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101 Design Methods: A Structured Approach for Driving Innovation in Your Organization [Englisch] [Taschenbuch]

Vijay Kumar

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Kurzbeschreibung

23. Oktober 2012
The first step-by-step guidebook for successful innovation planning
 
Unlike other books on the subject, 101 Design Methods approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established procedures and a high risk of failure, will find this an invaluable resource. Novices can learn from it; managers can plan with it; and practitioners of innovation can improve the quality of their work by referring to it.

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101 Design Methods: A Structured Approach for Driving Innovation in Your Organization + This Is Service Design Thinking: Paperback edition + Durch die Decke denken: Design Thinking in der Praxis
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"Design thinking is a method that can be applied to nearly any endeavor, business scenario, or social reform. In his book, 101 Design Methods , author Vijay Kumar describes how design methods can be applied as a science, rather than through art, through practical steps of observation, reframing, ideation, prototyping, and planning." ( Contract Magazine , May 2013)

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A step-by-step guidebook on deploying design thinking for innovation
 
Design thinking is a mindset and method that can be applied to nearly any innovation challenge or endeavor. Using structured methods for observation, reframing, ideation, prototyping, and planning, design thinking can be used to develop innovative solutions in a wide range of business scenarios and social reform.
 
101 Design Methods is the first step-by-step guidebook for successful innovation through design thinking. Unlike other popular titles, 101 Design Methods approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Exploring the "mindset" and "methods" for each, the modes of thinking covered include:
* SENSE INTENT
* KNOW CONTEXT
* KNOW PEOPLE
* FRAME INSIGHTS
* EXPLORE CONCEPTS
* FRAME SOLUTIONS
* REALIZE OFFERINGS
 
Strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established procedures and a high risk of failure, will find 101 Design Methods an invaluable resource. Novices can learn from it; practitioners can structure their work; managers can plan with it; and executives can make decisions based on it.

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Amazon.com: 4.4 von 5 Sternen  40 Rezensionen
30 von 32 Kunden fanden die folgende Rezension hilfreich
2.0 von 5 Sternen Mostly a pitch for consulting services, but some useful information 30. Juni 2013
Von Jackal - Veröffentlicht auf Amazon.com
Format:Taschenbuch|Verifizierter Kauf
This is a book I wanted to like, but it is so superficially written that I can only give it two stars. On a generous day, I might have given it three stars, but not any more.

101 design methods turns out to be 101 tools for the innovation process (from initial stage all the way through to commercialization). The whole process is covered but it is fair to say that the focus in around the prototype stage. If you have read a book about design consultancy IDEO you know pretty much the type of work described in this book (anthropological methods, Post-it notes, etc.)

Each method gets two pages, which are identically structured:
* 10% description of method. Unfortunately this section is far too short. Sadly the author provides absolutely no references. Instead he takes credit as if these methods were novel. You might think that in a book for practitioners, references are not so important. Fair response, but at the very least there should have been some references for further readings.
* 35% picture. This is generally an illustrative picture. Good.
* 20% case study. It is nice with case studies even though they are written up in a too sanitized way. In fact, the section is often a repetition of the description of the method. The most typical case study is a not-for-profit service.
* 25% practical steps. The steps are always almost identical: identity, analyze, report. This section is extremely tedious and repetitive. Totally useless material.
* 10% filler material. Also not useful.

I seriously question the author's judgement when describing the methods in this manner. Personally, I don't like the very mechanical approach of presenting the tools. Still, there will definitely be some methods that you would like to look further into. For this reason the book could have been a three star book, if the author would have given the reader some advice for further readings. If the case studies would have been more illustrative the book would probably be worth four stars.

The book is printed in full color on pretty good paper. The layout of the book feels modern and professional.
17 von 17 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen Innovation brought alive 7. November 2012
Von J. Aceti - Veröffentlicht auf Amazon.com
Format:Taschenbuch|Verifizierter Kauf
As a consultant helping teams through innovation processes I found this book to be a wonderful compendium of frameworks and techniques to help focus ideas and processes. For a consultant or trainer in business or technology innovation this book provides a ready resource of methods that can be used to help uncover, unclutter or focus thinking. For teams on their own the book can be a ready resource to guide the innovation process; what to do next in innovating new products or services. The book proposes a seven step framework that helps you walk through the innovation modes: Sense intent, Know Context, Know People, Frame Insights, Explore concepts, Frame Solutions and Realize offerings. It goes into great depth for each mode providing method and technique that will help inspire new ways of thinking about how to approach an innovation challenge.
9 von 10 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen Awesome has a name - 101 Design Methods 30. November 2012
Von Richard Staats - Veröffentlicht auf Amazon.com
Format:Taschenbuch|Vine Kundenrezension eines kostenfreien Produkts (Was ist das?)
I give this book my highest recommendation!

Design has become a very popular concept in management over the past several years. Unfortunately, design has been like quantum physics in its application. It was hard to explain and the concepts often seemed to be both contradictory and useful at the same time.

In 101 Design Methods: A Structured Approach for Driving Innovation in Your Organization, Professor Kumar leverages his wealth of experience in practical design to provide a very approachable, consistent, and understandable methodology for design. The chapters are laid out in a logical sequence, and the author is ruthlessly consistent in applying the methodology. The entire book is structured, and the subsections are numbered in a way that constantly brings you back to the underlying process.

Each step is described in detail with the inputs, techniques, outputs, and information flows clearly articulated. There are examples with pictures sprinkled through every chapter.

The book is lavishly illustrated and brightly colored. (When I read the book on the commute to work, I routinely had people on the DC metro asking me to let them page through it.) It is fun to read, and I bought five copies of the book the day after I read it to immediately apply Professor Kumar's techniques to a real world, strategic issue my group was wrestling with.

The results have been phenomenal.

Bravo Professor Kumar!

Now, if you would just write a book on quantum mechanics!

In service,

Rich
The Original Dr. Games since 1993
7 von 7 Kunden fanden die folgende Rezension hilfreich
5.0 von 5 Sternen Intelligent Guide to Inspiration 21. November 2012
Von Freudian Slips - Veröffentlicht auf Amazon.com
Format:Taschenbuch|Vine Kundenrezension eines kostenfreien Produkts (Was ist das?)
This is an intelligent and excellent book for anyone who needs to direct projects, lead a team, or develop innovative programming. It takes a creative, yet systematic approach to innovation and scenario planning. It is comprehensive-- in fact a little overwhelming at first. But the graphics and design of the book make it interesting to read. What I particularly like about the author's approach is his strategic focus on mindset and method.

He presents the innovation process in seven modes: Intent, Context, People, Insights, Concepts, Solutions and Offerings. In each of these modes he covers the mindsets needed to succeed as well as suggesting techniques for capturing that mode. For instance, in the "frame" mode, he explains that the way we frame a situation can influence our perception and help us gain a clearer perspective. He then offers a variety of ways to re-frame a subject from sorting and clusters to Venn diagrams. All of these steps allow you to test out and strengthen your ideas.

This is not a quick read-- you will want to spend some time digesting the information, but I found it to be very helpful in working through a new idea at work. Not only was I able to clarify and improve my idea-- the strategic approach helped me write a proposal which was well-received by my supervisor.

I think it would be as useful to the lone entrepreneur trying to map out a plan as to a large corporation seeking to innovate.
4 von 4 Kunden fanden die folgende Rezension hilfreich
3.0 von 5 Sternen Good examples but difficult following Case Studies 16. Mai 2013
Von vegasbrianc - Veröffentlicht auf Amazon.com
Format:Kindle Edition|Verifizierter Kauf
The concept of the book is very good. But as soon as the author starts describing a case study you really get interested but then it just stops without full explanation. I much prefer a more in depth explanation of each case study just not the setup and required research.
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