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Why do so many otherwise rational individuals make irrational decisions when it comes to money? Financial journalist Gary Belsky and Cornell University psychology professor Thomas Gilovich contend the answers can be found--and the deficiencies remedied--with help from a relatively new science called behavioral economics. Still largely unknown outside academic circles, the field can be traced to research on the impact of rewards and punishments on human judgement and decision-making that first were undertaken at Jerusalem's Hebrew University some 30 years ago. In Why Smart People Make Big Money Mistakes, Belsky and Gilovich update this pioneering work and show readers how to understand exactly why they invest, spend, and save as they do. More importantly, using examples that everyone can identify with and language that anyone can understand, the authors offer dozens of workable suggestions that can help readers manage their money better. "We believe that by identifying the psychological causes behind many types of financial decisions," they write, "you can effectively change your behaviour in ways that will ultimately put more money in your pocket and help you keep more of what you already have." --Howard Rothman, Amazon.com
-- Dieser Text bezieht sich auf eine vergriffene oder nicht verfügbare Ausgabe dieses Titels.
Amazon.com
Why do so many otherwise rational individuals make irrational decisions when it comes to money? Financial journalist Gary Belsky and Cornell University psychology professor Thomas Gilovich contend the answers can be found--and the deficiencies remedied--with help from a relatively new science called behavioral economics. Still largely unknown outside academic circles, the field can be traced to research on the impact of rewards and punishments on human judgment and decision- making that first were undertaken at Jerusalem's Hebrew University some 30 years ago. In Why Smart People Make Big Money Mistakes , Belsky and Gilovich update this pioneering work and show readers how to understand exactly why they invest, spend, and save as they do. More importantly, using examples that everyone can identify with and language that anyone can understand, the authors offer dozens of workable suggestions that can help readers manage their money better. "We believe that by identifying the psychological causes behind many types of financial decisions," they write, "you can effectively change your behavior in ways that will ultimately put more money in your pocket and help you keep more of what you already have." --Howard Rothman
-- Dieser Text bezieht sich auf eine vergriffene oder nicht verfügbare Ausgabe dieses Titels.
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By the third day of their honeymoon in Las Vegas, the newlyweds had lost their $1,000 gambling allowance. Lesen Sie die erste Seite
Buchdeckel | Copyright | Inhaltsverzeichnis | Auszug | Rückseite
By the third day of their honeymoon in Las Vegas, the newlyweds had lost their $1,000 gambling allowance. Lesen Sie die erste Seite
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8 von 8 Kunden fanden die folgende Rezension hilfreich
Format:Taschenbuch
Belsky und Gilovich geben in diesem Buch eine sehr gut zu lesende Übersicht ueber die wichtigsten Erkenntnisse der Behavioral Finance, dabei scheuen sie auch nicht davor zurück, die wichtigsten wissenschaftlichen Veröffentlichungen zu nennen. (zB. Odean) Sehr hübsch anschaulich wird das ganze durch die zahlreichen Fallbeispiele zum selbst ausprobieren. Wobei die Autoren allerdings im Kapitel 5, ueber Anchoring, in einem Beispiel ziemlich böse selbst auf den beschriebenen Effekt hereinfallen, das kostet einen halben Stern. Negativ fällt auch auf, dass die Anlageratschläge stellenweise etwas unreflektiert wirken, auf dieser Ebene präsentieren die Autoren dann doch eher die Weisheit der Binse. Trotzdem: Gutes Buch, zu einem reellen Preis.
4 von 4 Kunden fanden die folgende Rezension hilfreich
Format:Gebundene Ausgabe
People don't act like computers when making economic decisions. This book is full of examples that show why people make miseconomic decisions. The basic point is that we have rules of thumb learned in daily life that we apply to economic decisions, and the results are costly.
This book reminds me of Robert Cialdini's excellent book, Influence, that explains the psychological biases that harm us as consumers and how to protect ourselves against unethical sellers. If you read and apply them both, you will have much more prosperity in your life.
Here are some examples: We are all more careful about saving money in some areas than in others. For instance, I'll go to great lengths to save money on air travel, but frequently buy expensive wines in restaurants (not a great value).
Most of us are more concerned about avoiding losses than in making gains. This often translates into holding stocks with losses, rather than selling them, even if there is not much chance of a rebound. I know I'm guilty of this.
Another example is assuming that we have knowledge that we really don't have. Someone who is good in math may not take the time to mathematically evaluate the choices. For instance, a 15 year mortage on your home is only a little more costly per month than a 30 year mortgage. The different in the cost of the total interest you pay is enormous, yet almost everyone gets a 30 year mortgage. Almost everyone has the skill to compare the two choices, but few take the time to do so. This kind of stalled thinking can be irresistible, and your wallet will inevitably be lighter as a result.
When you discover that you have a weakness in one of these areas, you can then be more cautious in avoiding your biases in the future. This book is very helpful in this regard because each chapter explore one bias and begins with a question to test your instincts. In answering that question, you will probably find (if you are like me) that you make the wrong choice.
This book will return its cost in time and money hundreds of times over the rest of your life. Be sure to read and apply it!
2 von 2 Kunden fanden die folgende Rezension hilfreich
Format:Taschenbuch
The book covers a number of phenomena related to "mental accounting" (the tendency to treat money differently depending on its source) and prospect theory (differences in the pain of loss versus the please of gain, for the same amount). It's a very easy read, although the offered explanations for investment and spending behavior seem self-contradictory at times--they explain both why people hold on to a dog too long, and why people sell out of an investment too soon. For a brief, pleasant introduction to behavioral economics, this book is not bad.
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Kein Fehler, das Buch nicht zu lesen
Das 1999 von Gary Belsky und Thomas Gilovich geschriebene Buch halte ich persönlich für nicht sehr nützlich. Ich empfand es sogar als Enttäuschung. Lesen Sie weiter...
Veröffentlicht am 15. Oktober 2009 von lanthanium
debunking economics
In When Corporations Rule the World, David Korten tells a joke about a physicist, chemist and economist who are stranded on a desert island. Lesen Sie weiter...
Veröffentlicht am 28. April 2000 von Deborah Frisch
BEST book I have read in last 5 years
Hi:
This book is probably the best book I have read in the last five years. It takes what some may consider to be a relatively complicated area, behavioral finance, and breaks... Lesen Sie weiter...
Veröffentlicht am 4. Dezember 1999 von Andrew Stoltmann
Little to say and says it at length.
I'm surprised at the enthusiastic praise for this book. I've read many investment books over the last few years and this one stands out as one of the most tedious. Lesen Sie weiter...
Am 25. Oktober 1999 veröffentlicht
Rich in information, hard to put down.
Too many finance related books are filled with fancy stories and strategies, very interesting to read indeed but are the methods really applicable? Lesen Sie weiter...
Am 19. September 1999 veröffentlicht
Jaded Prudence with money
This is a very readable book on the new study of behavioral economics. Gilovich and Belski starts off where Peter L. Lesen Sie weiter...
Am 1. Mai 1999 veröffentlicht
BAD THINKING HABITS "STALL" YOUR ECONOMIC PROGRESS
WHY SMART PEOPLE MAKE BIG MONEY MISTAKES is full of examples of decisions you might have to make. You get to choose an option, and then the authors tell you what you should have... Lesen Sie weiter...
Veröffentlicht am 11. April 1999 von Loren G. Carlson
I'll never make decisions quite the same way again
I am a "debt elimination specialist" - a financial consultant who teaches people how to pay off their debts and achieve financial independence quickly. Lesen Sie weiter...
Am 21. März 1999 veröffentlicht
So good that I didn't buy it!
This book mainly teaches you to think sensibly about money -- for example, not to make purchases with a credit card that you wouldn't if you had to pay cash instead. Lesen Sie weiter...
Veröffentlicht am 19. März 1999 von Tihocan
Must be good if G. Belsky wrote it.
The one-line review says it all. by Labels Fable
Am 5. Februar 1999 veröffentlicht
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