Book Description
For sophomore through MBA level MIS and information systems courses taught in MIS, IS, CIS, Business and Management departments. It is well-suited for courses on the quarter system and those that combine a MIS text with hands-on software, projects, or case studies.
This text prepares students for the constantly changing demands of using information systems as managers in today's fast-paced organisations-first by relating MIS to management, the organisation and technology, focusing on the importance of integrating these elements; second by tracking emerging technologies and organisational trends; and third by consistently using examples taken from real businesses, both domestic and foreign.
Features and Benefits
NEW-Management decision problems-Located throughout each chapter. Provides opportunities for group or individual learning both in and out of the classroom. Students are required to use quantitative tools to make decisions based on real-world MIS issues. NEW-Enterprise resource planning-Now featured in Chapter 3, ERP is an integral part of MIS. Allows for more precise planning, forecasting and monitoring than ever before. www.prenhall.com/laudon-An expanded Companion Web site accompanies the text and now includes E-Commerce exercises for every chapter. Also includes Hands-on Applications Software Exercises, Student Study Guide, Discussion Boards and Chat Rooms, Monthly Technology Updates and International Resource Exercises. Provides students with unique, interactive projects and resources. A global perspective-Integrated throughout the text in the form of text discussions, "Window On" boxes, examples and international cases from several world-renowned authorities in MIS. Chapter 1 focuses on the emergence of a global economy. Helps students understand the role of Information Systems in the globalisation of business. Today's leading-edge topics are explored-By tracking emerging technologies and organisational trends, including E-commerce and E-business, Internet Technology infrastructure and Internet II and Customer Relationship management technology. Keeps students up to date on the latest developments and trends in the field. New ethical issues-Chapter 14: Ethical and Social Impact of Information Systems examines some of the new ethical issues encountered from widespread use of information systems and the Internet. Suggested guidelines for dealing with these issues are discussed. Increases students' awareness of the social impact of information systems. Tools for Interactive Learning feature at end of each chapter. Allows students to extend their knowledge of each chapter with projects and exercises on the Laudon website and the CD-ROM. Management Wrap Up sections-At the end of each chapter. Summarise key issues using the authors' management, organisation, and technology framework. Provides students with a recap of the author's framework in each chapter. An introduction to electronic commerce, electronic business, and the Internet-Chapter 1. Describes how businesses are being transformed by information systems that automate both purchases and sales, and co-ordinate the internal activities of the firm. Provides students with an integrated learning approach to another very current topic. A chapter on The Internet: Electronic Commerce and Electronic Business-Expands coverage of the Internet to include: The Internet's role in electronic commerce and supply chain management; Use of the Internet in electronic business to co-ordinate the internal activities of the firm; Intranets, extranets, and push technology. Gives students both targeted and integrated coverage of one of the primary drivers in Information Systems today. More entrepreneurial and small business examples-With emphasis on the benefits of Information Systems for small companies. This very current chapter helps students grasp one of the hottest topics in Information Systems today. An interactive edition (optional value pack item) on CD-ROM-Features all the textbook's content-including figures, graphs, and photos-plus the added multimedia dimensions of audio, video, interactive exercises, bullet text summaries, on-line quizzes, links to website exercises, and an interactive study guide. Allows students to use the text or CD-ROM independently or use the CD in conjunction with the text as a multimedia learning tool. A wealth of pedagogical features-Including three types of Window On... boxes-Window on Organisations, Window on Management, and Window on Technology; Management Challenges; end-of-chapter case studies and longer, more extensive cases available on the Laudon website; and a margin glossary allowing terms to be defined where/when they are first used in the text discussion. Facilitates student learning, aids in review and reinforcement of key concepts, and promotes a proactive approach to problem solving.
-- Dieser Text bezieht sich auf eine vergriffene oder nicht verfügbare Ausgabe dieses Titels.
Synopsis
This text contains a wealth of pedagogical features to facilitate student comprehension, which aid in reviewing and reinforcing key concepts, as well as promoting problem-solving skills.
