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The Disney Way: Harnessing the Management Secrets of Disney in Your Company
 
 
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The Disney Way: Harnessing the Management Secrets of Disney in Your Company [Englisch] [Gebundene Ausgabe]

Bill Capodagli , Lynn Jackson
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Produktinformation

  • Gebundene Ausgabe: 221 Seiten
  • Verlag: Mcgraw-Hill Professional (Februar 1999)
  • Sprache: Englisch
  • ISBN-10: 0070120641
  • ISBN-13: 978-0070120648
  • Größe und/oder Gewicht: 23,7 x 16,1 x 2,4 cm
  • Durchschnittliche Kundenbewertung: 4.8 von 5 Sternen  Alle Rezensionen anzeigen (12 Kundenrezensionen)
  • Amazon Bestseller-Rang: Nr. 689.360 in Englische Bücher (Siehe Top 100 in Englische Bücher)
  • Komplettes Inhaltsverzeichnis ansehen

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Bill Capodagli
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Produktbeschreibungen

From Booklist

Two years ago, consultant Tom Connellan used Disney as a model in his Inside the Magic Kingdom: Seven Keys to Disney's Success. Whereas Connellan focused on customer service, Capodagli and Jackson hold up Disney as a standard for its management methods and corporate culture. Like Connellan, these two authors are enchanted by the "Disney magic." In neither case did the Walt Disney Company provide sponsorship or even cooperate with the authors. Capodagli and Jackson are consultants who use the Disney model in their work. They have distilled the essence of Disney into the exhortation "Dream! Believe! Dare! Do!" and they identify 10 beliefs that "are at the heart of the Disney methodology." Interwoven throughout their book are examples of how they have successfully applied this credo in their work with other companies. Their primary, recurring illustration is that of their work with a successful restructuring at Whirlpool and the building of its Global No-Frost Team. David Rouse

Kurzbeschreibung

Walt Disney inspired generations with his creative genius and shrewd business acumen. While delighting us with the magic of Mickey Mouse, he also introduced corporate America to some innovative and brilliant new ways of doing business. And as everyone knows, the Disney companies have grown beyond anything even Walt himself could have imagined. Now, this practical, hands-on book takes an in-depth look at Disney's business philosophy and the principles behind it, demonstrating how today's managers can successfully apply them and bring a little Disney magic to their own business-no matter what it is.

In diesem Buch (Mehr dazu)
Einleitungssatz
When a young midwestern artist was struggling to get his first filmmaking business off the ground in 1923, he borrowed $500 from an uncle. Lesen Sie die erste Seite
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Buchdeckel | Copyright | Inhaltsverzeichnis | Auszug | Stichwortverzeichnis | Rückseite
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Von R. Mohr
Format:Gebundene Ausgabe
This is by far one of the better books on how Disney uses management techniques to run and improve their business. This book does not present information on a bed of magic and fairy dust, but rather documents their findings in a very solid and objective manner.

The basic principles given in this book are Dream, Believe, Dare and Do. While these principles are certainly not new, they are a basic and effective way to get things done and get them done well. This book presents multiple case studies on how Disney has used these principles to further their business as well has how other companies have used these same principles. I was particularly interested in how the storyboarding technique can be used to generate solutions to complex problems.

I recommend this book to anyone studying or wanting to know more about business management techniques. It was a very enjoyable read.

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Von Ein Kunde
Format:Gebundene Ausgabe
If it's good enough for Anne Fisher of FORTUNE Magazine's Best Business Books, March 29, 1999, it's good enough for me.

As an administrator and facilitator entrenched in coporate education and business training, I can honestly suggest that this is one of the most powerful and creative books I've read in years. Benchmarking best practices of managment, creativity and customer service against Disney (the icon of all three) it is no wonder professionals in companies of all sizes and

industries are talking about it.

Not to mention, Capadogli and Jackson are kind enough to incorporate many tools, concepts and strategies that have probably made them so successful as management consultants and authors, you are virtually guaranteed numerous 'take-aways'.

I'll be waiting for the sequel!

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Von Ein Kunde
Format:Gebundene Ausgabe
It feels strange to read a book by authors trading on the Disney name who have no "Silver Pass" into Disney headquarters. These authors obviously gleaned their material from other Disney books and public sources, some of which are listed in the bibliography.

There is no insider insight, and the description of Disney managers is severely limited to old anecdotes about Walt Disney. There is no significant time spent describing the work of Michael Eisner and the "Dream Team." The management techniques described in the book owe a great deal to generic TQ and Continuous Improvement principles which have been taught for years in corporate seminars. Processes described as being Disney techniques are largely unattributed.

In short, this book's title seemed to me to represent more sizzle than steak and to imply the authors have more insight into Disney "Management Secrets" than their distant vantage point actually allows. While these authors are seasoned management consultants whose approach has had value for clients like Whirlpool Corp., one can't help feeling the choice of THE DISNEY WAY as a book title is a bit naiive.

Interesting trivia: This book is endorsed by Ken Blanchard, who also endorses Tony Robbins' books.
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Die neuesten Kundenrezensionen
THOUGHTFUL CASE HISTORY OF SOME EFFECTIVE DISNEY PRACTICES
If you have not already read and heard enough about the Disney management approach, you should definitely read this book. Lesen Sie weiter...
Veröffentlicht am 30. März 1999 von Donald Mitchell
Fantasy Land's quintessential organizational qualities!
The authors explore the business philosophy of Disney, introduce its four key principles (dream, believe, dare, and do) and examine the ten key principles that are at the core of... Lesen Sie weiter...
Am 30. März 1999 veröffentlicht
excellent insight into Disney's managament philosophy
The authors do a terrific job of both explaining the managament philosophy and principles which have made Disney a phenomenal success and demonstrating how to apply these... Lesen Sie weiter...
Am 27. Februar 1999 veröffentlicht
A first-rate look at the Disney legend.
The authors have distilled the best of the Disney management philosophy into a highly readable book. Lesen Sie weiter...
Am 11. Februar 1999 veröffentlicht
Exciting results
The Disney Way is helping us breath new life into our company. It has shown us how to instill a culture that promotes creativity, is stimulating and productive, and that focuses... Lesen Sie weiter...
Veröffentlicht am 3. Februar 1999 von noerper@aol.com
"Dream, Believe, Dare, Do!"
Capodagli and Jackson have captured the four philosophies behind the success of Disney. This book shows that by applying the successful Disney methods to day-to-day operations,... Lesen Sie weiter...
Veröffentlicht am 26. Januar 1999 von Earlene Dailey (edailey@any.net)
An incredibly clear explanation of an incredible company
Buy this book, it delivers! I've been hearing about the Disney management style for years, even debating whether I should attend the Disney Management Conferences to learn about... Lesen Sie weiter...
Veröffentlicht am 24. Januar 1999 von Terrance R. NEAL
Clear, accessible strategy for business success.
In this book, Capodagli and Jackson get right to the heart of adapting Disney's success to an individual or an organization. Lesen Sie weiter...
Am 14. Januar 1999 veröffentlicht
Disney's secrets are secrets no more
Capodagli and Jackson do an excellent job of distilling Disney's management methods for application to any business. Lesen Sie weiter...
Am 1. Januar 1999 veröffentlicht
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