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Donald Norman, a retired professor of cognitive science, is bothered to no end by the fact that grappling with unfriendly objects now takes up so many of our hours. Over the course of several books, of which The Psychology of Everyday Things was the first, he has railed against bad design. He scrutinizes a range of artifacts that are supposed to make our daily living a little easier, and he finds most of them wanting. Why, he asks, does a door need instructions that say "push" or "pull"? A well-designed object, he argues, is self-explanatory. But well-designed objects are increasingly rare, for the present culture places a higher value on aesthetics than utility, even with such items as cordless screwdrivers, dresser drawers, and kitchen cabinets. In their concern for creating "art," many designers don't seem to consider what people actually do with things. Such disregard, Norman suggests, leads to few objects being standardized: think of all the different kinds of unsynchronized clocks that lurk in microwave ovens, VCRs, coffee makers, and the like--and of all the different kinds of batteries needed to drive them. Why, he wonders, must we reset all those clocks whenever the power goes off? Some designer somewhere, he ventures, ought to develop a master clock that communicates with all other electric clocks in a home--one that, when reset, synchronizes its slave units.
You don't need to be especially interested in technological matters to enjoy Norman's arguments. The book's underlying question is aimed at a global audience: will the design of everyday things improve? If this entertaining and, yes, well-designed book changes even a few minds, perhaps it will. --Gregory McNamee
From Library Journal
Copyright 1988 Reed Business Information, Inc.
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However, I found some of that dated material fascinating -- the author's discussion of hypertext systems before the Web ever existed, the author's predictions/descriptions of handheld computers before the Palm organizers ever existed, etc.
Also, many of the "boring everyday examples" that another reviewer hated (such as doors, legos, stoves, faucets, and so on) were exactly what I needed. For example, a discussion of an ice cream menu helped me immensely with a corporate Web site I maintain. That's because the author went into detail about "decision trees" and how people handle lists of information.
In chapter 5, the discussion about the differences between "slips" and "mistakes" (which I thought were the same) will help me build better user interfaces, because I now know why people have problems with some interfaces, and how to resolve those problems.
I had also never heard of "forcing functions." I've used forcing functions, but I didn't know I was using them, and I didn't have the concepts clear enough to make them effective.
In summary, the book is dated but good. Couple this book with a book like "Information Architecture For The World Wide Web" or "Web Site Usability" and an average Web designer could become an excellent Web designer.
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