Every year, America's "best and brightest" high school graduates head off for college. Five year later, the MAJORITY are not "college graduates", they are "college dropouts". The students who dropped out enrolled at the WRONG college.
Most of the high school students I've known chose a college based upon where their friends are going, where their parents went, or which "Big State University" had a winning football team or "Final Four" basketball team last year. The majority of students who enroll at "Big State University" never gave serious thought to attending a private college, due in part to financial concerns.
"The Insider's Guide" provides details on the strong financial aid programs at private colleges that reduces the net cost of a private education to an amount that is similar or LESS than the cost of attending "Big State U". The fact is, a top high school graduate can get the financial aid they need to attend a private college.
The "Insider's Guide" does a good job of describing the personality of each college. Colleges such as Baylor and BYU provide a comfortable environment for students from conservative backgrounds, students for whom even dancing involves moral issues. But, the typical student who is happy at UC-Santa Cruz would be miserable at BYU or Baylor. The school's personality needs to match the student's personality.
The weakness of the "Insider's Guide" is that it is limited to only about 300 colleges. And, half of those colleges are in the northeast and midwest. That means few colleges are listed for less populated parts of the USA, such as New Mexico, North Dakota, and Montana.
Although only a small number of colleges were selected, they were selected with care. I worked at a college in Michigan. The faculty of my college were eager to enroll their own children at a high quality college that would prepare them for medical school, law school, or for a PhD program. The four colleges in Michigan that were most highly esteemed by college faculty were Albion, Alma, Hope, and Kalamazoo College. All four are including in the "Insider's Guide".
The Guide also includes about thirty or forty colleges that are generally considered to be mediocre. The Guide wanted to include colleges in all parts of the USA, and in some states, the best college is second tier or third tier when compared with the best colleges in Massachusetts, New York, Pennsylvania, or Ohio...the states where every village seems to have a good college.
The "Insider's Guide" points out the strongest programs of each college. The colleges that are strongest in the traditional liberal arts are often weak in engineering and technical fields. Likewise, some of the best colleges for engineering would be a miserable place to major in history. This book helps students find the schools that match their interests and goals.
The fact that the MAJORITY of America's college students never earn a degree is a tragic waste of both talent and resources. Matching students to the best college for their personality, values, and interests dramatically increases the odds they will earn a degree. The "Insider's Guide" is an essential resource to students to the RIGHT college so that they may thrive and be successful.