Erscheinungstermin: 6. Mai 2011 | Reihe: Business Skills
Unlock the amazing story buried in your presentation-and forget boring, bullet-point-riddled slides forever! Guided by communications expert Cliff Atkinson, you'll walk you through an innovative, three-step methodology for increasing the impact of your presentation. Discover how to combine classic storytelling techniques with the power of visual media to create a rich, engaging experience with your audience. Fully updated for PowerPoint 2010, and featuring compelling presentation examples from classroom to boardroom, this book will help transform your presentations-and your business impact!
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Critically praised author and presentation expert Cliff Atkinson is revolutionizing the way people use Microsoft PowerPoint to communicate. He is a popular keynote speaker and consultant-teaching his innovative three-step method to Fortune 500 companies, law firms, government agencies, and business schools.
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Amazon.com:3.9 von 5 Sternen 19 Rezensionen
17 von 17 Kunden fanden die folgende Rezension hilfreich
2.0 von 5 SternenLasting value but degraded presentation18. November 2011
Von Mack90 - Veröffentlicht auf Amazon.com
Format:Taschenbuch|Von Amazon bestätigter Kauf
I've been a BBP fan since the first edition in 2005. The second edition in 2007 was a significant update and refinement. The latest, 2011 edition, is not worth buying if you already have the second edition -- the information is essentially the same but the 2011 is printed on cheap paper and the contrast between text and background for most of the illustrations is lousy, e.g. black text on a dark grey background, white text on a light grey background. I found it very difficult to read. The online version (O'Reilly Safari Books OnLine) is slightly better because it allows you to magnify the low contrast images which makes them slightly more legible. Thankfully, access to the online version is included with the ink-on-paper book free via a scratch-off, lottery ticket-type insert at the back of the book. If I had to do it again, I'd skip the paper book from Amazon and just purchase electronic access via O'Reilly. This version is more legible and you can print important pages that you might want hard copies of to highlight, mark-up, etc.
6 von 7 Kunden fanden die folgende Rezension hilfreich
1.0 von 5 SternenI tried to use this--but it's not for technical teaching19. Januar 2012
Von Prissy Lou - Veröffentlicht auf Amazon.com
Format:Taschenbuch
This book might be extremely useful to someone who is selling a product or promoting one central idea or teaching history. It just does not help for teaching technical topics at all. I teach tax--at a basic level. You cannot make everything into a story. You cannot find photos that illustrate arcane tax rules--and even when you can--like using a picture of a tractor for depreciation rules--it doesn't transmit the information like spelling it out. I try very hard to condense the information into the six-six rule--six lines, six word max, but this was just not practical for my field. I'd love to see this used for many of the talks I attend for charity updates or local community development projects.
2 von 2 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 SternenOne of the PowerPoint Classics12. Juni 2012
Von Geetesh Bajaj - Veröffentlicht auf Amazon.com
Format:Taschenbuch
This is an amazing book -- one of the books that led the trend wherein presentation designers actually created a story around what their message was -- and in this respect, Cliff's book does an amazing job. This 3rd edition adds an extra chapter that talks about the success of one of Cliff's presentations in the legal domain, and it makes very interesting reading.
However, and this comment is about some of the other reviews I have read about this book on Amazon -- do not expect this book to work for reporting stuff you create -- I know that many users these days use PowerPoint as a reporting tool for their business performances as a review tool. This book is for actual presentations that are delivered to audiences -- it works miracles in that scenario.