The sub-title of `Beef` hints of an "untold story". Actually, it turns out, there is not a single story, but many stories, each from 1 paragraph to a few pages long. These wide ranging mini stories, encyclopedic snippets really, are categorized into chapters along chronological order, from pre-history to the present. Such a presentation, without a central narrative, would not hold many readers attention, so the authors also took some trips to exotic locations and weave in travel tales related to beefy places and people. This is a standard creative non-fiction technique commonly found in books like Mark Kurlansky's Salt: A World History although the overall effect here is muted because there is no "mystery" to create tension. However we do get a few recipes, including how to make cheddar cheese.
The last chapter of the book is the best, from the 20th century to the present. It suggests the current industrialized methods of raising beef are unsustainable and the future will see changes. The earlier chapters about the history of beef are interesting, but prior to the 19th century, I found it somewhat meandering. It's not a scholarly or definitive treatment. I noticed a few mistakes; the authors use the term "Dark Ages", which has been largely deprecated by medieval historians; and they mistakenly use "sweetmeat" to refer to offal.(*)
Sort of like how a cow is made up of many cuts of beef, `Beef` is a a number of styles and techniques weaved together. History, travel, journalism, recipes. Some parts are more interesting than others, and it will largely depend on what the reader already knows and is interested in. It's a short book that can be read easily in a day (or cross USA plane trip).
(*) Sweetmeat is bread, sweetbread is meat. Strange as it sounds, the Oxford English Dictionary confirms it. Since I am reading an Advanced Readers Copy, this may be corrected in the final edition.