had no commercial experience. Starting by renting out their expertise, then becoming distributors for international computer brands, then creating a Chinese-language motherboard, Legend Computers gradually grew to a position of dominance in the Chinese market before changing its English name to Lenovo and turning its ambitions towards a global market.

Many international companies have suffered culture shocks trying to take over Chinese companies; this book described the culture shocks Lenovo faced digesting the acquisition of the IBM personal computers business. A typical multinational company has a headquarters and dominant culture in one country; Lenovo has chosen not to pursue that route. It has adopted English as its language of businesses, requiring a significant sacrifice on the part of its founders and original staff. In different parts of the world, local culture prevails, rather than a monolithic head-office-imposed culture.

This book describes one way in which a truly international company can succeed, but it requires a lot of trust-building and willingness to sacrifice one’s own interests. According to the authors:

“We don’t just say nice words about cultural diversity; we live it. That is the Lenovo Way.”
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