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Kurzbeschreibung
Many managers understand that cultural differences affect the process of doing business, but many underestimate by just how much. This book aims to dispel the idea that there is only one way to manager and encourages readers to get to know their own culture before doing business with others. The author explores the cultural extremes and the incomprehension that can arise when doing business across cultures - even when people are working for the same company. The book explains that there are five key factors or orientations that affect how people all deal with each other, do business and manage. The goal is the "transnational organization" - one in which the company can take from each country what is best, and for those who are sensitive to these differences, the opportunities are enormous. With many practical examples and case studies, this book brings insights to the dilemma of reconciling corporate consistency with local conditions as business life rapidly internationalizes. In 1991 Fons Trompenaars was awarded the International Professional Practice Area Research Award by the American Society for Training and Development (ASTD).
Synopsis
Many managers understand that cultural differences affect the process of doing business, but many underestimate by just how much. This book aims to dispel the idea that there is only one way to manager and encourages readers to get to know their own culture before doing business with others. The author explores the cultural extremes and the incomprehension that can arise when doing business across cultures - even when people are working for the same company. The book explains that there are five key factors or orientations that affect how people all deal with each other, do business and manage. The goal is the "transnational organization" - one in which the company can take from each country what is best, and for those who are sensitive to these differences, the opportunities are enormous. With many practical examples and case studies, this book brings insights to the dilemma of reconciling corporate consistency with local conditions as business life rapidly internationalizes. In 1991 Fons Trompenaars was awarded the International Professional Practice Area Research Award by the American Society for Training and Development (ASTD).
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Einleitungssatz
This book is about cultural differences and how they affect the process of doing business and managing. Lesen Sie die erste Seite
Buchdeckel | Copyright | Inhaltsverzeichnis | Auszug | Stichwortverzeichnis | Rückseite
This book is about cultural differences and how they affect the process of doing business and managing. Lesen Sie die erste Seite
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7 von 7 Kunden fanden die folgende Rezension hilfreich
Format:Taschenbuch
As a trainer for intercultural management and communication this book is one of the "standards" to have on the shelf. Following the cultural dimensions approach - by trying to pick the core values of each society via a quantitative survey - the authors do a good job of explaining and comparing some 70 cultures on seven basic dimensions. An ultimative plus of the book, is that the authors clearly show how they came up with their rankings and scores by listing the single situations they constructed in the textbook. I have used some of them - preferrably the most controversial ones - in various trainings and they always triggered great discussions.
Another plus, is the easy-to-follow and no-frills way the book is written. Clearly a good introduction to culture and business conduct in large variety of countries. It helps people who move in different cultural environments to get some orientation, e.g. have you ever wondered why the French seem to be never on time and Americans are often perceived as "superficial" by some nations? This book will help you to gain an understanding of some deeply ingrained patterns which form the basis of culturally programmed behavior of which we are often not aware at all.
I'd rank it as a good introduction to the topic. However, research on cultural dimensions naturally has its limits, especially when it comes to bilateral comparisons. For a more in-depth understanding I'd recommand delving into the culture standard approach.
Another plus, is the easy-to-follow and no-frills way the book is written. Clearly a good introduction to culture and business conduct in large variety of countries. It helps people who move in different cultural environments to get some orientation, e.g. have you ever wondered why the French seem to be never on time and Americans are often perceived as "superficial" by some nations? This book will help you to gain an understanding of some deeply ingrained patterns which form the basis of culturally programmed behavior of which we are often not aware at all.
I'd rank it as a good introduction to the topic. However, research on cultural dimensions naturally has its limits, especially when it comes to bilateral comparisons. For a more in-depth understanding I'd recommand delving into the culture standard approach.
5 von 5 Kunden fanden die folgende Rezension hilfreich
Format:Gebundene Ausgabe
Having read a number of books on intercultural management, I can only say that in my opinion, "Riding the Waves of Culture" is by far the best book on this subject. Trompenaars and Hampden-Turner present the results of their research on cultural differences in a most engaging way. Their book is a quick read that is full of wonderful anecdotes about cross-cultural business dilemmas. The stories are presented in a way that demonstrates great awareness of and respect for very diverse approaches to business. The authors also offer a methodology for reconciling value differences that incorporates the best of both worlds.
6 von 7 Kunden fanden die folgende Rezension hilfreich
Format:Gebundene Ausgabe
Students of the International Business Studies Program at the Fachhochschule Düsseldorf in Germany have read this book and made the following comments:
--Riding the Waves of Culture is a very interesting and informative book with lots of examples and anecdotes. Trompenaars does not intend to give a universal answer or formula on how to do business with a different culture, but he sensitizes the reader to the fact that there are a lot of differences between cultures and that it is very important to be well informed and well prepared before doing business with people from other parts of the world.
--This is an interesting work with well-chosen comparisons between different cultures illustrated by examples and opinion polls. It is sometimes a bit wordy, but in general it represents a good attempt to understand people's behavior worldwide.
--Trompenaars has introduced us to the wonderful world of culture. Reading Riding the Waves of Culture, we can see the importance of knowing as much as possible about cultural differences. The author gives us a good idea of this topic.
--In my opinion, this book shows cultural differences very well and so can explain the problems arising between cultures. It also might help the reader to cope better with such problems. I agree with Trompenaars that it is sometimes important just to realize that there are differences. (Dies ist eine Amazon.de an der Uni-Studentenrezension.)
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Die neuesten Kundenrezensionen
Understand the value of cultures
As a participant in a cross-cultural awareness course we used this book as a guide. It has become a very helpful guide to get an idea about why people do things differently across... Lesen Sie weiter...
Veröffentlicht am 12. Dezember 2004 von Der unbekannte Rezensent
Lachen und Erkenntnis
wer sich je schon über unpünktliche Franzosen oder verklausuliert redende Engländer aufgeregt, hat, hier ist der Schlüssel um dieses merkwürdige Verhalten... Lesen Sie weiter...
Am 9. Mai 2003 veröffentlicht
A masterpiece of Cross Cultural Management
I have read this master piece of Cross Cultural Management in our library. I definitely suggest this book to international managers who are willing to improve their cultural... Lesen Sie weiter...
Veröffentlicht am 29. November 2002 von devrim dirik
interkulturelles Verständnis für Anfänger
Dieses Buch zieht wirklich etwas weg! Das Englisch ist auch für einen normal-deutschen verständlich. Lesen Sie weiter...
Am 7. Juli 1999 veröffentlicht
A prescription for the millenium manager !
In additon to his work on national culture, Trompenaars' new content on Corporate Culture is a very informative and practical model for understanding bsuiness in today's world. Lesen Sie weiter...
Am 28. Januar 1999 veröffentlicht
Theory helps make good practice
Unlike many other texts and authors on this subject, Trompenaars has undertaken extensive background and rigorous research. Lesen Sie weiter...
Am 11. Januar 1999 veröffentlicht
A first glimpse at some of our cultural differences.
May this book trigger your interest and curiosity further on the human species. How fortunate we are to be different ! Lesen Sie weiter...
Veröffentlicht am 18. November 1998 von Burguet Jean Francois
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