Kurzbeschreibung
Finally, a book about proposal development that won't put you to sleep! A must read for anyone in the business of selling or marketing professional services. If you are looking for real insights into the proposal business, if you want to work smarter and not harder, and if you care deeply about the outcome of the proposals you produce, this is the book for you.
Proposal Development Secrets is full of ground-level advice from the proposal trenches and valuable insights that might just make proposal development a little less taxing and a lot more rewarding. It focuses on the cold hard realities of the proposal business and provides you with some strategies to help you get home to the people and things that you love.
In Proposal Development Secrets, Matt Handal, author of Marketing To The Mind, shares his unique insights with you.
Topics include:
The proposal evaluation practices clients don't want you to know
Proposal myths debunked
The right and wrong way to ask questions about an RFP
The cardinal rule of proposal development
Technology that will make writing proposals easier and faster
The formula for choosing the most relevant past experience
How to get your proposal accepted after you missed the deadline
How to catch mistakes
Proposal Development Secrets is full of ground-level advice from the proposal trenches and valuable insights that might just make proposal development a little less taxing and a lot more rewarding. It focuses on the cold hard realities of the proposal business and provides you with some strategies to help you get home to the people and things that you love.
In Proposal Development Secrets, Matt Handal, author of Marketing To The Mind, shares his unique insights with you.
Topics include:
The proposal evaluation practices clients don't want you to know
Proposal myths debunked
The right and wrong way to ask questions about an RFP
The cardinal rule of proposal development
Technology that will make writing proposals easier and faster
The formula for choosing the most relevant past experience
How to get your proposal accepted after you missed the deadline
How to catch mistakes

