- Taschenbuch
- Sprache: Englisch
- ISBN-10: 1933820772
- ISBN-13: 978-1933820774
- Größe und/oder Gewicht: 22,6 x 15 x 1,6 cm
- Amazon Bestseller-Rang: Nr. 2.103.764 in Bücher (Siehe Top 100 in Bücher)
Remote Research
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4 von 4 Kunden fanden die folgende Rezension hilfreich
Great remote usability how-to book
16. März 2010
Format:Taschenbuch
If you are looking for a book about conducting remote usability testing, I think you'll be very pleased with "Remote Research." The authors; Nate Bolt and Tony Tulathimutte, have a long history of producing remote research projects for the Fortune 500, and you can tell, with all the tips, tricks and information they share about remote usability testing.
I've been conducting usability testing for over 14 years, and have in the past year started using remote methods rather often. After reading the entire book I think you'll find this is a good usability book for you if you're a remote usability practitioner already, or if you are just learning about or interested in usability. I suspect you can use this book over and over (I've already dog-eared quite a few pages for handy reference).
This book has plenty of information for experienced remote usability researchers, as well as for those thinking about trying it out for the first time. The broad categories covered are:
* What remote usability research is (and what it isn't)
* Pros and Cons of conducting remote research
* Step by step how to (for first timers)
* Detailed list of tools (both moderated and un-moderated)
* Tips and tricks for each tool (experienced remote researchers take note!)
* A companion web site with additional information and tools is provided
The writing is light and easy to read, humorous in many places. You won't feel at all like you are reading a manual or dictionary. Jargon is kept to a minimum, and for each new term they use Nate and Tony explain what it means in plain English.
Reading this book is very much like having a fun yet informative lunch with a remote research guru - you learn a lot, and enjoy the experience along the way.
For those of us who've already been conducting remote usability testing sessions, I think you'll find the case studies (useful for "selling" remote usability testing) and scripts are extremely useful. The detailed tips and tricks listed for both moderated and un-moderated tools is also very helpful.
For those of you who've not yet conducted a remote testing session, there's a detailed step-by-step guide complete with recommended tools, participant recruiting tips and scripts, scripts for the testing guide and even a (rare) detailed explanation of the types of analysis and reporting you can provide your clients.
I think you'll find this is a very handy book and that you'll probably place it somewhere close to your desk, so you can refer to it as you create remote usability tests. I know I am!
I've been conducting usability testing for over 14 years, and have in the past year started using remote methods rather often. After reading the entire book I think you'll find this is a good usability book for you if you're a remote usability practitioner already, or if you are just learning about or interested in usability. I suspect you can use this book over and over (I've already dog-eared quite a few pages for handy reference).
This book has plenty of information for experienced remote usability researchers, as well as for those thinking about trying it out for the first time. The broad categories covered are:
* What remote usability research is (and what it isn't)
* Pros and Cons of conducting remote research
* Step by step how to (for first timers)
* Detailed list of tools (both moderated and un-moderated)
* Tips and tricks for each tool (experienced remote researchers take note!)
* A companion web site with additional information and tools is provided
The writing is light and easy to read, humorous in many places. You won't feel at all like you are reading a manual or dictionary. Jargon is kept to a minimum, and for each new term they use Nate and Tony explain what it means in plain English.
Reading this book is very much like having a fun yet informative lunch with a remote research guru - you learn a lot, and enjoy the experience along the way.
For those of us who've already been conducting remote usability testing sessions, I think you'll find the case studies (useful for "selling" remote usability testing) and scripts are extremely useful. The detailed tips and tricks listed for both moderated and un-moderated tools is also very helpful.
For those of you who've not yet conducted a remote testing session, there's a detailed step-by-step guide complete with recommended tools, participant recruiting tips and scripts, scripts for the testing guide and even a (rare) detailed explanation of the types of analysis and reporting you can provide your clients.
I think you'll find this is a very handy book and that you'll probably place it somewhere close to your desk, so you can refer to it as you create remote usability tests. I know I am!
1 von 1 Kunden fanden die folgende Rezension hilfreich
Pragmatic Tips Gave Me Confidence To Make The Leap
20. Oktober 2010
Format:Taschenbuch
I've been conducting user research and usability studies for nearly 15 years but have been extremely reluctant to move "out of the lab" (even though my "lab" has frequently been a hotel conference room). This book was both inspiring and reassuring. It has practical advice that makes things very concrete, but the content is richer than a standard "how to" and gave me the prod I needed to get my hands dirty trying something new. I'm currently working with a client who operates globally and conducting research in-person is not viable from a cost perspective. With this book in hand I felt I could pitch (and do) remote testing successfully--it's the next best thing to having a mentor to guide you through the process.
1 von 1 Kunden fanden die folgende Rezension hilfreich
They anticipated every question
1. Juni 2010
Format:Taschenbuch
Remote usability testing is all the rage in the UX world. The discussion lists are full of questions about which tools to use and how much they cost. Nate and Tony have anticipated every question and answered each clearly and intelligently. This book is smart, it's plain, and it is clear that these guys know of what they speak. But they haven't said, "Do it our way or hit the highway." They present the options, share their experiences, and call on others to tell their stories (I'm one of them). We even get lessons learned.
Though there is a lot of information about tools, applications, and services to use, this book is not masquerading as a third-party user manual for any of them. The undercurrent here is an outline for performing research projects, including advice about methodological subtleties.
As the guys say, "don't waste your life doing pointless research." Get this book. Then email Nate and ask how he talked Rosenfeld Media into putting a pink cover on it.
Though there is a lot of information about tools, applications, and services to use, this book is not masquerading as a third-party user manual for any of them. The undercurrent here is an outline for performing research projects, including advice about methodological subtleties.
As the guys say, "don't waste your life doing pointless research." Get this book. Then email Nate and ask how he talked Rosenfeld Media into putting a pink cover on it.
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