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K-Pop Now!: The Korean Music Revolution [Englisch] [Taschenbuch]

Mark James Russell

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20. Mai 2014
"K-Pop Now! [...] features one hundred and twenty-eight glossy pages of Korean pop eye-candy."—KpopStarz.com

K-Pop Now! takes a fun look at Korea's high-energy pop music, and is written for its growing legions of fans. It features all the famous groups and singers, and takes an insider's look at how they have made it to the top.

In 2012, Psy's song and music video "Gangnam Style" suddenly took the world by storm. But K-Pop, the music of Psy's homeland of Korea has been winning fans for years with its infectious melodies and high-energy fun. Featuring incredibly attractive and talented singers and eye-popping visuals, K-Pop is the music of now.

Though K-Pop is a relatively young phenomenon in the West, it is rapidly gaining traction and reaching much larger audiences—thanks in large part to social media like Facebook, YouTube and Twitter. Top K-Pop acts get ten million to thirty million hits for their videos—the Girls Generation single "Gee" has over a hundred million views!

In K-Pop Now! you'll find:
  • Profiles of all the current K-Pop artists and their hits
  • A look at Seoul's hippest hot spots and hangouts
  • Interviews with top artists like Kevin from Ze:A and Brian Joo
  • A look at the K-Pop idols of tomorrow
You'll meet the biggest record producers, the hosts of the insanely popular "Eat Your Kimchi" website, and K-Pop groups like Big Bang, TVXQ, 2NE1, Girls Generation, HOT, SES, FinKL Busker Busker and The Koxx. The book also includes a guide for fans who plan to visit Seoul to explore K-Pop up close and personal.

Join the K-Pop revolution now!

"It's an enjoyable and informative read which strikes a good balance between out-and-out fandom and critique, and can be warmly recommended."—London Korean Links

"Whether you're new to K-Pop and could use an easy yet thorough guidebook or you're a K-Pop veteran who needs help explaining to friends and family what K-Pop is and how awesome it is, K-Pop Now would be your go-to book."—Soompi.com

"If you're new to the genre and wanting to find out more about the artists at the top of the industry you'll find a great starting point in this book."—UnitedKpop.com

"An even bigger cultural trend? K-Pop! Mark James Russell's photo-heavy K-Pop Now! The Korean Music Revolution is bursting with profiles of hot new Korean pop artists: Wonder Girls, Brown Eyed Girls, Busker Busker, and, of course, Psy, best known for his YouTube-fueled smash "Gagnam Style." This fun, colorful examination of a craze will appeal to die-hard fans looking for the latest info on their favorite groups, as well as to those merely curious about the trend."—Library Journal

"This is the book on K-pop everybody has been waiting for. It explains for westerners what K-pop music is really all about—a must-read!"—Charlotte Naudin, PR manager for Torpedo Productions

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"Having written about Korean pop culture and lived in Korea for more than a decade, Mark Russell is uniquely qualified to talk about K-pop."—Shin Hyun-joon, research professor specializing in modern Korean music at Sungkonghoe University

"K-pop has not just "happened". Behind it, there is purpose, trial and error, and grueling hard work. For this reason, it is not going away. In fact, as Mark Russell shows in this timely book, it is growing more important in the global music scene. As he is the only western commentator who was there at the start and can explain it, we should take his word for it."—Michael Breen, author of The Koreans

"This book provides rare insights into the personalities and inner workings of the fascinating world of K-Pop. Mark Russell not only explores and explains this vibrant musical phenomenon—he provides a window onto a trend that is shaping popular youth culture throughout Asia and the world. K-Pop Now! is an essential read for everyone who wants to understand the evolving popular tastes in this vital part of the globe."—Gwen Robinson, Financial Times Southeast Asia correspondent

"Mark Russell understands popular Korean music as well as anyone, Korean or foreign, and his latest effort doesn't disappoint. K-Pop Now! gives an honest, fascinating account of the development of the K-pop machine, and is written with obvious enthusiasm for the subject. Mr Russell goes beyond the boy bands and girl groups, and is as comfortable discussing Cho Yong-pil as he is 2PM. Korea's star is rising, thanks in part to its music industry. If you want to know how that industry works, who the main players are, and what the future holds for them, look no further than this book."—Daniel Tudor, Korea correspondent for The Economist and author of Korea: The Impossible Country

"With K-pop being the most talked-about product coming out of Korea today, Koreans and non-Koreans alike ask: So what is K-pop? Between the covers of this book, you will find the closest thing you can get to an answer. This is a comprehensive and timely guidebook on K-pop by someone who can describe and explain it better than any other I know, by a Western expert who has been following K-pop more closely and with more passion than Koreans."—Choe Sang-Hun, New York Times Korea Correspondent

"Mark Russell knows the South Korean entertainment industry inside and out. He writes about Korean pop with expertise, warmth and infectious enthusiasm. Russell gets both the trends and the context. He's a delight to read."—Dr. Jeffrey Gedmin, President and CEO, the Legatum Institute

"K-pop has breathed new life into global pop music, proving that catchy, hummable tunes never go out of style. And Mark Russell, with his long experience and in-depth knowledge of South Korea's music scene, has written an engaging and comprehensive account of how K-pop took over the world."—Steve McClure, former Billboard magazine Asia Bureau Chief and publisher of McClure Music News

"The experience of looking at yourself with someone else's eyes always brings up special emotions. Sometimes it reveals the parts that you want to hide so bad that you forget about them. Sometimes another point of view creates an opportunity for positive discussion and a new interpretation. Mark has been watching and studying the changes to the Korean music scene, finding the exquisite spots where many boundaries—neither inside nor outside—cross, and moving from one such spot to another. His views are both systematic and professional, and yet he never loses balance or his sense of humor, always presenting stimulating points of view."—Cho TaeSang; Director of Byul.org

Über den Autor und weitere Mitwirkende

Mark James Russell has been living in Korea since 1996, covering Korean pop culture for such publications as the New York Times, Billboard, and Newsweek. His 2008 book, Pop Goes Korea, looked at how Korea became a pop culture powerhouse.

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Amazon.com: 4.1 von 5 Sternen  15 Rezensionen
7 von 7 Kunden fanden die folgende Rezension hilfreich
3.0 von 5 Sternen FROM A KPOP'S FAN PERSPECTIVE 28. Mai 2014
Von Belinda S. - Veröffentlicht auf Amazon.com
Format:Kindle Edition
Okay, let's be real, the author did a great job talking about KPOP's cultural background, its roots, its history and how the KPOP revolution evolved over time. However, when it comes to the section about boy groups and girl groups, there needs to be major editing with information given due to the lack of information that was missing and incorrect information concerning dates and names.

The cover of the album is absolutely amazing, we have major KPOP groups like TVXQ!, Big Bang, EXO, SNSD, Wondergirls 2ne1- you get the gist- it's glossy and a beautiful finish from the front cover to the back cover of the book.

The first chapter, "The Land of KPOP", interesting and useful information covering the history and roots of where KPOP originates from and the kinds of things that you should at least know KPOP's background information in general.

The second chapter," What is KPOP?", the author interviews "Eat Your Kimchi", Kevin Kim from ZE:A and Brian Joo from Fly to the Sky. The interviews were short and had good information, but I felt like it lacked in detail and at times were a bit too short. I expected the author to interview other artists like Kevin from U-Kiss (Korean-American), Nickhun from 2pm (Thai-American) or even Amber from f(x) (Tawainese-American) about the diversity of KPOP, or even Jay Park just to read about their experiences in the KPOP industry and such. Don't get me wrong, it was great hearing from the Simon and Martina (but if you follow their youtube account, you already have the idea of who they are, what they do etc, so the information in the interview is not new, but old information for KPOP fans who already know who Simon and Martina are), it was refreshing to hear from Kevin Kim from ZE:A even though I don't listen to ZE:A as much-- it was nice to hear about what he had to say about KPOP and his experiences in the KPOP world and Brian Joo (been a fan of "Fly to Sky" from the beginning), it was great to read about his experiences in SM Entertainment and now. I didn't have a problem with the interviews, but it lacked information and I wished that the author had more interviews and maybe a fan interview from any of the big groups or solo artists in Korea.

Boy groups - If you're going to be covering boy groups, you need to get the dates and history right.
TVXQ! - The author gave information that covered only two members (Yunho and Changmin), but what about the other three members (Jaejoong, Yoochun and Junsu) who debuted with Yunho and Changmin in 2003. For new fans that are reading this book or are planning to buy this book, let's get things straight. TVXQ! debuted with 5 members not 2 in 2003, and the author failed to mention the splitting of the group. The former members of TVXQ!; Jaejoong, Yoochun and Junsu left SM and became known as JYJ while TVXQ! became a duo with Yunho and Changmin. Another thing, MIROTIC was released in 2008 not 2006. 2006 was TVXQ! 's "O" era. If the author can mention Jay Park leaving 2pm in the book and have Jay Park under the Past Members of 2pm, I'm sure we all expect to see Jaejoong, Yoochun and Junsu under the Past Members as well (however, the author fails to include JYJ in this book) which disappointed me in the most part. The author did mention JYJ in the beginning about KPOP groups having concerts outside of Korea, but doesn't bother to clarify who JYJ is.

Super Junior- Last I remember, Super Junior debuted with 13 members not 11. The author failed to mention Hangeng or Kibum, and even failed to mention them as "Past Members".

EXO- EXO has two leaders, EXO-K (SUHO) and EXO-M (KRIS), however only Kris was labeled as the leader. Last I check when EXO debuted, they had two leaders.

Many of the pictures were of great quality, others looked blurry and not as appeasing to its fans. No offense, but even fans can take better pictures than what what published in the book. For example, 2pm's picture was blurry compared to other groups, it might seem like a big deal for other fans, but you kind of want to know what they look like as well. Not to mention, Super Juniors' pictures.

I'm surprised that SS501 wasn't mentioned in this book, they were just as great as TVXQ! and had many accomplishments as well.


In the girl group, AFTERSCHOOL, the former leader's name is not RAHI, it's KAHI.

The picture quality for girl groups, many of them were great some were somewhat just blurry and low quality like F(x).

I give the author props for having a solo artist section and also mentioning Yoo- Mi Rae.

The information was basic and had decent information, but I wish there was more information about the KPOP groups since many of them had only 2 pages worth of information.

I also wished that there a section for FANCLUBS who also played a huge role in the KPOP community and the many ways that they show support to their favorite artists and groups.

I understand that talking about KPOP alone and condensing into one book is a difficult thing to do, and I give props to the author for writing the book and trying to put enough information in the book as possible, but the information itself wasn't all correct, lacked information needed and made me question about other things that the author should've included.

My advice for older KPOP fans, SAVE YOUR MONEY and for New KPOP fans, give the book a try and read it, but you might need to use your own KPOP sources to go back on the missing information that the author failed to give and that I've listed.
4 von 5 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen A fantastic follow-up by the authority on K-Pop 30. April 2014
Von C. Page - Veröffentlicht auf Amazon.com
Mark Russell's first book studied the cultural history and the businesses behind the rise in Korean Pop music. In the years since the somewhat prescient "Pop Goes Korea", Psy, Rain, and the Wonder Girls have exploded as global pop sensations. What Mr. Russell proposes, that this was never a fad, but a new major genre of music is increasingly backed by evidence. In his latest book, he explores the bands themselves, one at a time, what makes them unique and their place in this new genre. His latest book is beautifully illustrated with pictures that capture the particular glamor of Korean pop. Whether you end up agreeing with him or not, his book makes a fascinating and cogent case that this is a sea-change that the world of music won't forget.
2 von 2 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen Great overview of the K-Pop scene! 30. April 2014
Von Jason Overy - Veröffentlicht auf Amazon.com
I'm a new K-Pop fan and K-POP Now!: The Korean Music Revolution provided an easy-to-read, easy-to-digest overview of the Korean Pop music scene. There was some new information on bands I already know and it introduced me to some new bands for me to check out.

Lots of great pictures, too!
1 von 1 Kunden fanden die folgende Rezension hilfreich
3.0 von 5 Sternen K-Pop Now! 23. Juni 2014
Von Nicole - Veröffentlicht auf Amazon.com
Format:Taschenbuch|Verifizierter Kauf
If you're an avid K-Pop fan like I am, you'll probably be a little disappointed with the book. A part of you will be excited to see all of the photos of your favorite idols, but you'll realize that as you start reading their profiles, most of it is probably information that you already know. Even though I tend to know more about the boy groups, as I was reading the different girl groups most of it was generic information that I had already picked up. It was nice to see them in print, and I loved the first chapter about different areas in Seoul and Korea because it was new information to me. But other than that first chapter, I was disappointed in the lack of information, some slightly blurry photos, and generic captions.

If you're just starting into K-Pop then you would probably enjoy this book because it is a nice introductory into learning many of the different K-Pop groups, their names, and the companies that they belong to.
2.0 von 5 Sternen What a huge disappointment. It's a series of introductions to solo and ... 24. August 2014
Von C. Blomberg - Veröffentlicht auf Amazon.com
Russell's last book on Korean popular culture had quite a bit to offer, so I ordered this book as soon as it was available. What a huge disappointment. It's a series of introductions to solo and group artists less nuanced and complete than the Wikipedia pages on each of these artists. There are three short interviews, all three are the sort of thing you find in a second-rate newspaper, or 1980s teenager magazines--no depth, no difficult questions, nothing you can't find in other publications. Russell's decisions of who to profile both in these interviews and in the solo/group sections of the book are also a bit odd-- a mix of real legitimate stars and acts that may never get off the ground. At the start of the book is a short essay, the only real writing in the entire book, and while well-written and showing a thorough understanding of the scene, it is quite short and there is no new interpretation available there that hasn't already come out.

In short this publication, full of glossy photos, seemed like a blatant attempt to make money off international fascination with K-pop and is only potentially useful as a bare introduction to someone who knows nothing of K-pop already, isn't able to use Wikipedia to get the background on artists, and wants to give money to Russell and his publisher.
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