The Essays of Warren Buffett: Lessons for Corporate America [Englisch] [Taschenbuch]

Over the years, I have read several of the essays that Warren Buffett included in Berkshire Hathaway's annual reports. After reading two biographies of him (Alice Schroeder's The Snowball: Warren Buffett and the Business of Life and Roger Lowenstein's Buffett: The Making of an American Capitalist), I purchased a copy of this volume and began to work my way through the contents selected, arranged, and introduced by Lawrence A. Cunningham. I began with Cunningham's Introduction (all by itself, worth much more than the cost of the book) in which he reviews what he considers to be key points about Buffett and his leadership of Berkshire Hathaway.

For example, "The CEOs of Berkshire's various operating companies enjoy a unique position in corporate America. They are given a simple set of commands: to run their business as if (1) they are its sole owner, (2) it is the only asset they hold, and (3) they can never sell or merge it for a hundred years." With regard to investment thinking, "one must guard against what Buffett calls the `institutional imperative.' It is a pervasive force in which institutional dynamics produce resistance to change, absorption of available corporate funds, and reflexive approval of suboptimal CEO strategies by subordinates. Contrary to what is often taught in business and law schools, this powerful force often interferes with rational business decision-making. The ultimate result of the institutional imperative is a follow-the-pack mentality producing industry imitators, rather than industry leaders - what Buffett calls a lemming-like approach to business."

Cunningham organizes the essays within seven sections between Buffett's Prologue (Pages 27-28) and his Epilogue (Pages 273-282):

I Corporate Governance
II Corporate Finance and Investing
III Alternatives to Common Stock
IV Common Stock
V Mergers and Acquisitions
VI Accounting and Valuation
VII Accounting Policy and Tax Matters

As Buffett explains in his Prologue, members of Berkshire Hathaway's shareholder group receive communications directly "from the fellow you are paying to run the business. Your Chairman has a firm belief that owners are entitled to hear directly from the CEO as to what is going on and how he evaluates the business, currently and prospectively. You should demand that in a private company; you should expect no less in a public company. A once-a-year report of stewardship should not be turned over to a staff specialist or public relations consultant who is unlikely to be in a position to talk frankly on a manager-to-owner basis."

Those who share my own keen interest in Warren Buffett's leadership and management principles will learn a great deal from a careful reading of these essays. They are quite literally "from the horse's mouth." The substantial value-added benefits include the fact that Buffett thinks and writes so clearly, duly acknowledges bad decisions and personal regrets (yes, there were several), explains what he learned from them, and meanwhile reveals a playful (albeit dry) sense of humor. He also includes a number of personal observations about America, especially about its culture and economy, at various times throughout the last 25-30 years. The two aforementioned biographies indicate that throughout his life, Buffett thoroughly enjoyed each and every opportunity to increase others' understanding of sound business principles that include but are by no means limited to investments.

Readers who are not among Berkshire Hathaway's shareholders will especially appreciate the fact that, in each of these essays, Buffett establishes and then sustains a direct and personal rapport. The tone is conversational and, better yet, inclusive. He never talks down to his reader. He never "dumbs down" the material. Inevitably and appropriately, he cites Berkshire Hathaway situations when illustrating certain key points but, really, most of the material in this book will have wide and deep general interest to executives as well as to shareholders who otherwise have no association with either Buffett or his company. I highly recommend this book without hesitation or qualification.

Without a doubt, The Essays of Warren Buffett : Lessons for Corporate America was a definitive and clear insight into the mind of a genius - just see my review for this first edition. The Second Edition, however, adds another dimension reflective of today's business and investing environment.

Specifically:

Corporate Governance
- addition of "Audit Committees" section. As usual, a frank and down-to-earth assessment of just how honest an "audit committee" can be (it can't) - great addition, brings investors back to reality for believing these jokers.

Corporate Finance and Investing
- addition of "Debt" section, and in particular how Berkshire views debt, a section just about every business owner (home-owner too!) and profit/loss manager should read.

Alternatives to Common Stock:
- addition of "Foreign Currencies and Equities" section. Frankly, the decline of the dollar has made this topic of relevance to all investors - but Berkshire still loves America's "dynamism and resiliency." Yet another great, topical addition.
- addition of "derivatives" section. Hedge funds have made this a household term, yet don't be fooled. Not surprisingly, Charlie Munger and Warren call them "time bombs."

Accounting and Valuation:
- addition of "Accounting for Mergers" section. Here, Charlie and Warren put forth their idea for dealing with accounting for acquisitions, whether it be "purchase" or "pooling."
- addition of "Some Insurance History and Accounting" section. True to its name, Warren guides the reader from the birth of Lloyd's, through the asbestos crisis to Berkshire issuing a massive retroactive reinsurance contract. If you invest in Berkshire, you'll want to read this section too.

In all, this updated version provides investors with a timely resource for investing in today's world. Additionally, all managers (and professionals who want to grow) should read this book because here, Cunningham neatly organizes selections from Warren Buffet's annual essays and guides them through a tough-minded, down-to-earth and common sensical manual for reference in today's (sometimes exceedingly) complex business environment.

For these reasons, this reviewer highly recommends "The Essays of Warren Buffett: Lessons for Corporate America" - Second Edition.

The Essays of Warren Buffett: Lessons for Corporate America, Second Editionmade its debut at BRK 2008 annual meeting. It is a definitive and clear source on Buffett's views, and an excellent summary/interpretation of his letters to the shareholders. I believe this is the best work on Buffett written to date (I read all of them). If you want to read only one book on Buffett, this should be it. It is also Buffett's favorite book about himself.

Why buy the 2nd addition instead of, or in addition to the first? Invaluable new additions (among the new gems are sections on audit committees, Buffett's views on debt, and mergers) make this book ever more pertinent to the current corporate environment and today's investment practices. This is a must-read.