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The Business of Consulting: The Basics and Beyond [With *] (Englisch) Gebundene Ausgabe – 25. September 1998

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Produktinformation

  • Gebundene Ausgabe: 272 Seiten
  • Verlag: Jossey Bass; Auflage: Har/Dskt (25. September 1998)
  • Sprache: Englisch
  • ISBN-10: 0787940216
  • ISBN-13: 978-0787940218
  • Größe und/oder Gewicht: 20,8 x 2,9 x 24,1 cm
  • Durchschnittliche Kundenbewertung: 4.8 von 5 Sternen  Alle Rezensionen anzeigen (37 Kundenrezensionen)
  • Amazon Bestseller-Rang: Nr. 438.282 in Fremdsprachige Bücher (Siehe Top 100 in Fremdsprachige Bücher)
  • Komplettes Inhaltsverzeichnis ansehen

Produktbeschreibungen

Amazon.de

The consulting profession has become one of the fastest-growing industries in the '90s, and observers expect that both the demand for such services and the avocation's undeniable allure will continue to draw people into the profession. However, management consultant Elaine Biech believes that most newcomers are completely unprepared for the operational realities they encounter. So after two decades of mastering the accounting, marketing, and managing skills necessary to succeed as a consultant, she has organized them into one helpful volume called The Business of Consulting: The Basics and Beyond. Biech considers all phases of a typical consulting business, from start-up and attracting new business to subcontracting and balancing personal and professional responsibilities. An accompanying disk includes various documents and worksheets described in the text. --Howard Rothman

Pressestimmen

"Read her book. She shares all her secrets!" - Gail Hammack, regional vice president, McDonald's "If you really want the scoop on consulting, you also should buy Elaine's hard--bound book..." (Crescent-News, Defiance, OH; (2/17/02)

In diesem Buch

(Mehr dazu)
Einleitungssatz
Have you ever admired consultants who zip into a company, capture everyone's attention, accomplish in days what you've been struggling with for months, and waltz out with a big check? Lesen Sie die erste Seite
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Wortanzeiger
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Buchdeckel | Copyright | Inhaltsverzeichnis | Auszug | Stichwortverzeichnis | Rückseite
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Kundenrezensionen

4.8 von 5 Sternen

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3 von 3 Kunden fanden die folgende Rezension hilfreich Von "pecdoc" am 2. Juli 2000
Format: Gebundene Ausgabe
Two stars: One for the beautiful typeset and layout; the other for including all forms and examples on disk. That's it. Each time I picked this book up, my anxiety and discomfort noticeably rose. For all you budding consultants who might have dreams about being rich, famous, or otherwise rewarded in your new endeavor, read chapter one. Ping! Gone. No more illusions. Biech effectively "de-myths" the "pie in the sky" aspects of consulting, but she fails to rebuild confidence in subsequent sections. Her examples are simplistic and her tactics are at times quite ridiculous. The worst section is on Marketing, a concept Biech confuses with advertising and PR. In this section she recommends flooding customers with "your-name-displayed-prominently-here" junk and over-stuffed envelopes with a small plastic tree heralding a "tree-mendous" year ahead working with her. If you like these Junior High humor tactics in your attempt to make money, you'll enjoy her other 100+ examples. I prefer the strategic approaches found in Florzak's and in Block's books and to devise my own specific tactics.
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Format: Gebundene Ausgabe
The Business of Consulting: The Basics and Beyond, by Elaine Biech truly deals with what the title suggests, the business end of consulting. Throughout her book, Ms. Biech reiterates that "Staying in business is less dependent on how good a consultant you are than on how well you run your business" (p. 201). Biech backs up her emphasis on running a business successfully by offering a number of exhibits in the form of worksheets, questionnaires, self-evaluations and developing a business plan. Her exhibits contain information from tracking expenses, to tracking time. In every topic covering the business end of consulting Biech is very thorough. For example, in the marketing section of her book, she tells readers what to put in mailings in order to get attention. Her idea is to make all mailings aimed at getting business "lumpy envelopes" by enclosing objects such as holiday symbols. This has created a trademark for ebb associates, Biech's consulting business. She is also very in-depth in her discussion on how to figure out your rates as a consultant. Although the majority of the book is aimed toward the business aspect of consulting, the author does discuss how to decide if consulting is a good profession for you or not. She is very up front in informing the reader what it takes to get into the business. In this section she offers self-evaluation exhibits for those considering consulting as a career. Biech is quick to dispel myths about consulting and tell the reader what he or she can actually expect. She believes that, although the best reason to become a consultant is because you want to, it is important to evaluate your strengths and weaknesses in regard to the profession. For this purpose she provides the reader with a variety of worksheets.Lesen Sie weiter... ›
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Format: Gebundene Ausgabe
The Business of Consulting is a FABULOUS book for the new consultant or the person considering becoming a consultant. It reinforced information I had learned in the previous 6 months as a newly independent consultant and gave excellent guidelines and advice on my next steps. I wish I had read the Business of Consulting before I started out. Before consideing becoming a consultant I read at least 10 books about becoming a consultant and conducted interviews with consultants. The Business of Consulting could have saved me 3 months of information gathering and research.
The Business of Consulting especially gives the new consultant excellent advice on Marketing and Selling thier services. As a new consultant, it was revelation to learn that my first year would be spent mostly marketing and trying to get new clients. Learning that spending 2 months on the phone and mailing marketing materials is exactly what I am suppose to be doing! Elaine Biech does an excellent job of addressing how to make a consulting business work and the nuts of bolts like invoices, getting paid and finding clients. The disk that Elaine Biech provides also gives The reader excellent tools to use.
The Business of Consulting is a must have.
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Format: Gebundene Ausgabe
To be honest I was somewhat disappointed with this book, but only because my expectations were set to high based on these reviews! I have read many books on consulting and must of them have very little in the way of valuable content. This is well written and does give useful information. What disappointed me was the lack of depth. The title 'the basics & beyond' should have been only 'the basics'. Most of the examples and items included in the disc are VERY introductory and simplex. The sections of the book dealing with marketing were good - but could have been much more comprehensive.
If you a just thinking about consulting or are new to consulting the book would be great for you. If you have a successful consulting business already - you most likely could have written this book yourself.
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Format: Gebundene Ausgabe
Having been a consultant with one of the top three global consulting firms, a user of consultants as a VP with a Fortune 500 company, and now a managing executive with a major consulting/training firm, Elaine presents the essentials of achieving a successful, professional and rewarding consulting career like no other author has. She's incredible - covering everything from the ethics of pricing to 113 marketing tips! Based on my experience, if you follow her insights you cannot fail in the consulting profession, and be very proud of your career in the process. And users of consultants need to read this to learn what makes for a successful long-term consultant-client alliance.
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