- Gebundene Ausgabe: 256 Seiten
- Verlag: DK ADULT (6. Oktober 2003)
- Sprache: Englisch
- ISBN-10: 078949647X
- ISBN-13: 978-0789496478
- Größe und/oder Gewicht: 25,1 x 19 x 2,5 cm
- Durchschnittliche Kundenbewertung: 4.2 von 5 Sternen Alle Rezensionen anzeigen (6 Kundenrezensionen)
- Amazon Bestseller-Rang: Nr. 297.825 in Englische Bücher (Siehe Top 100 in Englische Bücher)
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Kurzbeschreibung
More than just a how-to book for the 21st century, "Re-imagine!" is a call to arms--a passionate wake-up call for the business world, educators, and society as a whole.
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Buchdeckel | Copyright | Inhaltsverzeichnis | Auszug | Stichwortverzeichnis | Rückseite
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3 von 3 Kunden fanden die folgende Rezension hilfreich
Format:Taschenbuch
If you have never read any of Tom Peters' books, you can skip the earlier ones and just read this one.
If you have read all of his earlier books, you can skip this one.
If you have read some of the earlier books, you can just read the topics in this one that are skipped in the earlier ones you have read. I suspect that that won't be too many.
Tom Peters is our most passionate management guru. He explodes all over his audience in anger, annoyance, passion and rapture. It's a marvelous show . . . and I highly recommend it.
He's also open to new ideas. This book, for instance, gratefully acknowledges contributions from dozens of other authors, CEOs, business thinkers and members of his own family (especially his wife). If you don't read very many business books, I was impressed to see that he cited a very high percentage of the best management books of the last dozen years or so. So if you have read very little on the subject, this book will serve you well.
As intriguing as the book is, it has important limitations. First, the format can be all but impossible to read (especially where text is printed over grey images) in places.
Second, he has blind spots in several areas that make the advice come out somewhat jaundiced. For instance, he hates anything to do with eliminating errors (such as the quality movement and Six Sigma) as though using those methods destroy any chance for innovation in any other area. In my research, I've seen innovation in every dimension of a company exist just fine side-by-side with efforts to eliminate errors and improve quality, whenever different people worked on different aspects of innovation from those working on quality improvement and error elimination.
He correctly points out that women are underestimated and under-served as customers. But in big companies, men still run the show (except at a few bellwethers like Avon Products) . . . and he just ignores the question of how to market to influential men as though it were irrelevant.
Finally, he's been traveling in the exalted circles of the biggest, most influential people and companies for so long that he doesn't have any new examples from the top up-and-coming performers or any new guidance for start-ups. So he's unfortunately dated in his illustrations. That makes the message one that seems to be tame . . . because it is aimed at those who can feel safe in ignoring it as they sit in their palatial suites in the largest companies.
The story is amazingly redundant in the book. There's a microcosm of virtually the whole message of the book in almost every chapter. The repetition is primarily helpful for persuasiveness. It is annoying though if you already get the message.
You can boil the book down to this message: Innovation rules. You need to get off-beat people to work on innovation to have a chance. Everyone's job is innovation. Passion drives successful innovation by creating beautiful, simple systems and wonderful emotional experiences for customers and employees. The leader's job is to create an environment for such innovation. Be ready to fall down, pick yourself up, and try again. Focus your innovation as much as possible on those areas where few others are looking.
If you have read all of his earlier books, you can skip this one.
If you have read some of the earlier books, you can just read the topics in this one that are skipped in the earlier ones you have read. I suspect that that won't be too many.
Tom Peters is our most passionate management guru. He explodes all over his audience in anger, annoyance, passion and rapture. It's a marvelous show . . . and I highly recommend it.
He's also open to new ideas. This book, for instance, gratefully acknowledges contributions from dozens of other authors, CEOs, business thinkers and members of his own family (especially his wife). If you don't read very many business books, I was impressed to see that he cited a very high percentage of the best management books of the last dozen years or so. So if you have read very little on the subject, this book will serve you well.
As intriguing as the book is, it has important limitations. First, the format can be all but impossible to read (especially where text is printed over grey images) in places.
Second, he has blind spots in several areas that make the advice come out somewhat jaundiced. For instance, he hates anything to do with eliminating errors (such as the quality movement and Six Sigma) as though using those methods destroy any chance for innovation in any other area. In my research, I've seen innovation in every dimension of a company exist just fine side-by-side with efforts to eliminate errors and improve quality, whenever different people worked on different aspects of innovation from those working on quality improvement and error elimination.
He correctly points out that women are underestimated and under-served as customers. But in big companies, men still run the show (except at a few bellwethers like Avon Products) . . . and he just ignores the question of how to market to influential men as though it were irrelevant.
Finally, he's been traveling in the exalted circles of the biggest, most influential people and companies for so long that he doesn't have any new examples from the top up-and-coming performers or any new guidance for start-ups. So he's unfortunately dated in his illustrations. That makes the message one that seems to be tame . . . because it is aimed at those who can feel safe in ignoring it as they sit in their palatial suites in the largest companies.
The story is amazingly redundant in the book. There's a microcosm of virtually the whole message of the book in almost every chapter. The repetition is primarily helpful for persuasiveness. It is annoying though if you already get the message.
You can boil the book down to this message: Innovation rules. You need to get off-beat people to work on innovation to have a chance. Everyone's job is innovation. Passion drives successful innovation by creating beautiful, simple systems and wonderful emotional experiences for customers and employees. The leader's job is to create an environment for such innovation. Be ready to fall down, pick yourself up, and try again. Focus your innovation as much as possible on those areas where few others are looking.
1 von 1 Kunden fanden die folgende Rezension hilfreich
Format:Taschenbuch|Von Amazon bestätigter Kauf
The book title "Re-imagine! Business Excellence in a Disruptive Age" is missleading!
Clayton M. Christensen formed the term DISRUPTIVE technology and Geoffrey A. Moore used it in his famous book "Inside the Tornado" ...
When I purchased Tom Peters book Re-imagine! ... my hope was to learn new insights of our times ... or as he names it "Disruptive Age". But it is a wild conglomerat of text references from many, many different media mixed with many color pictures.
The book devides into 8 parts having titles all starting with "NEW BUSINESS NEW ..." ending with CONTEXT, TECHNOLOGY, VALUE, BRAND, MARKETS, WORK, PEOPLE and MANDATE.
Basically it is expressing a lot of frustration with politics, management, the conflicts in society if it comes to gender and opportunities for carriers. The fundamental message from Tom is: "Change is unavoidable, good & necessary" ... and I agree! So what?
Does this book help you for orientation? Does is offer business guidance? No. Tom Peters is quoting media about himself like on the front cover page:
"In no small part, what American corporations have become is what Peters has encouraged them to be" (The New Yorker) ...
or on the back cover page:
"If anyone elevated business guruism to near priesthood - and built it in to a multi-billion dollar industry - it is Peters." (AmericanWay, "Rock Stars of Business")
WOW! What can I say. I'm speechless. The content of this book does not reflect on this quotes nor does it offer any proof.
Authors which offers business guidance, men like Peter F. Drucker (the real management legend), Geoffrey A. Moore, Clayton M. Christensen, Jim Collins (title: "Good to Great") are playing in a different league.
So the book is not expensive I cannot recomment it.
Clayton M. Christensen formed the term DISRUPTIVE technology and Geoffrey A. Moore used it in his famous book "Inside the Tornado" ...
When I purchased Tom Peters book Re-imagine! ... my hope was to learn new insights of our times ... or as he names it "Disruptive Age". But it is a wild conglomerat of text references from many, many different media mixed with many color pictures.
The book devides into 8 parts having titles all starting with "NEW BUSINESS NEW ..." ending with CONTEXT, TECHNOLOGY, VALUE, BRAND, MARKETS, WORK, PEOPLE and MANDATE.
Basically it is expressing a lot of frustration with politics, management, the conflicts in society if it comes to gender and opportunities for carriers. The fundamental message from Tom is: "Change is unavoidable, good & necessary" ... and I agree! So what?
Does this book help you for orientation? Does is offer business guidance? No. Tom Peters is quoting media about himself like on the front cover page:
"In no small part, what American corporations have become is what Peters has encouraged them to be" (The New Yorker) ...
or on the back cover page:
"If anyone elevated business guruism to near priesthood - and built it in to a multi-billion dollar industry - it is Peters." (AmericanWay, "Rock Stars of Business")
WOW! What can I say. I'm speechless. The content of this book does not reflect on this quotes nor does it offer any proof.
Authors which offers business guidance, men like Peter F. Drucker (the real management legend), Geoffrey A. Moore, Clayton M. Christensen, Jim Collins (title: "Good to Great") are playing in a different league.
So the book is not expensive I cannot recomment it.
Format:Gebundene Ausgabe
Ein Buch, das ich jeden Monat einmal in die Hände nehme und ein wenig darin schmökere um immer wieder daran erinnert zu werden, wohin sich die Welt und insbesondere die Wirtschaft bewegt. Aus meiner Sicht keine These die nicht grundsätzlich korrekt ist und die einzige Beruhigung ist, dass es nicht so schnell geht. Für mich eine Grundlektüre für Jede und Jeden.
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Die neuesten Kundenrezensionen
Basics zu besserem Management, hervorragend aufbereitet
Ich hatte noch nie ein ganzes Buch von Tom Peters am Stück gelesen und hielt den Mann eigentlich für einen Schwätzer... Asche auf mein Haupt. Lesen Sie weiter...
Veröffentlicht am 2. März 2004 von Niels Pflaeging
Tolle Vor-Stellung
Ein Buch zum Schmökern, Nach- und Um-Denken. Tom Peters at its best.
Hier bringt er noch einmal all seine Ideen der vergangenen Jahre (Professional Service Firm, Brand You,... Lesen Sie weiter...
Veröffentlicht am 15. Dezember 2003 von Mio
Tolle Vor-Stellung
Ein Buch zum Schmökern, Nach- und Um-Denken. Tom Peters at its best.
Hier bringt er noch einmal all seine Ideen der vergangenen Jahre (Professional Service Firm, Brand You,... Lesen Sie weiter...
Veröffentlicht am 15. Dezember 2003 von Mio
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