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K-Pop Now!: The Korean Music Revolution [Kindle Edition]

Mark James Russell

Kindle-Preis: EUR 8,64 Inkl. MwSt. und kostenloser drahtloser Lieferung über Amazon Whispernet

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"Having written about Korean pop culture and lived in Korea for more than a decade, Mark Russell is uniquely qualified to talk about K-pop."—Shin Hyun-joon, research professor specializing in modern Korean music at Sungkonghoe University

"K-pop has not just "happened". Behind it, there is purpose, trial and error, and grueling hard work. For this reason, it is not going away. In fact, as Mark Russell shows in this timely book, it is growing more important in the global music scene. As he is the only western commentator who was there at the start and can explain it, we should take his word for it."—Michael Breen, author of The Koreans

"This book provides rare insights into the personalities and inner workings of the fascinating world of K-Pop. Mark Russell not only explores and explains this vibrant musical phenomenon—he provides a window onto a trend that is shaping popular youth culture throughout Asia and the world. K-Pop Now! is an essential read for everyone who wants to understand the evolving popular tastes in this vital part of the globe."—Gwen Robinson, Financial Times Southeast Asia correspondent

"Mark Russell understands popular Korean music as well as anyone, Korean or foreign, and his latest effort doesn't disappoint. K-Pop Now! gives an honest, fascinating account of the development of the K-pop machine, and is written with obvious enthusiasm for the subject. Mr Russell goes beyond the boy bands and girl groups, and is as comfortable discussing Cho Yong-pil as he is 2PM. Korea's star is rising, thanks in part to its music industry. If you want to know how that industry works, who the main players are, and what the future holds for them, look no further than this book."—Daniel Tudor, Korea correspondent for The Economist and author of Korea: The Impossible Country

"With K-pop being the most talked-about product coming out of Korea today, Koreans and non-Koreans alike ask: So what is K-pop? Between the covers of this book, you will find the closest thing you can get to an answer. This is a comprehensive and timely guidebook on K-pop by someone who can describe and explain it better than any other I know, by a Western expert who has been following K-pop more closely and with more passion than Koreans."—Choe Sang-Hun, New York Times Korea Correspondent

"Mark Russell knows the South Korean entertainment industry inside and out. He writes about Korean pop with expertise, warmth and infectious enthusiasm. Russell gets both the trends and the context. He's a delight to read."—Dr. Jeffrey Gedmin, President and CEO, the Legatum Institute

"K-pop has breathed new life into global pop music, proving that catchy, hummable tunes never go out of style. And Mark Russell, with his long experience and in-depth knowledge of South Korea's music scene, has written an engaging and comprehensive account of how K-pop took over the world."—Steve McClure, former Billboard magazine Asia Bureau Chief and publisher of McClure Music News

"The experience of looking at yourself with someone else's eyes always brings up special emotions. Sometimes it reveals the parts that you want to hide so bad that you forget about them. Sometimes another point of view creates an opportunity for positive discussion and a new interpretation. Mark has been watching and studying the changes to the Korean music scene, finding the exquisite spots where many boundaries—neither inside nor outside—cross, and moving from one such spot to another. His views are both systematic and professional, and yet he never loses balance or his sense of humor, always presenting stimulating points of view."—Cho TaeSang; Director of


"This is the book on K-pop everybody has been waiting for. It explains for westerners what K-pop music is really all about—a must-read!"—Charlotte Naudin, PR manager for Torpedo Productions

K-Pop Now! takes a fun look at Korea's high-energy pop music, and is written for its growing legions of fans. It features all the famous groups and singers, and takes an insider's look at how they have made it to the top.

In 2012, Psy's song and music video "Gangnam Style" suddenly took the world by storm. But K-Pop, the music of Psy's homeland of Korea has been winning fans for years with its infectious melodies and high-energy fun. Featuring incredibly attractive and talented singers and eye-popping visuals, K-Pop is the music of now.

Though K-Pop is a relatively young phenomenon in the West, it is rapidly gaining traction and reaching much larger audiences—thanks in large part to social media like Facebook, YouTube and Twitter. Top K-Pop acts get ten million to thirty million hits for their videos—the Girls Generation single "Gee" has over a hundred million views!

In K-Pop Now! you'll find:
  • Profiles of all the current K-Pop artists and their hits
  • A look at Seoul's hippest hot spots and hangouts
  • Interviews with top artists like Kevin from Ze:A and Brian Joo
  • A look at the K-Pop idols of tomorrow
You'll meet the biggest record producers, the hosts of the insanely popular "Eat Your Kimchi" website, and K-Pop groups like Big Bang, TVXQ, 2NE1, Girls Generation, HOT, SES, FinKL Busker Busker and The Koxx. The book also includes a guide for fans who plan to visit Seoul to explore K-Pop up close and personal.

Join the K-Pop revolution now!


  • Format: Kindle Edition
  • Dateigröße: 14699 KB
  • Seitenzahl der Print-Ausgabe: 128 Seiten
  • Verlag: Tuttle Publishing; Auflage: Paperback with Flaps (29. April 2014)
  • Verkauf durch: Amazon Media EU S.à r.l.
  • Sprache: Englisch
  • Text-to-Speech (Vorlesemodus): Aktiviert
  • X-Ray:
  • Word Wise: Nicht aktiviert
  • Amazon Bestseller-Rang: #302.731 Bezahlt in Kindle-Shop (Siehe Top 100 Bezahlt in Kindle-Shop)

  •  Ist der Verkauf dieses Produkts für Sie nicht akzeptabel?

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Die hilfreichsten Kundenrezensionen auf (beta) 3.5 von 5 Sternen  20 Rezensionen
10 von 10 Kunden fanden die folgende Rezension hilfreich
3.0 von 5 Sternen FROM A KPOP'S FAN PERSPECTIVE 28. Mai 2014
Von Belinda S. - Veröffentlicht auf
Format:Kindle Edition
Okay, let's be real, the author did a great job talking about KPOP's cultural background, its roots, its history and how the KPOP revolution evolved over time. However, when it comes to the section about boy groups and girl groups, there needs to be major editing with information given due to the lack of information that was missing and incorrect information concerning dates and names.

The cover of the album is absolutely amazing, we have major KPOP groups like TVXQ!, Big Bang, EXO, SNSD, Wondergirls 2ne1- you get the gist- it's glossy and a beautiful finish from the front cover to the back cover of the book.

The first chapter, "The Land of KPOP", interesting and useful information covering the history and roots of where KPOP originates from and the kinds of things that you should at least know KPOP's background information in general.

The second chapter," What is KPOP?", the author interviews "Eat Your Kimchi", Kevin Kim from ZE:A and Brian Joo from Fly to the Sky. The interviews were short and had good information, but I felt like it lacked in detail and at times were a bit too short. I expected the author to interview other artists like Kevin from U-Kiss (Korean-American), Nickhun from 2pm (Thai-American) or even Amber from f(x) (Tawainese-American) about the diversity of KPOP, or even Jay Park just to read about their experiences in the KPOP industry and such. Don't get me wrong, it was great hearing from the Simon and Martina (but if you follow their youtube account, you already have the idea of who they are, what they do etc, so the information in the interview is not new, but old information for KPOP fans who already know who Simon and Martina are), it was refreshing to hear from Kevin Kim from ZE:A even though I don't listen to ZE:A as much-- it was nice to hear about what he had to say about KPOP and his experiences in the KPOP world and Brian Joo (been a fan of "Fly to Sky" from the beginning), it was great to read about his experiences in SM Entertainment and now. I didn't have a problem with the interviews, but it lacked information and I wished that the author had more interviews and maybe a fan interview from any of the big groups or solo artists in Korea.

Boy groups - If you're going to be covering boy groups, you need to get the dates and history right.
TVXQ! - The author gave information that covered only two members (Yunho and Changmin), but what about the other three members (Jaejoong, Yoochun and Junsu) who debuted with Yunho and Changmin in 2003. For new fans that are reading this book or are planning to buy this book, let's get things straight. TVXQ! debuted with 5 members not 2 in 2003, and the author failed to mention the splitting of the group. The former members of TVXQ!; Jaejoong, Yoochun and Junsu left SM and became known as JYJ while TVXQ! became a duo with Yunho and Changmin. Another thing, MIROTIC was released in 2008 not 2006. 2006 was TVXQ! 's "O" era. If the author can mention Jay Park leaving 2pm in the book and have Jay Park under the Past Members of 2pm, I'm sure we all expect to see Jaejoong, Yoochun and Junsu under the Past Members as well (however, the author fails to include JYJ in this book) which disappointed me in the most part. The author did mention JYJ in the beginning about KPOP groups having concerts outside of Korea, but doesn't bother to clarify who JYJ is.

Super Junior- Last I remember, Super Junior debuted with 13 members not 11. The author failed to mention Hangeng or Kibum, and even failed to mention them as "Past Members".

EXO- EXO has two leaders, EXO-K (SUHO) and EXO-M (KRIS), however only Kris was labeled as the leader. Last I check when EXO debuted, they had two leaders.

Many of the pictures were of great quality, others looked blurry and not as appeasing to its fans. No offense, but even fans can take better pictures than what what published in the book. For example, 2pm's picture was blurry compared to other groups, it might seem like a big deal for other fans, but you kind of want to know what they look like as well. Not to mention, Super Juniors' pictures.

I'm surprised that SS501 wasn't mentioned in this book, they were just as great as TVXQ! and had many accomplishments as well.


In the girl group, AFTERSCHOOL, the former leader's name is not RAHI, it's KAHI.

The picture quality for girl groups, many of them were great some were somewhat just blurry and low quality like F(x).

I give the author props for having a solo artist section and also mentioning Yoo- Mi Rae.

The information was basic and had decent information, but I wish there was more information about the KPOP groups since many of them had only 2 pages worth of information.

I also wished that there a section for FANCLUBS who also played a huge role in the KPOP community and the many ways that they show support to their favorite artists and groups.

I understand that talking about KPOP alone and condensing into one book is a difficult thing to do, and I give props to the author for writing the book and trying to put enough information in the book as possible, but the information itself wasn't all correct, lacked information needed and made me question about other things that the author should've included.

My advice for older KPOP fans, SAVE YOUR MONEY and for New KPOP fans, give the book a try and read it, but you might need to use your own KPOP sources to go back on the missing information that the author failed to give and that I've listed.
3 von 3 Kunden fanden die folgende Rezension hilfreich
1.0 von 5 Sternen Unless the author is willing to correct his mistakes, I'm not buying this 4. November 2014
Von IjyjNjoy - Veröffentlicht auf

This book is a joke! The author obviously is here to make a pretty penny and does not care or know the REAL Kpop history (or perhaps he was BOUGHT by that shady SM Entertainment to hide the truth).

The fact that he did not mention JYJ who was TVXQ (the present duo who still use the name TVXQ is just marketing to keep the fans who will buy anything with the name), the voices that made them popular, shows how money causes corruption.

Little does he know that this is not a small issue (just because a mega corrupt powerful money marketing idol company who buys and sells people like toys bought him), he will realize his mistake is HUGE.

I would compare this situation as follows:

Taking JYJ out of TVXQ is like taking John and Paul out of the Beatles.......

Then trying to convince everyone the Beatles was only George and Ringo (I love George and Ringo but you know what I mean)

Who was THE VOICE of TVXQ ... type this in YouTube search: ztjBYU_5YKM

And this person has written and composed more songs than all four put together. Last year his first time releasing solo albums, sold the most albums as a solo artist.

I can write a book on this subject but will sum it all up by saying...

Taking Kim Jaejoong out of Kpop history is like taking John Lennon out of music history.
2 von 2 Kunden fanden die folgende Rezension hilfreich
2.0 von 5 Sternen A Misleading And Compromised View Of K-Pop 4. November 2014
Von Janet Minto - Veröffentlicht auf
Shame on Mark James Russell for completely caving in to the disgraceful behind-the-scenes demands of SM Entertainment to "erase" the members of the group JYJ from the puff-piece profile of TVXQ, a group Russell misleadingly describes as "a duo." I guess he just really had to have all those glossy photos of SM acts, but what he did to get them was a terrible disservice to fair and honest reportage, rendering his book all but useless as a reliable account of the history of K-Pop. Really, I can't think what must have possessed him to decide to settle for writing this blinkered and misleading valentine to the K-Pop industry. ANY account of the rise of K-Pop that fails to describe the pervasive payola and corruption of the big entertainment companies, the slave contracts these entertainment giants get young kids to sign and the fact that when an artist tries to sue and leave, companies like SME go to elaborate lengths to sabotage, blacklist and ruin any chances they may have for future careers - that account is spurious and little better than propaganda for that industry. Russell knuckled under to the threats of SME when he failed to mention JYJ as a significant factor in the rise and success of TVXQ. "Leaving out" the real story for the sake of expediency is unconscionable and it shows that, far from being a reliable authority, Russell doesn't know the first thing about Asian K-Pop fandoms.The fans of JYJ are not an easily disrespected, forgiving lot. If you really want to learn about the K-Pop industry, don't use this book as a reference point.
2 von 2 Kunden fanden die folgende Rezension hilfreich
4.0 von 5 Sternen Overall good, BUT... 26. September 2014
Von Natalie Hoffman - Veröffentlicht auf
So overall I like it. It's a good book, mostly informative and easy to read.

That said, as mentioned by other reviewers, there were a number of things left out that really REALLY should not have been.

If you can mentioned that 2PM, KARA, T-ARA, and other groups had former members, and list who those former members are and then even write about those former members if they are still active idols, why could you not do this for ALL the groups you wrote about?

TVXQ!/DBSK/Tohoshinki debuted as a 5 member group. Yet according to this book they have only ever been a duo, there were no former members listed. The members that did leave (due to a lawsuit that was huge news at the time) have formed a trio that is as successful, if not moreso than TVXQ! currently is as a duo.

Super Junior having a member leave was also not mentioned, and the leaving member was also not listed as a former member.

I'm not sure WHY this information was left out, but it's pretty frustrating, especially if you're someone who is still learning about KPop.
2 von 2 Kunden fanden die folgende Rezension hilfreich
1.0 von 5 Sternen I would not recommend this book as a source of reference for K-pop 5. November 2014
Von Mimi Phan - Veröffentlicht auf
I would not recommend this book as a source of reference for K-pop, that is unless you want to make yourself look like a moron.

As a book that is advertising itself as being informational in regards to K-pop, the author should ensure that what he/she writes in it is factually correct.

Unfortunately, this is not the case with this book. If I had not been a long-time fan of DBSK/TVXQ/Tohoshinki, I probably may not have caught up as quickly with the inaccuracies. TVXQ! did not start out as a duo, it began with five members. No mention of the three original members (Junsu, Jaejoong and Yoochun who are now JYJ) of six years, or even as former members of the group.

Even Wikipedia is probably a more accurate resource, sadly. Don't waste your money on this book. Save it for another Kpop CD. Better yet, use it towards a charity or local fundraiser.
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