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High Noon: The Inside Story of Scott McNealy and the Rise of Sun Microsystems
 
 
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High Noon: The Inside Story of Scott McNealy and the Rise of Sun Microsystems [Englisch] [Gebundene Ausgabe]

Karen Southwick
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Produktinformation

  • Gebundene Ausgabe: 256 Seiten
  • Verlag: John Wiley & Sons; Auflage: 1. Auflage (10. September 1999)
  • Sprache: Englisch
  • ISBN-10: 0471297135
  • ISBN-13: 978-0471297130
  • Größe und/oder Gewicht: 23,7 x 16,1 x 2,5 cm
  • Durchschnittliche Kundenbewertung: 3.9 von 5 Sternen  Alle Rezensionen anzeigen (11 Kundenrezensionen)
  • Amazon Bestseller-Rang: Nr. 379.127 in Englische Bücher (Siehe Top 100 in Englische Bücher)
  • Komplettes Inhaltsverzeichnis ansehen

Mehr über den Autor

Karen Southwick
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Produktbeschreibungen

Amazon.co.uk

Sun Microsystems is the type of company that most new startups hope to become: massively profitable, astoundingly innovative and supremely adaptable. But as Karen Southwick's engaging narrative High Noon makes clear there were many bumps along the road to Sun's $25 billion market valuation. In fact, when Sun started out in the early '80s as a spinoff of the Stanford University Network (SUN) there was barely a road at all.

It's hard to remember a time when there wasn't a computer on every desktop, but in 1981 engineers had to stand in line to use their company's mainframes. Sun's business strategy was to sell a desktop workstation for each employee who needed a computer. On top of that, Sun allowed those workstations to exchange data via an intracompany network and used graphical interfaces to make them easier to navigate. Standard stuff now, but a radical series of concepts back then, and it was inevitable that Sun would clash with Microsoft. Sun CEO Scott McNealy's enmity for the software colossus is well-known--he was a key player in the U.S. Government's antitrust action against Microsoft in the late 1990s--and it temporarily scattered the company's focus, leading to a major reorganisation.

The conclusion to the Sun story is of course unknown. Southwick ends her book with a peek into the future, speculating on what will become of promising computer languages like Java and Jini. But it seems like it'll be a long time before Sun sets. --Lou Schuler, Amazon.com

Amazon.com

Sun Microsystems is the type of company that most new startups hope to become: massively profitable, astoundingly innovative, and supremely adaptable. But as Karen Southwick's engaging narrative High Noon makes clear, there were many bumps along the road to Sun's $25 billion market valuation. In fact, when Sun started out in the early '80s as a spinoff of the Stanford University Network (SUN), there was barely a road at all.

It's hard to remember a time when there wasn't a computer on every desktop, but in 1981, engineers had to stand in line to use their company's mainframes. Sun's business strategy was to sell a desktop workstation for each employee who needed a computer. On top of that, Sun allowed those workstations to exchange data via an intracompany network, and used graphical interfaces to make them easier to navigate. Standard stuff now, but a radical series of concepts back then, and it was inevitable that Sun would clash with Microsoft. Sun CEO Scott McNealy's enmity for the software colossus is well-known--he was a key player in the U.S. government's antitrust action against Microsoft in the late 1990s--and it temporarily scattered the company's focus, leading to a major reorganization.

The conclusion to the Sun story is, of course, unknown. Southwick ends her book with a peek into the future, speculating on what will become of promising computer languages like Java and Jini. But it seems like it'll be a long time before Sun sets. --Lou Schuler


In diesem Buch (Mehr dazu)
Einleitungssatz
Like the musical genius of a Mozart or a Gershwin, entrepreneurial ability often manifests itself very early in life. Lesen Sie die erste Seite
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Buchdeckel | Copyright | Inhaltsverzeichnis | Auszug | Stichwortverzeichnis | Rückseite
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Kundenrezensionen

Die hilfreichsten Kundenrezensionen
Format:Gebundene Ausgabe
High Noon reveals the inside story of a world-class IT company. It provides an insider's view at the business strategies of Sun Microsystems and its gutsy leader, CEO Scott McNealy. Sun Microsystems (creators of the Java programming language) is now in a position to challenge high-tech's most powerful players over the future of computing. This is due in large part to its practical, ambitious, and forward-looking CEO.

High Noon is a thorough case study of this successful company, from its birth as the brainchild of Indian immigrant Vinod Khosla in 1982, through its rise under McNealy's brash and unconventional methods, to its current battle with Microsoft, which will undoubtedly change the landscape of the computer industry. This entertaining and instructive book reveals the behind-the-scenes maneuverings of McNealy and Sun, with candid interviews from the key players that provide insight into the inner workings of the high-tech industry.

High Noon will appeal to managers interested in applying Sun's innovative tactics to their own companies, as well as anyone intrigued by the compelling success story of this unique Silicon Valley company.

Karen Southwick of San Francisco, California has been writing about technology and Silicon Valley for more than a decade, first with San Francisco Chronicle, then Upside magazine and most recently, Forbes ASAP. She also authored Silicon Gold Rush.

War diese Rezension für Sie hilfreich?
Format:Gebundene Ausgabe
High Noon provided me with the knowledge base needed to attempt a break out of the service industry and into High Tech. With the pages consistently answering questions and providing a knowledge base, the reader is able to develop the vocabulary and confidence to talk to those hiring managers. Southwick has solved the inevitable parable; "I dont know what it is I don't know." This reader is now a capable, confident, job seeker, and has "talked the talk" through two interviews at SUN Microsystems.
War diese Rezension für Sie hilfreich?
The SUN never sets.... 26. April 2000
Format:Gebundene Ausgabe
This is more of a business biography about the company and its present CEO. The age old feud against Microsoft and SUN's active role to bring the big brother to book have been narrated like a novel. Technology takes the back seat when dramatics take over. The concepts of "Network is the computer", Java, "Openness" and the paradigm shift in the world of computing that has taken place during the last two decades, the major players and the not so ethical ways of competing do get some attention.

The dot in the dot com deserves a much better book that can bring out its real strengths and contribution to the world of cyberspace.The SUN never sets over this small planet !

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Die neuesten Kundenrezensionen
Boring
One of the most boring books I have ever read. I love Sun Micro, but this seemed to much of a promotional book for Wall Street analaysts than anything. Lesen Sie weiter...
Am 28. Dezember 1999 veröffentlicht
Sun deserves more credit
I found this book interesting, and for the most part factual, or at least consistant with my knowledge of the industry and Sun's history. Lesen Sie weiter...
Veröffentlicht am 12. November 1999 von Ken Stephens
Great chronological review of Sun and Scott McNealy.
You could feel the fast pace of Sun in Southwick's writing. The story followed a sensible chronology, was well-written as far as layman terms and yet enjoyable for the techies,... Lesen Sie weiter...
Am 30. September 1999 veröffentlicht
A very good book.
The author captures well the essence of Sun's roots, the company's several mid-life crises, and its recent resurgence on the strength of its high-end server offerings and the... Lesen Sie weiter...
Veröffentlicht am 30. September 1999 von Matthew Ausfahl
Read behind-the-scenes maneuverings of McNealy and Sun
High Noon provides an insider's view at the business strategies of Sun Microsystems and its gutsy leader, CEO Scott McNealy. Lesen Sie weiter...
Am 23. September 1999 veröffentlicht
Good History, Lacks an edge
Karen Southwick provides a good overview of the development of Sun Microsystems from a workstation start-up to its current position as a vertical computing platform. Lesen Sie weiter...
Veröffentlicht am 13. September 1999 von "jwhatch"
Very interesting story
A fascinating, inside look at the making of Sun Microsystems and its founder Scott McNealy. Includes insightful and entertaining interviews from many of the key high-tech players... Lesen Sie weiter...
Am 2. September 1999 veröffentlicht
Not Propaganda
What I really liked about this book was its objectivity about the subject. It would have been easy to just bash Microsoft and say 'Sun was King'. Lesen Sie weiter...
Am 2. September 1999 veröffentlicht
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