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The Anatomy of Buzz: How to Create Word of Mouth Marketing
Emanuel Rosen (Autor) Durchschnittliche Kundenbewertung:   (3)
Erhältlich bei diesen Anbietern.
Amazon.co.uk
The Palm Pilot. The novel Cold Mountain. The iMac. Hotmail. FedEx. The movies The Blair Witch Project and There's Something About Mary. According to former marketing exec Emanuel Rosen, they all became successful not through traditional advertising or marketing routes, but through "buzz", that semi-... Lesen Sie weiter |
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