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Social Media in Clinical Practice (Englisch) Taschenbuch – 5. August 2013

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From the reviews:

“This book examines the changes that the Internet and the various social media have brought to medical practice. … The book will be easy to understand by all those in medical practice who have a modicum of knowledge about using electronic media. … This book nicely summarizes the current state of Internet and social media use in medicine … .” (Vincent F. Carr, Doody’s Book Reviews, January, 2014)


Social media has been clearly changing the way medicine is practiced and healthcare is delivered. Medical professionals must be able to meet the special needs of technology-aware patients and use digital technologies in their work and communications properly. Each physician should find the tools that will assist them in their workflow, and patients need to be educated how to use the internet. It is the responsibility of medical professionals to contribute to this process.

The constantly evolving digital world must be used in the practice of medicine to improve the care of patients. However, the only way to do so effectively is via evidence-based, meaningful and strategic use. Social Media in Clinical Practice provides practical guidance in this mission and is thus essential reading for all medical personal looking into approaching this for the first time.

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5 von 5 Kunden fanden die folgende Rezension hilfreich
What if Dr. House used Twitter. 10. August 2013
Von L. J. L. Engelen - Veröffentlicht auf
Format: Taschenbuch
Ok it's a world's first : a book about the use of (social) media in Healthcare that gives a extensive insight in all the different tools that are present and how they can be used in healthcare/medicine.

A book badly needed since a lot of people are using social networks for use around healthcare related topics. Still in medical education this is not addressed in medical school. Partially because there where no good books about that topic yet, up until now that is. Healthcare professionals are not alone in this by the way, almost 70% of CEO aren't using social media either.

Written by a young Doctor who after graduation got his Suma Cum Laude PhD at the University of Budapest Bertalan Meskó. As long as i know him (2009) he dedicated his life to making information more accessible for both patients and caregivers. With his platform he provides curated info disease-based, with all kinds of social media presence of it. He created the first ever University course on Social Media for medicine that he is sharing for free, and now he showed his latest "mojo" : a book "Social Media in Clinical Practice"

Reading it two things come to mind :

1.The gigantic amount of information and use of social media in healthcare already, but only by a small part of Healthcare professionals.
2. Professionals NOT yet working in the arena create some new kind of literacy for themselves.

He spoke about the topic on my latest TEDxNijmegen and the day after addressed over 100 students from our University.
his book should be on the list of mandatory books for medical students. I will try to do so at our University in Nijmegen. So, strongly recommended reading : Social Media in the Medical Practice by @berci
5 von 5 Kunden fanden die folgende Rezension hilfreich
An essential reading for physicians and medical students 10. August 2013
Von Miguel A. - Veröffentlicht auf
Format: Taschenbuch Verifizierter Kauf
This book is the first of its kind and a must read for anyone interested in Social Media in healthcare. Despite his youth, Dr. Bertalan Meskó (or Berci) is already an acknowledged authority in this field. As the founder of the world's first university elective course focusing on Medicine and Social Media for medical and public health students Berci is an authoritative voice on the subject. You just have to Google his name to check that I'm not exaggerating.

By writing this educational book he has again demonstrated his passion and commitment in guiding medical students and physicians to acquire skills in digital literacy to improve patient experience and clinical outcomes.

As someone who has a vast knowledge and experience in the practical use of Social Media the book is well structured, clearly written and full of useful tips and well-chosen examples. Each chapter ends with a self-test and next steps to encourage you to think about how to apply the concepts in your own practice. How to deal with privacy concerns and the protection of the confidentiality of patients have been definitely highlights for me.

All links and further reading recommended in each chapter have been grouped at the end of the work, which can be useful for later review.

As a conclusion, 'Social Media in Clinical Practice' is an essential reading and I will be suggesting it to everyone I know in healthcare who wants to take advantage of the Social Media space professionally but is not sure about how to proceed.

Disclosure: Social media brought us together about four years ago and now I am honored and proud to have Bertalan Meskó as a friend.
5 von 6 Kunden fanden die folgende Rezension hilfreich
A solid four out of five stars **** 9. August 2013
Von Dean Giustini - Veröffentlicht auf
Format: Taschenbuch
Dr. Bertalan Meskó, MD, PhD is a double doctorate ("Mr.Doctor 2.0") and a social media star in medicine.

"Social Media in Clinical Practice" is his new book and earns a solid four (4) out of five stars from me. The only reason it doesn't reach five (5) out of five stars is because I didn't evaluate a print version of the book and therefore can't comment on the quality of the binding, typeface and pages of the print. The digital copy I reviewed was more than satisfactory and in full colour.

Published by Springer in August 2013, Dr. Meskó's "Social Media in Clinical Practice" is an excellent introduction to social media tools and practices in medicine. Its intended audience is physicians, medical students and other health professionals but I could see it having audiences beyond to consumers and patients. The book provides an array of social media links, websites and other pointers to information but specifically is rich in links in the appendices. The book is more than a mere catalogue of social media links, however. It provides useful context about using the Internet for medicine and some fine chapters on searching the web (i.e., Meskó covers a variety of search tools as well such as Google Scholar, Wolfram Alpha and even PubMed). All librarians should read these sections to determine how physicians perceive search engines and open web searching.

"Social Media in Clinical Practice" is structured very well. It's organized in sixteen (16) chapters and a conclusion, with satisfactory index and appendices. The book is compact, and highly-selective about navigating the web in the 21st century -- especially when Meskó is generous in sharing his understanding. The author should be applauded for taking on a fast-moving topic liks social media especially for his practical approach to writing in the English language (which is a major reason why I buy books like this). A small point about language: in some cases, phrases and words used could have been edited for readability. Clearly, however, Meskó has a flair for figuring out what matters in social media and medicine -- and who better to tell us than a medical futurist and worldwide leader in the area? Meskó's years of blogging and curating websites and pathfinders which he builds at his website "Webicina" ([...] have helped him to express himself succinctly.

The book is filled throughout with helpful figures and tables, and excellent chapter overviews called "Key Points". Just in case you want emphasis, the book provides salient references, simple tests and "next steps" in order for you to implement a social media tool such as a blog, wiki or virtual conference. In the online version I reviewed, many of the embedded links are live and take you to the many examples discussed by Meskó.

The book is destined to become widely-used and cited. It's a good summary of the "state-of-the-art" in social media and medicine (including mobile devices) in 2013.
3 von 3 Kunden fanden die folgende Rezension hilfreich
Very useful publication, every web savvy medical professionals and patients need one! 12. August 2013
Von DrCs - Veröffentlicht auf
Format: Taschenbuch
This book should not be missing on any doctor's bookshelf! In today's world this is a niche publication.
Just now started to teach this discipline in some medical universities, so if you have finished your studies, after your degree that is a good chance to be up-to-date!
Not just for medical professionals, but also for (e-) patients!
2 von 2 Kunden fanden die folgende Rezension hilfreich
A best-read for health care professionals 24. September 2013
Von Jorge C. Stanham - Veröffentlicht auf
Format: Kindle Edition Verifizierter Kauf
I'm a general internal medicine specialist providing primary care and I've found the book excellent. It covers every topic succintly but in full, giving all the links to further one's information. Social media are here to stay for a good long while, surely for good! All providers should at least know and use the media they feel comfortable with, at least by staying in the sidelines and watching. Ignoring social media in healthcare is like ignoring computers and cellphones. We have to be able to ride and write history unless we want to be part of it...
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