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Food Politics: How the Food Industry Influences Nutrition and Health (California Studies in Food and Culture) (Englisch) Gebundene Ausgabe – 4. März 2002

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In the U.S., we're bombarded with nutritional advice--the work, we assume, of reliable authorities with our best interests at heart. Far from it, says Marion Nestle, whose Food Politics absorbingly details how the food industry--through lobbying, advertising, and the co-opting of experts--influences our dietary choices to our detriment. Central to her argument is the American "paradox of plenty," the recognition that our food abundance (we've enough calories to meet every citizen's needs twice over) leads profit-fixated food producers to do everything possible to broaden their market portion, thus swaying us to eat more when we should do the opposite. The result is compromised health: epidemic obesity to start, and increased vulnerability to heart and lung disease, cancer, and stroke--reversible if the constantly suppressed "eat less, move more" message that most nutritionists shout could be heard.

Nestle, nutrition chair at New York University and editor of the 1988 Surgeon General Report, has served her time in the dietary trenches and is ideally suited to revealing how government nutritional advice is watered down when a message might threaten industry sales. (Her report on byzantine nutritional food-pyramid rewordings to avoid "eat less" recommendations is both predictable and astonishing.) She has other "war stories," too, that involve marketing to children in school (in the form of soft-drink "pouring rights" agreements, hallway advertising, and fast-food coupon giveaways), and diet-supplement dramas in which manufacturers and the government enter regulation frays, with the industry championing "free choice" even as that position counters consumer protection. Is there hope? "If we want to encourage people to eat better diets," says Nestle, "we need to target societal means to counter food industry lobbying and marketing practices as well as the education of individuals." It's a telling conclusion in an engrossing and masterfully panoramic exposé. --Arthur Boehm

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"In this fascinating book we learn how powerful, intrusive, influential, and invasive big industry is and how alert we must constantly be to prevent it from influencing not only our own personal nutritional choices, but those of our government agencies. Marion Nestle has presented us with a courageous and masterful expose." -Julia Child; "Food politics underlie all politics in the United States. There is no industry more important to Americans, more fundamentally linked to our well-being and the future well-being of our children. Nestle reveals how corporate control of the nation's food system limits our choices and threatens our health. If you eat, you should read this book." -Eric Schlosser, author of Fast Food Nation; "Blockbuster' is one of the best ways that I could describe this book.... A major contribution to understanding the interaction of politics and science, especially the science of nutrition, it is of extreme value to virtually all policy makers and to everyone concerned with the American diet." -Sheldon Margen, editor of the Berkeley Wellness Letter

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THE U.S. GOVERNMENT HAS BEEN TELLING PEOPLE WHAT TO eat for more than a century, and the history of such advice reflects changes in agriculture, food product development, and international trade, as well as in science and medicine. Lesen Sie die erste Seite
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Format: Gebundene Ausgabe
Frau Prof. Nestle macht es sich in ihrem Buch zu einfach. Sie ortet einzig die Lebensmittelindustrie als Ursache für die Übergewichtsproblematik in der westlichen Welt. Nur deren Profitgier und Skrupellosigkeit - so ihre Meinung - hat uns zu "Couch-Potatoes" gemacht.
Dieser engstirnige Ansatz ist besonders für eine Wissenschaftlerin überraschend, da sich die Fachrichtungen, die sich mit dem Thema Übergewicht befassen, einig sind, dass Übergewicht ein multifaktorielles Problem ist. Das bedeutet, dass natürlich das, was wir essen, eine wichtige Rolle spielt, aber das auch andere Faktoren einen entscheidenden Einfluss haben. Allen voran ist hier die zunehmend weniger werdende körperliche Bewegung zu nennen, die die Gleichung Kalorienaufnahme weniger Kalorienverbrauch - selbst bei gleichbleibender Aufnahme - negativ beeinflusst.
Die Lösungsansätze in diesem Buch - sofern man überhaupt welche finden kann - greifen daher viel zu kurz und tragen den sogenannten Lifestyle-Faktoren und vor allem auch einer notwendigen und geforderten Verantwortung des Einzelnen kaum Rechnung. Dies ist wahrscheinlich auch ein Resultat der US-Lastigkeit des Buches.
Kurzum: lange Stories, wenig Essenz, nicht zu Ende gedacht.
1 Kommentar 5 von 13 haben dies hilfreich gefunden. War diese Rezension für Sie hilfreich? Ja Nein Feedback senden...
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Die hilfreichsten Kundenrezensionen auf Amazon.com (beta)

Amazon.com: HASH(0x9a5b26fc) von 5 Sternen 40 Rezensionen
723 von 755 Kunden fanden die folgende Rezension hilfreich
HASH(0x9a5c7294) von 5 Sternen The PR campaign against this book has already begun 27. Februar 2002
Von Amazon Customer - Veröffentlicht auf Amazon.com
Format: Gebundene Ausgabe
For what it's worth, potential readers of Nestle's book should note that the first three "reader reviews" of this book are pretty obviously cranked out by some food industry PR campaign. To begin with, they were all submitted on the same date, February 22 -- "reader reviews" of a book that isn't even scheduled to go on sale until March 4! For another thing, they all hit on the same food industry "message points": that critics are "nagging nannies" whipping up "hysteria" on behalf of "greedy trial lawyers," etc. February 22 is also the date that noted industry flack Steven Milloy of the "Junk Science Home Page" (...) wrote a review trashing Nestle's book. Milloy is a former tobacco lobbyist and front man for a group created by Philip Morris, which has been diversifying its tobacco holdings in recent years by buying up companies that make many of the fatty, sugar-laden foods that Nestle is warning about. (...)
I haven't even had a chance yet to read Nestle's book myself, but it irritates me to see the food industry's PR machine spew out the usual (...) every time someone writes something they don't like. If they hate her this much, it's probably a pretty good book.
152 von 157 Kunden fanden die folgende Rezension hilfreich
HASH(0x9a5c72e8) von 5 Sternen The food industry's assault on your health 26. Dezember 2002
Von Malvin - Veröffentlicht auf Amazon.com
Format: Gebundene Ausgabe Verifizierter Kauf
Nutrition expert Marion Nestle's "Food Politics" explains how the formula for a healthy diet hasn't changed. She advises that one should eat more plant-based foods (fruits, vegetables and whole grains) and less meat, dairy and sweets. But this message collides with the interests of the food-industrial complex, which makes the bulk of its profits by selling relatively expensive processed foods. The book examines how corporations have successfully fought the health message by using a number of overt and covert tactics to further their objectives at the public's expense.
In fact, this business success story has resulted in a generation of Americans who are significantly overweight compared with their predecessors. Nestle shows that public relations and government lobbying result in obfuscation and mixed messages about the relative values of certain foods; this generally confuses Americans and makes it difficult to get the "eat less" message. Interestingly, she reveals that the amount of sweets and snack foods consumed are in almost exact proportion to the advertising dollars spent promoting these foods, suggesting that limits on advertising junk food to children might be a reasonable first step in addressing this problem.
But Nestle is particularly critical of the criminally poor quality of the nation's public school lunch program and the "pouring rights" contracts struck with soft drink companies by cash-starved school districts. Our country's apparent unwilingness to provide nutritious meals to our schoolchildren is shameful, and Nestle should be congratulated for bringing the situation to light.
Other noteworthy sections of the book address the deregulation of dietary supplements and the invention of "techno-foods", ie foods that have been fortified with vitamins, minerals or herbal ingredients. The overall picture is one of regulators on the defensive and huckster capitalism run rampant. While it was disturbing but not too surprising to learn about relatively obscure supplement makers making absurd claims for products that have little scientifically proven value, it was somewhat amusing to see a reprint of a short-lived advertisement for Heinz ketchup that promoted its supposed cancer-fighting properties. It appears there are no limits to what kinds of food products might be similarly reinvented by marketers in their quest for higher profits.
In the closing chapter, Nestle proposes a number of useful solutions. Her ideas are reasonable and display a maturity gained through many years spent in government and academia. In an environment where food choices and information surrounding food products are increasingly difficult to understand, let's hope that this book inspires us all to demand greater accountability from the food companies that feed us. Highly recommended!
132 von 141 Kunden fanden die folgende Rezension hilfreich
HASH(0x9a5c75c4) von 5 Sternen An Important Read in a Lackluster Format 15. Juni 2005
Von K. Pierre-Louis - Veröffentlicht auf Amazon.com
Format: Taschenbuch
Here's the thing.

As one reviewer mentioned I think the bulk of negative reviewers have not actually read this book.

The author is a nuritionist, who says that despite the really basic nutritional advice of most nutritionists which has not significantly changed over the course of a half century, the public still views nutritional advice as difficult to understand.

Why?

Because the food industry makes more money when it sells more products. It has a vested interest in getting people to at least buy (if not eat) more food. Most importantly, the least healthy foods (i.e. highly processed foods) have the highest profit margins. To ensure profits, they pressure the government to avoid informing the public in an easily understandable format that they should eat less and avoid processed foods.

Is she saying this is the ONLY reason why americans are fat? No. But the fact that many, many, many americans have problems figuring out what the heck to eat is heavily due to the food lobbyists, a fact which she goes into in nauseating detail.

And therein lies the problem.

Nestle is an Academic and she writes like one. Anyone familiar with non-fiction in the style of Nickle and Dimed, Fast Food Nation, or even Island of the Colorblind will find Food Politics irritating. Not because the book is poorly written, per se, but because it's dull.

She obscures critical points between reams of facts, her narrative style plods along instead of floating or skipping, and I frequently felt like hurling the book across the room screaming get to the point already.

But I did finish the book.

Because the message is far more important then the limited medium. This book is critically important in that it hi-lights the sad reality that billions of dollars being spent vying for a place on the tip of your fork. Sadly very little of this money bears your health in mind.
61 von 63 Kunden fanden die folgende Rezension hilfreich
HASH(0x9a5c7aec) von 5 Sternen If you liked Fast Food Nation 19. Juli 2002
Von Pumpkin King - Veröffentlicht auf Amazon.com
Format: Gebundene Ausgabe
Eric Schlosser writes about FOOD POLITICS, "If you eat, you should read this book." But while Schlosser revealed to a mass public the disturbing business of fast food, Marion Nestle takes on most of the food industry, and not without consequences (you can view a letter she received from a lawyer representing the sugar industry on the website for this book).
She argues that basic nutrition science is simple. Yet there is mass confusion about what to eat and what effects foods have. And the reason for all of this misinformation is that it benefits food producers to have an innocent flock of customers who are left uncertain of how to judge what is healthy from what is not. She clearly explains what means the food industry uses to influence policies to their benefit, often at the expense of public health. And she gives detailed examples that illustrate the extent to which some companies and industries go to sell their products.
While her suggestions for reform may be somewhat wanting, her descriptions of how decisions about food get made on political levels is masterfully researched and she is always respectful of science. While those people with vested interests in certain industries may label her a communist, she is merely critiquing a history of policies and marketing strategies that have, to be sure, provided us with an abundant food supply, but have also led to increased obesity and high rates of chronic diseases.
40 von 42 Kunden fanden die folgende Rezension hilfreich
HASH(0x9a5c7b04) von 5 Sternen About Time Too! 13. Oktober 2002
Von Peter Savage - Veröffentlicht auf Amazon.com
Format: Gebundene Ausgabe
This book is simply essential. It exposes many of the myths we've been led to believe about how food regulation occurs, and what nutritional advice is valued, and which is discarded. It's not a "conspiracy theory," although one might start to form that impression after the first 50 or so pages, all on one's own. Food companies and lobbyists, lazy/venal academics, complaisant nutritionists and greedy marketers all get the sharp end of the knife in this excellent book. Marion Nestle is superbly qualified to write this book, and has put together an excellent case illustrating how food issues have been politicized for years, leading to our current epidemic of obesity and diet-related diseases.
If you ever wanted to know why USDA is so hopelessly weak about nutrition issues, or how the FDA had its teeth pulled, just dive in and find out. 'Fast Food Nation' is almost trivial in comparison. The chapters on the manipulations of soft drinks companies in the school system, and the activities of 'supplement' peddlers will really shock you.
Buy one for any friend of yours who has the slightest doubt about the truth of the following nutrition message: 'eat less,' and 'eat less non-nutritious junk' in particular. If you don't accept that message, you have been *brainwashed*, and this book will show you just how it happened.
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