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Nanovation: How a Little Car Can Teach the World to Think Big and Act Bold [Englisch] [Gebundene Ausgabe]

Kevin Freiberg , Jackie Freiberg , Dain Dunston
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Produktinformation

  • Gebundene Ausgabe: 534 Seiten
  • Verlag: Nelson/Word Pub Group (23. August 2011)
  • Sprache: Englisch
  • ISBN-10: 1595554424
  • ISBN-13: 978-1595554420
  • Größe und/oder Gewicht: 15,2 x 4,8 x 23,1 cm
  • Durchschnittliche Kundenbewertung: 4.0 von 5 Sternen  Alle Rezensionen anzeigen (1 Kundenrezension)
  • Amazon Bestseller-Rang: Nr. 235.455 in Englische Bücher (Siehe Top 100 in Englische Bücher)

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4.0 von 5 Sternen Radical simplicity - powerful force for change 30. Oktober 2011
Format:Gebundene Ausgabe
We live in a world today where you can't compete and fulfill impossible dreams unless you're not able to bring the best out of your employees. For the first time since the industrial revolution you can't build a company that is fit for the future unless you build a company that is fit for human beings. Just admit it, management as it has been practiced over the last millenniums has not been human friendly.

Look around you at the people you know and I promise you that they are more innovative, adaptable, flexible and more engaging than your organization is. Isn't this odd, that our companies are less human than we are?

But there are beautiful exceptions and the Tata group is one of them. The authors of the book has truly captured the Nano car's innovation process and describes how the Tata group during the process had to handle road-blocks, detours, potholes and the struggle to break free from their own "prison of mind", just to gain an open state of mind.

Nanovation is a beautiful story about an impossible dream in the service of an altruistic cause that came true. It's a truly inspiring story that is telling us that business can be combined with altruism.
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Amazon.com: 4.2 von 5 Sternen  16 Rezensionen
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5.0 von 5 Sternen Think Big & Act Bold 28. Dezember 2011
Von DerryC - Veröffentlicht auf Amazon.com
Format:Gebundene Ausgabe
Thinking big and acting bold are rarely descriptors of big company innovation. This book beautifully tells the story of how the leader of a major Indian company responds thru' innovation to an accident involving a family on a scooter. His solution - the Nano, is more typically of a start-up and is what makes this book and its story all the more interesting.

Beyond the interesting story, the value in the book is how the authors highlight the take-away principles that are valid in any organizational environment that is trying to solve a "huge" problem. The "nanobites" at the end of each chapter are valuable all readers (I have no particular interest in the automobile industry).

Extrapolating from the Nano story, as to how innovators come up with new ideas at the intersection of trends is worthwhile. The last chapter on Nanovation applied across a spectrum of industry clusters closes the loop on the application of principles.

The writing is superb - you are drawn in and you are brought along on this impossible journey from idea to market, much like the Friebergs have done in their other books.
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5.0 von 5 Sternen ...a gritty, business love story! 8. Oktober 2011
Von Trish - Veröffentlicht auf Amazon.com
Format:Gebundene Ausgabe
From start to finish, Nanovation is a gritty, business love story! It reads like a novel while delivering profound business best practices. It's a great behind the scenes, play by play of a big dream, an unlikely team facing insurmountable challenges, to the final roll out of one of the biggest, life changing innovations of our day. This heroic story is sure to juice up inspiration in any organization floundering under a pall of fear or naval gazing.

Nanovation is a daring and hopeful business paradigm where ingenuity; innovation; relentless engagement and dare I say "love" (at all levels of an organization) step up to serve a worthy cause--and still make money. Get ready to dream big, expect more of yourself and others and rethink everything about how you do business and life!
4.0 von 5 Sternen Fascinating, but would have benefitted from more aggressive editing 3. Februar 2013
Von B. Makepeace - Veröffentlicht auf Amazon.com
Format:Gebundene Ausgabe|Von Amazon bestätigter Kauf
This book looks at the motivation, culture, and ingenuity behind bringing the Nano to market in India. The design, manufacturing, and sales processes are all discussed in enough detail to be interesting, but not so much as to require the reader to be an expert in any of the above in order to be able to understand the struggles and glean lessons.

I suspect that the authors paint an overly rosy picture of Tata and his company, but this appears to be out of a desire to emphasize the good rather than an intent to mislead. I don't think that this bias hurts their conclusions. I work for a company that requires constant innovation in order to survive, and I saw much value in the argument that creativity is encouraged in an environment where allowing employees have the freedom to fail.

Its accessible writing style and many pictures make it a quick read, despite being a hefty 500 pages. The book's biggest fault is that it tries to turn every chapter of the Nano saga into a nice, neat moral lesson. By the end of the book, these lessons seem predictable and lengthy. Had they been more concise, the book could have been slimmed down by 100 pages or more without losing any discussion.

Overall, the story is interesting. The book is worth the read, especially for anyone interested in fostering creative thinking in a corporate environment.
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