I would not be surprised if suddenly I discovered that all the 5 stars reviews are product of Jeffrey Gitomer's connections, friends, fans or family. When I read that if you want to meet a CEO, don't use the telephone and give him a "cold-call", you better send him a daily fax for 5 consecutive days with a lead or contact of a customer interested in his company (?!), and THEN call him and tell him you are the guy who sent him these great referrals! Wow, I just wonder if the sales team of this CEO did take Jeffreys sales seminars and got nothing while you, a simple mortal, got 5 great customers in one week for them! It has more like this, like "call all the people you know and ask them: What can I do for you today?", etc. On the other hand, it opens your eyes to really think seriously about your connections, but I suppose you already do, otherwise you wouldn't be reading these reviews and looking for a book like this. Keep looking and if you find nothing, then think about buying this one, it is not that expensive.