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The Robert Collier Letter Book (English Edition) [Kindle Edition]

Robert Collier , Joyce Collier
2.5 von 5 Sternen  Alle Rezensionen anzeigen (2 Kundenrezensionen)

Kindle-Kaufpreis: EUR 7,49
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Gebundene Ausgabe EUR 27,16  
Taschenbuch EUR 10,55  

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Produktbeschreibungen

Kurzbeschreibung

WARNING: DO NOT Buy ANY other Edition of this timeless classic before you read this!

I’ll explain why this is the best version out there but first let me explain to those who do know it why this classic masterpiece is so critical to making a great fortune in copywriting and why many believe The Robert Collier Letter Book is...

THE BEST BOOK ON SALES LETTERS EVER WRITTEN!

The Robert Collier Letter Book is so good... you WILL immediately start writing better sales letters even before you finish!
And... if you are a seasoned pro... re-reading The Robert Collier Letter Book again will help you make even more money! Here’s why...

This book has indeed jump-started hundreds, if not thousands, of high-paying copywriting careers. My father was copywriting legend Gary C. Halbert and he wouldn’t train anyone who didin;t read this book for one great reason

You see, through various degrees of separation, all great sales letters are based on the insights thoroughly explained in The Robert Collier Letter Book.

This book is exactly where professional wordsmiths get their edge because this all-time best-seller on copywriting explains in great detail the real power behind great copywriting which is often invisible to the naked eye.

It doesn’t matter which industry you write for, The Robert Collier Letter Book will show you what works for ALL well-crafted sales letters and this knowledge is even more relevant now than ever before.

The vernacular and language patterns may change, the core secrets to stimulating sales still work like a charm bust best of all...

Once you dive in, Mr. Collier thoroughly explains the theories he discovered and worked out. Then he shows you how this formula for success was put into action using great examples of proven cash generating copy.

Most wannabe copywriters never try to apply sales lessons from masters if they feel the lessons are dated but everything Robert Collier explains is valuable to anyone who cares to see it’s use in today’s top money-making sales pages, product descriptions, emails, sales video scripts and anywhere words are used to sell.

This is why you see master marketers and top earners coveting their original copies of The Robert Collier Letter Book and...

That Is How You Too Can Get An Edge!

That’s right, to crush other copywriters, all you need to do is ask yourself how can these lessons be applied to my website or PPC campaign and then take action!

There is so much value packed in this one book that you take away something new and powerful, each time you read it.

The more detailed lessons in The Robert Collier Letter Book are not just timeless but they hold even more power as they are so overlooked but enough about why it’s so great. Let me explain...

Why This Is THE EDITION TO BUY!

There were two original versions. The older version has been passed around like cheap wine in prison and while it’s still immensely valuable... this is the second more complete version revised by Collier himself and published years after the first one.

Not only is this the most recent edition but... the Collier family has also added pictures and they included a fascinating chapter from the soon to be released biography of Robert Collier.

It tells a tale of Mr. Collier's experience with the health industry, a corrupt solicitor general and politics. This was the inspiration for his book “Riches Within Your Reach”

The best part is it's written by Robert Collier himself!

Anyway, if you want to write better copy, read this book from cover to cover and I promise you won’t regret it.

Most Sincerely,
Bond Halbert

PS If you somehow managed to write great copy for a living but have not yet read this classic, what's in this book will amount to a hefty raise.

Produktinformation

  • Format: Kindle Edition
  • Dateigröße: 4266 KB
  • Seitenzahl der Print-Ausgabe: 540 Seiten
  • Gleichzeitige Verwendung von Geräten: Keine Einschränkung
  • Verkauf durch: Amazon Media EU S.à r.l.
  • Sprache: Englisch
  • ASIN: B00HJCUJ3K
  • Text-to-Speech (Vorlesemodus): Aktiviert
  • X-Ray:
  • Durchschnittliche Kundenbewertung: 2.5 von 5 Sternen  Alle Rezensionen anzeigen (2 Kundenrezensionen)
  • Amazon Bestseller-Rang: #311.103 Bezahlt in Kindle-Shop (Siehe Top 100 Bezahlt in Kindle-Shop)

  •  Ist der Verkauf dieses Produkts für Sie nicht akzeptabel?

Kundenrezensionen

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Die hilfreichsten Kundenrezensionen
1 von 1 Kunden fanden die folgende Rezension hilfreich
1.0 von 5 Sternen Nicht die Kindle Version Kaufen!!! 6. Februar 2014
Von nickr8
Format:Kindle Edition|Verifizierter Kauf
Ich habe das Buch gekauft, da die copywriting Legende Gary Halbert empfohlen hat. Der Inhalt an sich ist auch ganz in Ordnung.

Die Kindle Version bekommt von mir jedoch nur einen Stern, da die Formatierung einfach nur SCHLIMM ist!

Es sind auf fast jeder Seite Rechtschreibfehler. Der Text ist an manchen Stellen wahllos eingerückt. Es wird nicht angezeigt, wo eine Werbung aufhört und die andere anfängt. Einige Wörter haben mitten im Wort Leerzeichen?!?!?!?!

Ich habe den Eindruck, dass der "Herausgeber" einfach nur mit einer OCR Software über das physische Buch drübergegangen ist und es nicht einmal gelesen hat. Eine solche Formatierung gehört VERBOTEN und ich hoffe, dass Amazon diese Kindle Version entfernen wird.
War diese Rezension für Sie hilfreich?
4.0 von 5 Sternen Meister der frühen Tage 30. März 2013
Format:Taschenbuch|Verifizierter Kauf
Das Letter Book von Robert Collier sollte eines der Beginnerbücher für Direct Responsler sein. Für Menschen, die mit schriftlichen Verkaufsgesprächen im Internet, oder auf dem Postweg Umsatz machen wollen.
War diese Rezension für Sie hilfreich?
Die hilfreichsten Kundenrezensionen auf Amazon.com (beta)
Amazon.com: 4.1 von 5 Sternen  33 Rezensionen
48 von 52 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen A top shelf class finally back in print 19. Oktober 2003
Von Ken McCarthy - Veröffentlicht auf Amazon.com
Format:Gebundene Ausgabe
I'm surprised this book hasn't been reviewed yet. Collier's classic is THE guide to direct response copywriting. Right now as I write this, there's a used copy online fo $1,009.95 One friend who's paid five figures to write sales letters says he wouldn't let his copy go for $10,000 if he couldn't get another. It's pretty remarkable that this book is back in print at such a reasonable price. If you intend to make money from your advertising, this is a key book to read, study and master.
50 von 56 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen Amazing!! This is a true direct marketing classic 5. November 2003
Von Yanik Silver - Veröffentlicht auf Amazon.com
Format:Gebundene Ausgabe
Robert Collier is one of the absolute greatest copywriters
of all time. This book is simply a tremendous bargain since
it hasn't been re-published in many years. I have 2 copies
of the original 5th edition on my bookshelf because I never
wanted to lose one. If you study Collier's work you can crank
out winning sales letters that bring in the cash anytime you
like.
I still personally use many of his sales letters ideas in
my own Internet business day in and day out.
14 von 15 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen Collier is as relevant to your marketing today, as he was to others decades ago. 6. Juli 2008
Von Bernie L. Malonson - Veröffentlicht auf Amazon.com
Format:Taschenbuch
You may think that there is not alot you can learn to improve your marketing from a book that has its beginnings almost 70 years ago, and you would be wrong.

Collier lived in a world where words mattered, and in fact (despite what you may think) they still matter.

Words are the core essence of your marketing and sales messages, and in fact The Letter Book provides key insights into "Salesmanship In Print".

* Gain your prospects attention.
* Use facts to distinguish yourself from your competition.
* Determine what makes you and your offering unique.
* Focus on the prospects needs and desires, not your desire to sell.

Direct marketing methods are sorely lacking in the curricula of modern business education, so it is in your interest to educate yourself.

The Letter Book is a fantastic place to start.

Cheers!
4 von 4 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen The only book on copywriting you need - seriously. 28. Januar 2014
Von N's Gadget Reviews - Veröffentlicht auf Amazon.com
Format:Taschenbuch|Verifizierter Kauf
After you've read scientific advertising and gotten the general idea of direct response, this is the only book you need on copywriting. Just understand that it's not really a step-by-step book, nor is it a page turner. It's more of a reference book.

You should, however, muscle through the entire book at some point if you're a serious copywriter or even if you hire copywriters on a regular basis. I have personally adopted a number of ideas from Mr. Collier's copy over the years and have seen great results from the copy.

I've also read a lot of other copywriting books and attended the seminars, yada yada, but I gotta tell ya - as far as value for money and stuff I actually use .... this is pretty much all I ever needed. To give you an idea, I've been marketing online and off for over 16 years and I've seen the great majority of the "greats" work. So this is high praise.

I recommend it to everyone in my entrepreneurs' inner circle group and really anyone that wants to understand how a good offer is constructed and how you get people to pull out their wallets and buy immediately.

Oh and one final thought. While the book is available in electronic formats, don't bother. It's too big and too much of a reference book to be manageable in electronic form. I'd pick up a paper copy even if you don't normally do paper books.
4 von 4 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen Get it TODAY... before it's gone for good! 9. November 2008
Von Kirk Bardsley - Veröffentlicht auf Amazon.com
Format:Taschenbuch
Without a doubt, Robert Collier's "Letter Book" is
one of the top five books ever written on the subject
of writing effective sales copy.

Robert Collier was a genius, who even today, most
of the big names in the business try to imitate, and
for good reason!

The hardest part in creating a 'salesman in print',
is asking your prospect to exchange their hard earned
money, for the product or service you have to offer.

Robert Collier did this in a fashion unlike any other...

...his copy 'effortlessly' makes you feel compelled
to take action, while leaving you in no doubt that
you're making the right decision.

I personally refer to the infamous "Robert Collier
Letter Book" for inspiration whenever I sit down to
write copy. It's right here on my desk at ALL times...
you could say it's my copywriting bible!

My advice is to get yourself SEVERAL copies TODAY,
before it goes back out of print...

...YOU HAVE BEEN WARNED!
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