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Designing Web Usability: The Practice of Simplicity [Englisch] [Taschenbuch]

Jakob Nielsen
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Creating Web sites is easy. Creating sites that truly meet the needs and expectations of the wide range of online users is quite another story. In Designing Web Usability: The Practice of Simplicity, renowned Web usability guru Jakob Nielsen shares his insightful thoughts on the subject. Packed with annotated examples of actual Web sites, this book sets out many of the design precepts all Web developers should follow.

This guide segments discussions of Web usability into page, content, site, and intranet design. This breakdown skillfully isolates for the reader many subtly different challenges that are often mixed together in other discussions. For example, Nielsen addresses the requirements of viewing pages on varying monitor sizes separately from writing concise text for "scanability." Along the way, the author pulls no punches with his opinions, using phrases like "frames: just say no" to immediately make his feelings known. Fortunately, his advise is some of the best you'll find.

One of the unique aspects of this title is the use of actual statistics to buttress the author's opinions on various techniques and technologies. He includes survey results on sizes of screens, types of queries submitted to search portals, response times by connection type and more. This book is intended as the first of two volumes--focusing on the "what." The author promises a follow-up title that will show the "hows" and, based on this installation, we can't wait. --Stephen W. Plain

Topics covered: Cross-platform design, response time considerations, writing for the Web, multimedia implementation, navigation strategies, search boxes, corporate intranet design, accessibility for disabled users, international considerations, and future predictions.


"Robust advice on designing for maximum speed and simplicity. Well, illustrated, bracingly opinionated and riveting.", Sep 2001 "Anybody who has the slightest interest in web pages, site design, and information architeture should read this book. I feel quite confident that it is destined to become a classic.", 2000 "If you want to know about usability and the Web, this is obviously the place to come to. Very well designed, plenty of white space with numerous coloured illustrations of real Web pages. Overall, it is a pleasure to browse it.", August 2001


Users experience the usability of a web site before they have committed to using it and before making any purchase decisions. The web is the ultimate environment for empowerment, and he or she who clicks the mouse decides everything. Designing Web Usability is the definitive guide to usability from Jakob Nielsen, the world's leading authority. Over 250,000 Internet professionals around the world have turned to this landmark book, in which Nielsen shares the full weight of his wisdom and experience. From content and page design to designing for ease of navigation and users with disabilities, he delivers complete direction on how to connect with any web user, in any situation. Nielsen has arrived at a series of principles that work in support of his findings: 1. That web users want to find what they're after quickly; 2. If they don't know what they're after, they nevertheless want to browse quickly and access information they come across in a logical manner. This book is a must-have for anyone who thinks seriously about the web.

Über den Autor und weitere Mitwirkende

Jakob Nielsen, Ph.D. is a User Advocate specializing in web usability and a principal of Nielsen Norman Group (http://www.nngroup. com), which he co-founded with Dr. Donald A. Norman, former vice president of Apple Research. Until 1998, Dr. Nielsen was a Sun Microsystems Distinguished Engineer and led that company's web usability efforts starting with the original design of SunWeb in early 1994. His previous affiliations include the IBM User Interface Institute, Bell Communications Research, and the Technical University of Denmark. Nielsen is the author and editor of 8 other books and more than 75 research papers on usability engineering, user interface design, and hypertext. He is also a frequent keynote presenter at industry conferences. Nielsen is the founder of the "discount usability engineering" movement for fast and simple ways of improving user interfaces. Nielsen's Alertbox column about web usability has been published on the Internet since 1995 ( and currently has about 100,000 readers. He is also the usability columnist for Ziff-Davis Network's DevHead and a web design critic for Internet World magazine. He holds 46 U.S. patents, mainly on ways to make the Internet easier to use. Dr. Nielsen's website is at It's text-only and pretty fast.
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