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The Culture Map: Breaking Through the Invisible Boundaries of Global Business [Kindle Edition]

Erin Meyer
4.0 von 5 Sternen  Alle Rezensionen anzeigen (4 Kundenrezensionen)

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"The book abounds with well-chosen anecdotes to illustrate the misunderstandings that can arise from clashing cultural assumptions, making this enlightening book a pleasure to read." --Foreign Affairs "Whether you're a corporate or traditional diplomat, global traveler, government official, or passionate world citizen, this is the one book you should not miss. Chock-full of real-world examples and a simple framework that can be utilized in any cross-cultural context, Meyer's work is characterized by a fresh and relevant voice, distilling down the essentials of communicating, persuading and working effectively around the globe. It is rare that I pick up a cross-cultural book and can't put it down."--Cari Guittard, Huffington Post "This readable book explains how to dramatically increase organisational success by improving our ability to understand the behaviour of colleagues, clients, and suppliers from different countries." --Professional Manager (UK) "A helpful guide to working effectively with people from other cultures...Meyer delivers important reading for those engaged in international business." --Kirkus Reviews "With business becoming ever global, there are a raft of books available on dealing with cultural differences. If you only read one, make it INSEAD professor Erin Meyer's...Skillfully blend[s] real-life examples. with an analytical framework... What brings this book to life are the numerous examples Meyer has encountered, both in her own life as an American living in Paris, and in her experience as running the Managing Virtual Teams module at INSEAD."--HR Magazine, 5 star review "Amusing"--Financial Times "Although we live in an increasingly digitally connected and virtual business world, this book reminds us that understanding cultural differences in human interactions still matters. Global leaders know that blending cultural and individual diversity in teams is a sure recipe for better business outcomes. But this diversity needs to be first understood and then proactively managed. Meyer presents a brave, research-based, analysis of how to do just that. With clear and practical frameworks, The Culture Map will help business leaders become "cultural bridge builders" to the benefit of their teams and organizations."--Dr. Didier CL Bonnet, Global Head of Practices, Capgemini Consulting "I highly recommend this book to both the professional and leisure reader. Erin has shown to be one of the main representatives of the next generation scholars who combine deep conceptual models with very practical applications. A must-read!"--Fons Trompenaars, Author of Riding the Waves of Culture "Whether you are sitting at a desk in Boston or eating at a restaurant in Beijing, communicating across cultures is the great challenge of the global economy. Getting it right will be the the difference between success and failure. Erin Meyer shows you how to get it right in this very important book. Managers everywhere should read it."--Des Dearlove and Stuart Crainer, Founders of the Thinkers50


Whether you work in a home office or abroad, business success in our ever more globalized and virtual world requires the skills to navigate through cultural differences and decode cultures foreign to your own. Renowned expert Erin Meyer is your guide through this subtle, sometimes treacherous terrain where people from starkly different backgrounds are expected to work harmoniously together.

When you have Americans who precede anything negative with three nice comments; French, Dutch, Israelis, and Germans who get straight to the point (“your presentation was simply awful”); Latin Americans and Asians who are steeped in hierarchy; Scandinavians who think the best boss is just one of the crowd—the result can be, well, sometimes interesting, even funny, but often disastrous.

Even with English as a global language, it’s easy to fall into cultural traps that endanger careers and sink deals when, say, a Brazilian manager tries to fathom how his Chinese suppliers really get things done, or an American team leader tries to get a handle on the intra-team dynamics between his Russian and Indian team members.

In The Culture Map, Erin Meyer provides a field-tested model for decoding how cultural differences impact international business. She combines a smart analytical framework with practical, actionable advice for succeeding in a global world.


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4.0 von 5 Sternen
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Die hilfreichsten Kundenrezensionen
2 von 2 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen The right balance between practice and theory 4. Juli 2014
Format:Kindle Edition|Verifizierter Kauf
My first thought was that the book would be another one recounting anecdotes and stereotypes, which, as soon as you encounter a person(ality) that deviates slightly from the cultural median, turn useless to think about the problem.

However, the seven dimensions turn out to be very helpful thinking about the forming and management of the team, even though they deviate somewhat from the standard dimensions in cultural comparison. After all, culture is what cultural investigation measures, and as such the book offers a very good tool to conceptualize culturally different behaviours in the workplace.

The high readability and anecdotes are a plus.
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1.0 von 5 Sternen Bruchstücke einer Landkarte 14. September 2014
Von Ernst
Format:Kindle Edition|Verifizierter Kauf
Erin Meyer ist Amerikanerin jugendlichen Alters und verspricht hier eine culture map zu liefern.
Leider versäumt Sie es zu erläutern, wie Sie Zu Ihren Ratings kommt und liefert nur die allseits bekannten Anekdoten Ihre global wohl erfahreneren Kursteilnehmer. Von Insead hatte ich mehr erwartet.
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Format:Gebundene Ausgabe
Ein sehr gut strukturiertes und dennoch einfach verständlich geschriebenes Buch für alle, die in der nicht aufzuhaltenden Globalisierung Ansätze suchen, besser zurecht zu kommen.
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0 von 1 Kunden fanden die folgende Rezension hilfreich
Format:Gebundene Ausgabe|Verifizierter Kauf
Prof. Erin Meyer provides us with a magnificent tool, the Culture Map, to understand, prepare and nurture mutually beneficial international business relationships.
I recommend this book to everyone who values quality over quantity and is interested in doing international business based on respect.
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Die hilfreichsten Kundenrezensionen auf (beta) 4.8 von 5 Sternen  60 Rezensionen
5 von 5 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen The Best Guide to Working with Cultural Differences 2. Juni 2014
Von LKL in Santa Fe - Veröffentlicht auf
Format:Gebundene Ausgabe
As a manager and executive, and more recently a writer about leadership and performance, I’ve watched teams increasingly struggle with the impact of globalization. To understand how to deal with the challenges of cultural differences, I’ve tracked and relied on the various books that claim to help team managers and members navigate these difficult waters. Erin Meyer's just-published "The Culture Map" stands out as the best I’ve seen in this group for the practical clarity of its approach and insights. Her eight key dimensions let you map your team members (and yourself) against each other and find ways to bridge the chasms of misunderstanding that can sabotage everyone’s best intentions. "The Culture Map" reflects her deep experience at INSEAD and inside companies working with leaders from around the world.
4 von 4 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen Practical strategies for success in a global business environment 31. Juli 2014
Von Lothar Katz - Veröffentlicht auf
Format:Gebundene Ausgabe
For decades, authors such as Hall, Hofstede or Trompenaars have dominated the field of intercultural research. The models they presented, commonly referred to as `cultural dimensions,' aimed to identify differences across countries and cultures; they are still widely used in cross-cultural education and training around the world.

With The Culture Map, INSEAD professor Erin Meyer now boldly presents a new and different set of dimensions, a map of eight continua structured along the lines of how people interact: communicating, evaluating, persuading, leading, deciding, trusting, disagreeing, and scheduling. What sets this model apart is its practicality. Where others discuss value differences, Meyer concentrates on resulting behaviors; where others analyze how values manifest themselves, she focuses on strategies for crossing cultural gaps and reconciling different ways of getting things done. All the while, the author strikes an effective balance between oversimplifying and getting carried away with complexity. Meyer uses a wide range of stories, her own and others', to illustrate essential concepts and highlight critical caveats.

The Culture Map encourages readers to think beyond the obvious. For instance, when discussing levels of directness in communication, Meyer does not stop at warning Westerners of the importance of paying attention to the subtle ways in which messages are commonly worded in Asia, as most authors in the field do, but also emphasizes the `inverse' risk: those used to highly indirect communication styles may sense "between-the-lines" messages that the sender had no intention of sending. Thankfully, Meyer frequently discusses strategies for working across such cultural differences. In doing so, she again sometimes takes the reader further than many other authors do: in addition to sharing ideas for working with those with a strong preference towards one or the other end of the cultural continua she presents, the author at times discusses what has become the potentially biggest challenge for those working in a truly global context: strategies for when "you have a blend of many cultures all on one team." If anything, readers might wish the author had ventured into this subject even more frequently.

Overall, The Culture Map indeed presents a framework for breaking through the invisible boundaries of global business, as the book's subtitle promises. Wisely building upon the works of others, Meyer nevertheless offers a much more practical and immediately applicable set of strategies for success in a global business environment, which earns her book my strong recommendation.
4 von 4 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen Highly Recommended! 5. August 2014
Von Leni de Mik - Veröffentlicht auf
Format:Gebundene Ausgabe
I loved this book. The pages are packed with substantial, insightful information about how culture impacts communication and cross cultural negotiation. I have had three citizenships and have lived in four countries and feel that Professor Meyer is "spot on" in her analysis of subtle and complex patterns and variations in what different cultures consider to be good business practises. Her eight scale model outlines key differences in areas including (but not limited to) expressiveness, leadership, confrontation, and decision making and provides a clear and elegant summary of these differences for managers and individuals who are interested in the impact of cultural variations. An excellent guide for business people, it is also valuable for travellers who seek deeper understanding of countries they are visiting, Last, but not least, its a great read. I thoroughly enjoyed it!
3 von 3 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen The Culture Map; a must-read for professionals in the international workplace 9. Juni 2014
Von Frank Garten - Veröffentlicht auf
Format:Gebundene Ausgabe|Verifizierter Kauf
This book is highly recommended to anybody working frequently with people from other cultures. While most books in this field are theoretical and abstract, Erin Meyer makes the intercultural workplace come to life. Full of real-life examples and lively - often humorous - anecdotes, ’The Culture Map’ becomes an essential tool that can be applied directly in the workplace. A rare combination of well-researched concepts and entertaining storytelling, I highly recommend Erin’s book to any professional dealing with other cultures!

The highest possible rating fits this book, as it is such a practical guide for use in any international business or organization.
3 von 3 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen Great resource for multicultural teams and leaders 13. August 2014
Von Marymoore Patterson - Veröffentlicht auf
Format:Kindle Edition
I love this book! As an American trained professionally in Chinese and Japanese work environments, I find the insights incredibly valuable. The book gives precise and actionable advise that I can apply immediately when I hear coworkers grousing about colleagues from other cultures. If you work in a multicultural group, or are leading one, this is well worth the read.
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