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The Culture Map: Breaking Through the Invisible Boundaries of Global Business

The Culture Map: Breaking Through the Invisible Boundaries of Global Business [Kindle Edition]

Erin Meyer
5.0 von 5 Sternen  Alle Rezensionen anzeigen (2 Kundenrezensionen)

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"A helpful guide to working effectively with people from other cultures...Meyer delivers important reading for those engaged in international business." --Kirkus Reviews "Although we live in an increasingly digitally connected and virtual business world, this book reminds us that understanding cultural differences in human interactions still matters. Global leaders know that blending cultural and individual diversity in teams is a sure recipe for better business outcomes. But this diversity needs to be first understood and then proactively managed. Meyer presents a brave, research-based, analysis of how to do just that. With clear and practical frameworks, The Culture Map will help business leaders become "cultural bridge builders" to the benefit of their teams and organizations."--Dr. Didier CL Bonnet, Global Head of Practices, Capgemini Consulting "I highly recommend this book to both the professional and leisure reader. Erin has shown to be one of the main representatives of the next generation scholars who combine deep conceptual models with very practical applications. A must-read!"--Fons Trompenaars, Author of Riding the Waves of Culture "Whether you are sitting at a desk in Boston or eating at a restaurant in Beijing, communicating across cultures is the great challenge of the global economy. Getting it right will be the the difference between success and failure. Erin Meyer shows you how to get it right in this very important book. Managers everywhere should read it."--Des Dearlove and Stuart Crainer, Founders of the Thinkers50


Whether you work in a home office or abroad, business success in our ever more globalized and virtual world requires the skills to navigate through cultural differences and decode cultures foreign to your own. Renowned expert Erin Meyer is your guide through this subtle, sometimes treacherous terrain where people from starkly different backgrounds are expected to work harmoniously together.

When you have Americans who precede anything negative with three nice comments; French, Dutch, Israelis, and Germans who get straight to the point (“your presentation was simply awful”); Latin Americans and Asians who are steeped in hierarchy; Scandinavians who think the best boss is just one of the crowd—the result can be, well, sometimes interesting, even funny, but often disastrous.

Even with English as a global language, it’s easy to fall into cultural traps that endanger careers and sink deals when, say, a Brazilian manager tries to fathom how his Chinese suppliers really get things done, or an American team leader tries to get a handle on the intra-team dynamics between his Russian and Indian team members.

In The Culture Map, Erin Meyer provides a field-tested model for decoding how cultural differences impact international business. She combines a smart analytical framework with practical, actionable advice for succeeding in a global world.


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5.0 von 5 Sternen
5.0 von 5 Sternen
Die hilfreichsten Kundenrezensionen
Format:Gebundene Ausgabe|Verifizierter Kauf
Prof. Erin Meyer provides us with a magnificent tool, the Culture Map, to understand, prepare and nurture mutually beneficial international business relationships.
I recommend this book to everyone who values quality over quantity and is interested in doing international business based on respect.
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5.0 von 5 Sternen The right balance between practice and theory 4. Juli 2014
Format:Kindle Edition|Verifizierter Kauf
My first thought was that the book would be another one recounting anecdotes and stereotypes, which, as soon as you encounter a person(ality) that deviates slightly from the cultural median, turn useless to think about the problem.

However, the seven dimensions turn out to be very helpful thinking about the forming and management of the team, even though they deviate somewhat from the standard dimensions in cultural comparison. After all, culture is what cultural investigation measures, and as such the book offers a very good tool to conceptualize culturally different behaviours in the workplace.

The high readability and anecdotes are a plus.
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Die hilfreichsten Kundenrezensionen auf (beta) 4.9 von 5 Sternen  15 Rezensionen
4 von 4 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen The Best Guide to Working with Cultural Differences 2. Juni 2014
Von LKL in Santa Fe - Veröffentlicht auf
Format:Gebundene Ausgabe
As a manager and executive, and more recently a writer about leadership and performance, I’ve watched teams increasingly struggle with the impact of globalization. To understand how to deal with the challenges of cultural differences, I’ve tracked and relied on the various books that claim to help team managers and members navigate these difficult waters. Erin Meyer's just-published "The Culture Map" stands out as the best I’ve seen in this group for the practical clarity of its approach and insights. Her eight key dimensions let you map your team members (and yourself) against each other and find ways to bridge the chasms of misunderstanding that can sabotage everyone’s best intentions. "The Culture Map" reflects her deep experience at INSEAD and inside companies working with leaders from around the world.
1 von 1 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen How and why "a dialogue of sharing, learning, and ultimately understanding" can break through barriers to global enterprise 19. Juli 2014
Von Robert Morris - Veröffentlicht auf
Format:Gebundene Ausgabe
As I began to read this book, I was again reminded of the challenges that the great explorers throughout history faced. Somehow they and their associates broke through what must have been for them invisible boundaries. Today, all manner of companies are struggling to navigate their way through different cultures, overcoming boundaries that had been previously invisible, barriers more numerous and daunting than any that Marco Polo, Christopher Columbus, ‎Meriwether Lewis and William Clark, and Ferdinand Magellan had encountered.

According to Erin Meyer, "I provide a systematic step-by-step approach to understanding the most common business communication challenges that arise from cultural differences, and offer steps for dealing with them more effectively." She recommends and explains several strategies to increase her reader's effectiveness when addressing issues and resolving problems caused by cross-cultural misunderstandings, if not avoid them altogether.

Meyer shares her thoughts about how to achieve these strategic objectives:

o How to communicate effectively across cultures
o How to evaluate individual performance
o How to evaluate organizational performance (i.e. team, department, company)
o How to provide negative feedback
o How to be persuasive in a multicultural world
o Criteria for identifying good bosses and bad bosses: leadership, hierarchy, and uses/abuses of power
o Decision-making process: do's and don'ts
o How to develop (nourish and strengthen) two types of trust
o How to disagree productively
o How to manage scheduling and cross-cultural perceptions of time

Meyer provides an abundance of information, insights, and counsel that can help her reader to break through the invisible boundaries of global business, based on what her research has revealed about how people think, lead, and get work done. She is a results-driven realist and relentless empiricist, well aware that "cultural and individual differences are often wrapped up with differences among organizations, industries, professions, and other groups. But even in the most complex situations, understanding how cultural differences affect the mix may help you discover s new approach. [She thoroughly explains that appproach in this book.] Cultural patterns of behavior and belief frequently impact our perceptions (what we see), cognitions (what we think), and actions (what we do)."

Whatever their size and nature may be, all organizations need effective leadership and management at all levels and in all areas. More the marketplace within which they compete is global and competition for talent, customers, allies, sales, and profits is more ferocious than at any prior time that I can recall.

I agree with Erin Meyer: "What's new is the requirement for twenty-first century leaders to be prepared to understand a wider, richer array of work styles than ever before and to be able to determine what aspects of an interaction are simply a result of personality and which are a result of differences in cultural perspective." For many executives, especially inhabitants of the C-Suite, this may well prove to be the most important book they read this decade.
1 von 1 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen The Culture Map; a must-read for professionals in the international workplace 9. Juni 2014
Von Frank Garten - Veröffentlicht auf
Format:Gebundene Ausgabe|Verifizierter Kauf
This book is highly recommended to anybody working frequently with people from other cultures. While most books in this field are theoretical and abstract, Erin Meyer makes the intercultural workplace come to life. Full of real-life examples and lively - often humorous - anecdotes, ’The Culture Map’ becomes an essential tool that can be applied directly in the workplace. A rare combination of well-researched concepts and entertaining storytelling, I highly recommend Erin’s book to any professional dealing with other cultures!

The highest possible rating fits this book, as it is such a practical guide for use in any international business or organization.
5.0 von 5 Sternen foreign students or ex-pat families through to the simply curious I cannot recommend this book highly enough 22. Juli 2014
Von Jan Henson - Veröffentlicht auf
Format:Gebundene Ausgabe
This book brings cross cultural affairs to life through anecdotes, case studies and Erin's own rich professional experience. It is a totally pragmatic and even humoristic book for anyone who wishes to learn more about this currently under-explored topic. From the international business people, foreign students or ex-pat families through to the simply curious I cannot recommend this book highly enough ! The subject is often tackled in a very dry, academic or abstract/ technical even philosophical manner which may detract from the importance of the subject. I could identify with many situations from my own working experience and felt the "business first" approach was perfect way to make the point!
Thank you Erin!
5.0 von 5 Sternen This is a great book for people involved in business as well as ... 17. Juli 2014
Von Karl - Veröffentlicht auf
Format:Gebundene Ausgabe
This is a great book for people involved in business as well as the average reader. I thoroughly enjoyed learning about the social patterns of the countries discussed in the book. Although I'm not involved in business, I found the topics very applicable and engaging. It was definitely interesting to be able to better understand the social processes of my own American culture from a new perspective, as well as many other cultures from around the world. I would highly recommend this book.
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