Business Plans for Dummies (For Dummies (Lifestyles Paperback)): Amazon.de: Paul Tiffany, Steven D. Peterson, John B. Schulze: Englische Bücher

Taschenbuch: 354 Seiten
Verlag: John Wiley & Sons Inc; Auflage: 5 (Juni 1997)
Sprache: Englisch
ISBN-10: 1568848684
ISBN-13: 978-1568848686
Gr��e und/oder Gewicht: 23,4 x 18,8 x 2,5 cm

Durchschnittliche Kundenbewertung: 5.0 von 5 Sternen Alle Rezensionen anzeigen (5 Kundenrezensionen)

Amazon Bestseller-Rang: Nr. 730.788 in Englische Bücher (Siehe Top 100 in Englische Bücher)

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Kurzbeschreibung

Business Plans For Dummies can guide your business in the right direction no matter who you are or how your job description reads, whether you're part of a large corporation or a one-person show. If you've struggled through the planning process before – or if you're brand new to plotting out goals and objectives – this expert reference will show you how to

Create a right-on mission statement
Pinpoint the needs of your customers
Scope out the competition
Simplify all the financial stuff
Stay on top of trends
Foster a winning atmosphere for your staff

Packing the greatest value into a business plan calls for a look back at where your company's been and how it's changed over the years, a look forward to where and how you'll compete in the marketplace, and a look around at what you want to show and tell the world about your enterprise. This down-to-earth guide steps you through every milestone in business planning, including

Determining where you want to go with your business
Checking out the business environment: customers and competition
Assessing your capabilities and resources
Getting into strategic thinking mode
Facing the facts about product life cycles
Motivating and appreciating the people who make it all happen in-house

Riding marketplace tides isn't the sport of amateurs these days; only 25% of new businesses survive beyond their first three years of operation. This invaluable resource gives you a no-nonsense approach to staying afloat, rising above the risks, and enjoying the rewards as you take care of business.

Synopsis

For some people, a business plan is a map to success that they're required to put together to raise money for a startup company. At best, it's a formality; at worst, it's a sizable pain in the neck. But a business plan doesn't exist just to garner financial support; it's also a powerful tool -- one that's bound to make your company a better place to work and your business a more successful operation. Business Plans For Dummies can guide your business in the right direction no matter who you are or how your job description reads, whether you're part of a large corporation or a one-person show.

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Excellent resource for strategy and planning 24. Dezember 1998

Von James R. Hunter

Format:Taschenbuch

I provide consulting help on business and strategic planning for clients in the US and Brazil. I came across this book originally in its Portuguese version. Now, I'm recommending it to all my clients in both countries. It makes my job of explaining what is a business plan much easier and introduces business people to the ideas and, more importantly, the attitude you need to undertake planning. I recommend it highly.

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The best book available for writing your plan 25. M�rz 2000

Von Holden Westland

Bypass the complete book of business plans and go right to this book. Not only did it assist me (tremendously!) in the writing of my plan, but I enjoyed it from both the perspective of useful information and it's concise yet comprehensive content. This book attempts to do what so many "how to" books fail to do... it tells you how to do what you're looking to do in a straightforward and matter-of fact way. There's not a lot of philosophizing in this book (yawn!) like you might find in others but rather an abundance of useful, timely and real world information. Writing a plan? Read this book!

The only source you need 23. Januar 2000

Von R. Kingston

When we had the germ of an idea for a new company, I explored many sources for business plans including many computer CD progams. By comparison, others books generated more confusion than lucidity. Using Dummies as a template, we developed a great business plan that reflected exactly our challenges, prospects, and a road map for getting THERE. Save yourself time and money. Stick with this Dummies guide. R. Kingston