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Start Something That Matters [Englisch] [Taschenbuch]

Blake Mycoskie
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Kurzbeschreibung

15. Mai 2012

The incredible story of the man behind TOMS Shoes and One for One, the revolutionary business model that marries fun, profit, and social good
 
“A creative and open-hearted business model for our times.”—The Wall Street Journal
 
Why this book is for you:
 
• You’re ready to make a difference in the world—through your own start-up business, a nonprofit organization, or a new project that you create within your current job.
• You want to love your work, work for what you love, and have a positive impact on the world—all at the same time.
• You’re inspired by charity: water, method, and FEED Projects and want to learn how these organizations got their start.
• You’re curious about how someone who never made a pair of shoes, attended fashion school, or worked in retail created one of the fastest-growing footwear companies in the world by giving shoes away.
• You’re looking for a new model of success to share with your children, students, co-workers, and members of your community.
 
You’re ready to start something that matters.
 
With every book you purchase, a new book will be provided to a child in need. One for One.™


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Start Something That Matters + Delivering Happiness: A Path to Profits, Passion, and Purpose
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Produktinformation

  • Taschenbuch: 224 Seiten
  • Verlag: Spiegel & Grau; Auflage: Reprint (15. Mai 2012)
  • Sprache: Englisch
  • ISBN-10: 0812981448
  • ISBN-13: 978-0812981445
  • Größe und/oder Gewicht: 20,3 x 13,2 x 1,6 cm
  • Durchschnittliche Kundenbewertung: 4.8 von 5 Sternen  Alle Rezensionen anzeigen (4 Kundenrezensionen)
  • Amazon Bestseller-Rang: Nr. 20.577 in Fremdsprachige Bücher (Siehe Top 100 in Fremdsprachige Bücher)

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Produktbeschreibungen

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“A creative and open-hearted business model for our times.”—The Wall Street Journal

Werbetext

An inspirational memoir and unique leadership manual that encourages you to take control of your life and make the world a better place -- Dieser Text bezieht sich auf eine andere Ausgabe: Taschenbuch .

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4.8 von 5 Sternen
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Die hilfreichsten Kundenrezensionen
4.0 von 5 Sternen interesant 25. Februar 2014
Von david
Format:Kindle Edition|Verifizierter Kauf
Ich finde es ist ein Motivationsbuch.
Es bringt Ordnung und Strategi in die Ideen.
Ehrlich gesagt würde ich diesem Typ gerne mal begegnen um eine Verknüpfung zu zigen. Er ist sehr wohl ein kluger man aber sein Geschäft hat von A nach Z einwandfrei funktoniert. Wo sind die Probleme?
War diese Rezension für Sie hilfreich?
5.0 von 5 Sternen Thanks for inspire us.. 24. Januar 2014
Von SP
Format:Kindle Edition|Verifizierter Kauf
The wonderful TOMS story, lots of inspiration and aditionally advice. Stories, Tips & Information. Followed by the encouragement to start what matters for you.
War diese Rezension für Sie hilfreich?
5.0 von 5 Sternen It simply makes sense ... 3. November 2013
Von Stefan
Format:Kindle Edition|Verifizierter Kauf
... we have two choices - we can reduce the numbers or start to learn to live together. I strongly believe that the "learning way" will work - to overcome greediness as well as to constantly striving for power - getting rid of the endless growth principles and start to be friendly to ourselves and the next "living thing" ... human being ... begin to trust again.
All the solutions, the right tools for the job are out there, we ... I've to put it to work - for something that matters.
War diese Rezension für Sie hilfreich?
5.0 von 5 Sternen A great read 5. Mai 2013
Format:Taschenbuch|Verifizierter Kauf
A simple, refreshing about very positive people determined to do something that matters, and are very generous in guiding others to do the same. Great buy, if you are at that stage in life, to start something new and worthwhile in life.
War diese Rezension für Sie hilfreich?
Die hilfreichsten Kundenrezensionen auf Amazon.com (beta)
Amazon.com: 4.6 von 5 Sternen  259 Rezensionen
78 von 89 Kunden fanden die folgende Rezension hilfreich
3.0 von 5 Sternen Great Book For Business Newbies 12. August 2011
Von Elly Sparks - Veröffentlicht auf Amazon.com
Format:Gebundene Ausgabe|Vine Kundenrezension eines kostenfreien Produkts (Was ist das?)
If you find you have a bookshelf crammed with inspirational business books - you probably don't need to make room for this one.
Though if you are just starting on a road to self discovery, finding your niche, and need some motivation, this book is most definitively for you.
I love Tony Hsieh (Zappos) but found his book long, flat, bland - and I found Blake's book to be short, flat, bland (for someone that has a shelf of books crammed with business inspirational books).
I've come to the conclusion that brilliant founders of successful upstarts are much better at doing than writing.
If you've read Malcolm Gladwell, Seth Godin, Tom Peters, - doubtful you'll feel satisfed after reading this. If you aren't familiar with any of the authors I mentioned, then I think buying/reading this book is money and time well spent!
46 von 54 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen Inspiring, Encouraging 30. Juli 2011
Von John Chancellor - Veröffentlicht auf Amazon.com
Format:Gebundene Ausgabe|Vine Kundenrezension eines kostenfreien Produkts (Was ist das?)
It is not necessary to be a serious student of current affairs to realize that most of the institutions in our society no longer work. Our governments at all levels are dysfunctional, spending more than they take in, more concerned with the welfare of government bureaucrats than the citizens they are supposed to serve. A close look at many of the larger charitable institutions reveals that administrative cost far exceed the money spent on the stated purpose of the organizations.

It is very easy to become discouraged and disillusioned with our society and the direction it seems to be heading in. But then I read Start Something That Matters and at least I think maybe there is some hope.

The story of TOMS is very inspirational. Starting with very little money but a lot of dedication and a vision for creating a dual purpose business - offering a unique product and providing free shoes to underprivileged children, the success has been exceptional.

The book uses the story of TOMS as a blueprint to inspire others and to show them how to go about starting something that matters. The book does not dwell on how inefficient most government and large organizations efforts are. Instead it focused on what worked for TOMS and a few other examples highlighted in the book.

At the heart of the TOMS model is transparency. There is an honest desire to help others. They did not use their charity as a means to gain free and/or favorable publicity. They kept the program simple, sell a pair of shoes, give away a pair of shoes.

The book gives some general guidelines for how to model your own program that matters.

The book is extremely short and very easy to read. I would have loved some more real life stories about the "shoe drops". But in keeping with Blake Mycoskie's philosophy, he kept the book short and simple. The book is meant to inspire and awaken you to the possibilities you that you can do more worthwhile things with your life.

The value in this book is not so much the TOMS story but the idea that we as individuals can make a difference in the world. I believe part of the message is implied - what we have been doing does not work. There is more to life than accumulating material possessions. Trying to accomplish aid programs through government and large organizations is fraught with mismanagement, misuse and in many cases diversion of the aid. The real message is that if we want to bring the world closer together, to really help those in need, we need to do more ourselves. We should not rely on others. We are capable of starting something that matters.

If you want more fulfillment in life then find some way to help others, find a cause that you believe in and then do something to bring that cause to life. Use the concepts outlined in this book and Start Something That Matters.
24 von 30 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen Love, Love, Love This Book! 5. August 2011
Von DJY51 - Veröffentlicht auf Amazon.com
Format:Gebundene Ausgabe|Vine Kundenrezension eines kostenfreien Produkts (Was ist das?)
As a parent, I have believed that there are two jobs I had other than providing the necessities for my children and that is to teach them that there are consequences to their actions and that they can make a difference in the world.
This book is all about that way of living. It's completely entrenched in Blake's life and in his corporate culture.
He donates one pair of shoes for every pair of Tom's shoes he sells. And he has made a huge difference in doing so.
He will show you how with plans large or small, you can make a difference in at least one person's life, and hence the world.
Every business leader, entrepreneur and thoughtful person should read this book. It forces you to look at ways you can and should do more.
It certainly gave me the push I needed to change how I was running my business.
I loved this book. You will too!
51 von 68 Kunden fanden die folgende Rezension hilfreich
1.0 von 5 Sternen Kool-aid 31. Oktober 2011
Von Arsenius Paphnutius - Veröffentlicht auf Amazon.com
Format:Gebundene Ausgabe
While I appreciate the author's good intentions of making a positive impact via private initiatives and his passion; I can hardly endorse a very broken, irresponsible and oxymoronic model of "profitable-charity" that has done much harm and destruction under the guise of altruism and responsible consumerism.

Let me explain...
Business model: Launch a private initiative by sourcing production from a cheap, labor rich country; market those goods to first-world consumers under the banner of serving the poor and a 1-to-1 model of putting shoes on the feet of impoverished children - therein saving their lives; lastly, market your company as if it is not-for-profit - unmotivated by margins - strictly focused on saving lives and addressing poverty in the 21st century.

Why this is flawed: This is an initiative that has a great marketing strategy, coupled with an incredibly flawed and destructive business model. While selling merchandise (shoes in this case) that are extremely marked up, under the guise of serving the poor in another country, TOM's has convinced its consumers that you can be both trendy and a responsible consumer. The only problem is that TOM's built its model on a marketing plan aka what would sell (developed world), as opposed to a responsible understanding of the need (the developing world). Forced to honor its commitment to it's 1-to-1 policy, TOM's has dumped thousands of its shoes on the open markets of developing countries, driving hundreds of native companies out of business. In fact, TOM's has most often done far more harm than good, and all while making a tremendous amount of profit as a high-margin enterprise.

A different approach: Blake should consider purchasing his shoes and other resources from the companies that he is driving out of business. While American shoes may be made of canvas in Argentina, most models that are distributed in developing countries are sourced in countries like China and Vietnam; therefore, he should present transparency in his supply chains, and seek to transfer his purchasing (and profits) to companies that are sourced in the very countries where he is distributing shoes - rather than undermining the few thriving private initiatives in the very regions he seeks to help. This model of charity (or in this case, "profitable charity") is BROKEN, and the fact that Blake has found a way to fund it through a marketing campaign that cloaks his enterprise as a "responsible, informed, alternative approach to consumerism" is detestable.

But enjoy the book, drink the kool-aid, and live on a yacht if it makes you feel more responsible - apparently it's the cool thing to do.
7 von 8 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen Attitude Is Everything 1. September 2011
Von S. Young - Veröffentlicht auf Amazon.com
Format:Gebundene Ausgabe|Vine Kundenrezension eines kostenfreien Produkts (Was ist das?)
I enjoyed this book; I was truthfully looking for a book to help get me out of my rut and start something that mattered. I was a little worried when I realized that for the most part (95%) is about starting a BUSINESS that matters. If you aren't looking to start a business, then you may want to check this book out of the library.

However, the positivity of this book is amazing. I wish my employers had the attitude and caring that Mycoskie and those few rare employers that really do care about their product and their employees have.

Mycoskie tells about how he started his business called TOMS and what he did to get it where it is now. The difference between this business and most others? He started it to give back to the world, shoes for children - well anyone that needs them. Buy a pair, he donates a pair.

He also writes about how a company really needs to be like a family (my POV) that no one person is more important than the other and everyone needs to trust and work together. You have to trust your employees and in return they will trust you.

He tells about his keys, and other CEO's keys, to success and ways to give back to society and why we should too.

So, since I'm not starting a business what do I think of it? I actually would recommend people read it. Why? Because it makes you think. If you're stuck in a rut (like I was) then change it, you have the power to. Better yet, change it by helping others.

I read this book in one day, I smiled and cried at the stories of people who went on these shoe drops (the TOMS company takes any employees that want to go and some customers to do this to some part of the world) and see how much it changed their lives, that they were making a difference to children and people who could never afford to own shoes.

As Mycoskie notes, you don't need a fortune or everything at your fingertips to make it happen, in fact its better that you don't. But start now, and start by giving to others.
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