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The Hidden Intelligence explores how intuition in its various forms helps to create new products and marketing strategies at large and organizations. It explains what is and what is not intuition, why it is often hidden, and demonstrates that when it is used correctly, the intuitively-based decision is always correct.
Sandra Weintraub began Management Resources over twenty years ago as a training and management development consulting firm. She has provided training for Fortune 500, educational, and governmental organizations, served as an adjunct professor in management skills at Brandeis University, and published several articles on management and intuition.
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There are chapters on the Myers Briggs and other similar instruments which reveal how your basic thinking style can work to your best advantage, or how in some cases it can work against you. Also, there are chapters that offer many different kinds of techniques for enhancing your creative problem solving ability. You will find out how professional ideation consultants use thes techniques to generate ideas with FORTUNE 100 clients. Also you will learn how companies such as 3M, Disney and IDEO generate new product concepts and ideas. And you will discover how you can use some tried and true methods for tapping into your own intuition, including how to program your dreams to reveal insights. There are several exercises included in the book to be used to stimulate ideas in a group setting.
I recommend this book to anyone interested in learning how to motivate innovative thinking or generating new ideas in the workplace. But for me, it was an important guide to stimulating my own creativity and intuition far more than I had realized was possible. If you are interested in increasing the power of your mind THE HIDDEN INTELLIGENCE is an excellent "how to do it" guide.
There are chapters on the Myers Briggs and other similar instruments which reveal how your basic thinking style can work to your best advantage, or how in some cases it can work against you. Also, there are chapters that offer many different kinds of techniques for enhancing your creative problem solving ability. You will find out how professional ideation consultants use thes techniques to generate ideas with FORTUNE 100 clients. Also you will learn how companies such as 3M, Disney and IDEO generate new product concepts and ideas. And you will discover how you can use some tried and true methods for tapping into your own intuition, including how to program your dreams to reveal insights. There are several exercises included in the book to be used to stimulate ideas in a group setting.
I recommend this book to anyone interested in learning how to motivate innovative thinking or generating new ideas in the workplace. But for me, it was an important guide to stimulating my own creativity and intuition far more than I had realized was possible. If you are interested in increasing the power of your mind THE HIDDEN INTELLIGENCE is an excellent "how to do it" guide.
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