|
||||||||||||||||||||
|
||||||||||||||||||||
|
||||||||||||||||||||
Social Media Marketing For Dummies
und über 1 Million weitere Bücher verfügbar für Amazon Kindle .
Erfahren Sie mehr
| ||||||||||||||||||||
 Gutschein erhalten
Tauschen Sie jetzt Social Media Marketing for Dummies (For Dummies (Lifestyles Paperback)) gegen einen Amazon-Gutschein in Höhe von EUR 2,70 ein - einlösbar für Tausende von Artikeln bei Amazon.de. Entdecken Sie mehr eintauschbare Bücher im Bücher Trade-In Shop. Bitte beachten Sie die Teilnahmebedingungen.
 Jetzt für Amazon Student anmelden und um 20% erhöhten Eintauschwert sichern. |
|
Dieses Buch gibt es in einer neuen Auflage:
|
Wird oft zusammen gekauft
Produktinformation
Möchten Sie die Produktinformationen aktualisieren oder Feedback zu den Produktabbildungen geben?
Ist der Verkauf dieses Produkts für Sie nicht akzeptabel? |
Mehr über den Autor
Entdecken Sie Bücher, lesen Sie über Autoren und mehr
› Besuchen Sie die Seite von Shiv Singh auf Amazon
› Besuchen Sie die Seite von Shiv Singh auf Amazon
Produktbeschreibungen
Kurzbeschreibung
Learn how easy it is for your market to get your message Nowadays, if you're not tweeting, Facebooking, or blogging, what are you doing? Everyone has a Twitter account, a Facebook page, or a blog-even celebrities! With the popularity of social networking comes the need to learn about social media marketing. Social media marketing is a cheaper and highly effective way to spread up-to-the-minute news; an easy, inexpensive way to enlarge your audience, customers, and business. Social Media Marketing For Dummies provides an indispensable resource for small businesses and start-ups looking for low-cost online marketing strategies, as well as for marketers in larger companies who want to be more involved with social media. Learn which social media site best fits you and your business and how to:* Use Twitter, blogs, Facebook, and other social media outlets to full advantage* Create your own online spokesperson for your brand* Identify social media sites that appeal to your target audience* Tell which social platform works for which objectives* Develop a unique, Google-able voice in social media* Optimize your page to attract clicks and customers* Set up a program to assess your success and measure your results Social Media Marketing helps you learn the art of social media marketing to build your business to its full potential. Includes contributions by Michael Becker, Jeannette Kocsis and Ryan Williams
Synopsis
Social media marketing is the next big thing in online marketing - an inexpensive yet highly effective way to reach targeted audiences. This book helps people select the right social media outlets for a campaign, set up compelling pages for a product or service, and optimize them to attract clicks and customers. Topics covered include transforming marketing materials into effective social media content, building effective landing pages, establishing links that pull visitors, setting up analytics to assess a campaign, tweaking and updating a campaign to maintain its effectiveness, and search engine optimization (SEO) for social networking pages. An indispensable resource for small businesses and start-ups looking for low-cost online marketing strategies, as well as for marketers at larger companies who want to add a social media component to their campaigns.
Welche anderen Artikel kaufen Kunden, nachdem sie diesen Artikel angesehen haben?
In diesem Buch
(Mehr dazu)
Ausgewählte Seiten ansehen
Buchdeckel | Copyright | Inhaltsverzeichnis | Auszug | Stichwortverzeichnis | Rückseite
Buchdeckel | Copyright | Inhaltsverzeichnis | Auszug | Stichwortverzeichnis | Rückseite
Vorgeschlagene Tags zu ähnlichen Produkten(Was ist das?)Setzen Sie den ersten relevanten Tag hinzu (ein Schlüsselwort, das mit diesem Produkt in engem Zusammenhang steht).
|
Kundenrezensionen
Es gibt noch keine Kundenrezensionen auf Amazon.de
5 Sterne
4 Sterne
3 Sterne
2 Sterne
1 Sterne
Die hilfreichsten Kundenrezensionen auf Amazon.com (beta)
Amazon.com:
11 Rezensionen
29 von 29 Kunden fanden die folgende Rezension hilfreich
An absolute must read. Insightful and practical
17. November 2009
Format:Taschenbuch
I really enjoyed this book and found it both extremely thought provoking and practical. It has some smart insights, introduces a clear framework for understanding and approaching social media marketing and then explains the specifics of how to market on each of the social media platforms while recognizing that this is part of the marketing puzzle and not the whole one. It really seems like a one stop shop in terms of covering the basics, the more strategic concepts (including mobile social media) and the practicalities of what you can "buy" and "earn" across the social web. I definitely recommend this book to read. Its thoughtful, specific and actionable and not hype driven. The author obviously has a lot of experience in this space and it shows.
20 von 20 Kunden fanden die folgende Rezension hilfreich
Must read even if you're not a dummy
17. November 2009
Format:Taschenbuch
Great resource for marketers looking to incorporate social strategies and tactics but not sure where to begin. Covers a wide variety of topics which makes it helpful for anyone needing best practices and tips regardless of industry or market size. Well done Shiv!
13 von 13 Kunden fanden die folgende Rezension hilfreich
Makes social safe for marketers
17. November 2009
Format:Taschenbuch
"Social Media Marketing for Dummies" is the perfect antidote for any marketer who fears that "going social" is something that only consumers do. After reading this book you'll see why businesses large and small have every reason to embrace the social world, too, so long as they are willing to develop a more authentic social voice and become more responsive to consumers. In the tradition of the "For Dummies" series, Shiv Singh's book gives the marketer a gentle nudge into the social world with some practical tips on topics ranging from how to launch a social campaign to applying metrics. By the way, the "For Dummies" title is something of a misnomer. Shiv's insights are quite applicable for experts, too, an example being his chapter on building a Social Influence Marketing mobile campaign. I work closely with Shiv at Razorfish and am lucky to enjoy the benefit of his insights all the time.
Waren diese Rezensionen hilfreich?
Wir wollen von Ihnen hören.
Kunden diskutieren
|
Das Forum zu diesem Produkt
Fragen stellen, Meinungen austauschen, Einblicke gewinnen Aktive Diskussionen in ähnlichen Foren
Kundendiskussionen durchsuchen
|
Ähnliche Foren
|
||||||||||||||||||||||||||||||||||
Lieblingslisten
|
|
Ähnliche Artikel finden
Anhand des Sachgebietes nach ähnlichen Produkten suchen:
Ihr Kommentar
Möchten Sie die Produktinformationen aktualisieren oder Feedback zu den Produktabbildungen geben?
|
